putting your church on the visitors’ map
DESCRIPTION
Putting your church on the visitors’ map. How do we communicate?. Notice boards – the building itself – external features. Leaflets, printed publicity, signage. Exhibitions - events. Web presence. Press and media. Tourism websites – local Tourist Information Offices etc. Noticeboards. - PowerPoint PPT PresentationTRANSCRIPT
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Putting your church on the visitors’ map
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How do we communicate?
Notice boards – the building itself – external features
Exhibitions - events
Web presence
Press and media
Leaflets, printed publicity, signage
Tourism websites – local Tourist Information Offices etc
![Page 3: Putting your church on the visitors’ map](https://reader036.vdocument.in/reader036/viewer/2022062407/56812a66550346895d8de4ea/html5/thumbnails/3.jpg)
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Noticeboards
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Noticeboards
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Noticeboards
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Noticeboards
![Page 8: Putting your church on the visitors’ map](https://reader036.vdocument.in/reader036/viewer/2022062407/56812a66550346895d8de4ea/html5/thumbnails/8.jpg)
Noticeboards
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Noticeboards
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Noticeboards
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We are always communicating something ...
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Leaflets – printed publicity
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What can go wrong?• Your list may include some of the following:
– Poor design– Lack of identity– Messy/cheap appearance– Use of clip art!– Inappropriate content
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Leaflets – printed publicity
Will our leaflets stand out?
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Leaflets – printed publicity
Develop a consistent style for publications, signage, website and publicity
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Web presence
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Web presence
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Web presence
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Web presence
For the four weeks from 11 April to 11 May...
3,399 visits12,059 page views2.34 average time on site
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Exhibitions - Events
Victorian weekend—St John’s Bilton
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Exhibitions - Events
Wedding dresses – Kirby Overblow
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Exhibitions - Events
Angel Dinner – Ripon Cathedral
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Exhibitions - Events
Christian festivals
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Exhibitions - Events
Ecclesiastical Arts and Heritage Day – Ripon Cathedral
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Press and Media
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Press and Media - News
•Primarily people -
•ordinary people doing extraordinary things
•extraordinary things happening to ordinary people
•About change - something new
•‘Dog bites man’ is not news
•BUT ‘man bites dog’ is news
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Press and Media
Actions speak louder than words
Think Pictures!
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Press and Media – the Press Release
Who?What?Where?When?Why?
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Press and Media
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Tourism websites – local Tourist Information Offices
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Tourism websites – let’s think big!