put me in the story russell 27 oct 2016
TRANSCRIPT
Put Me in the Story
Martha G. Russell, Stanford University 3D Forum
October 27, 2016
@mediaXStanford
Overview
Humans are wired for story
Digital story tools
Human perception and experience
Audience engagement and control
Narratives organize perception, thought and actions
Put me in the story
Human are wired for story.
Story Neural Net has been documented.
Sensory input is processed through the brain
Brains have a Make Sense Mandate
Digital story tools
Tracking – content choices, movement, expression Eye gaze
Empathic media Sensing
Haptics – Shape shifting
Rendering Displays – visual alignment
Acoustics – space, presence Directional sound
Soundprints
Speech Recognition
“Virtual reality technology is becoming incredibly immersive, to the point where we’ve shown that your brain processes it in much the same way it does real-life experiences.”
“We absolutely need to consider how this medium will affect people.”
Emotion
Emotion detection
Designing for emotion Tracking and Sensing
Getting it right – getting it wrong
Understanding digital identity
Digital self interacts with the imagined “other” Digital Identity
http://cbau.com.au/wp-content/uploads/2013/04/Screen-Shot-2013-05-04-at-3.45.42-PM.png
Audience engagement
Paradox of suspense
Audience as co-creator
Touch and small are coming
Audience is in control of the story
Narratives organize perception, thought and actions
Human preference for narrative
Mindset influences
Narratives include: Character
Setting
Conflict
Plot
Theme
• The listener’s brain determines how a story is heard
• Influence by – framing – participation
http://uphillwriting.org/wp-content/uploads/2011/11/Reality-Mirror.gif
Virtual Reality
Lets us experience dangerous things that have not actually happened
Let’s us take & practice new roles
What the eyes see, the brain believes.
http://www.noaa.gov/features/economic_0708/images/coralreef.jpg