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QS STARSBusiness Schools
Shining a Light on ExcellenceRecognizing Diversity in Business Education
BUSINESS SCHOOLS 2012
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QS has invited leading faculty and industry experts to help create a framework for our research exercises. This advisory board is currently made up of people who share our passion and vision for the management education sector. They include:
Dr Jerry Wind Professor of marketing at Wharton Business School
Dr Alan Kantrow Professor at Skolkovo Moscow School of Management and former editor of McKinsey Quarterly
and Harvard Business Review
Dr Santiago Iniguez Dean of IE Business School
Dr Bhaskar Das Executive president, Times of India
Dr Emma Rasiel Head of economics, Duke University
Paul Thurman Clinical professor in statistics & healthcare management, Columbia Business School
John O’Leary Editor of UK Good University Guide and QS Top Universities Guide
“QS rankings and ratings are indispensable when HR explores new niches, such as graduates from a new region or specialization.How a university is rated definitely helps reduce uncertainty.” Olga Molina, HR manager at Ernst & Young
“Analogous to hotel star ratings, QS Stars Business Schools will help people understand the key customer-facing attributes of MBA programs.” Professor Paul Thurman, Columbia Business School & QS Academic Advisory Board
QS Academic Advisory Board
QS Stars - Feedback
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QS Stars Business Schools - Introduction
About QS Intelligence Unit
An alternative to rankings, QS Stars is a rating system, designed to shine a light on business schools for their diverse and specialist strengths. Participating business schools are awarded with a star rating based on their performance in an audit.
QS Stars also offers an international standard for comparison for any participating institution. This is particularly useful for business schools focused on boosting their international marketing efforts. The award is licensed to an institution to highlight its star rating in all visual communications.
The QS Intelligence Unit (QSIU) strives to be the most trusted independent source of intelligence in the global higher education sector.
Since 1990, QS has conducted research in a range of education and employment areas, beginning with a global survey of MBA employers.
QS has been producing the World University Rankings annually since 2004, achieving 20,000,000 web visits and international recognition.
With operations in London and Singapore, QSIU delivers detailed analysis and is committed to the key values of rigorous integrity, independence and authority.
Increasing public interest in comparative data on universities and organizations, combined with growing demand from institutions to develop deeper insight into their competitive environment, has led QSIU to develop QS Stars, adding to its portfolio of distinct services.
Trusted. Independent. Global.
SAM
PLE
CATEGORY STAR RATINGResearch
Employability
Infrastructure
Internationalization
Innovation
Engagement
Specialization
OVERALL
QS Stars™ – © 2011 QS Intelligence Unit (a division of QS Quacquarelli Symonds Ltd)
The QS Intelligence Unit has, through rigorous and independent data collection and analysis of performance metrics as set out in the QS Stars™ methodology, rated xxx as a five star institution.
The QS Stars™ rating system is operated by the QS Intelligence Unit, the independent compiler of the QS World University Rankings® since 2004. The system
evaluates universities across a wide range of important performance indicators as set against pre-established international standards. By covering a broader
range of criteria than any world ranking exercise, QS Stars™ shines a light on both the excellence and the diversity of the rated institution.
Name of Business School
Ben Sowter - Head of QS Intelligence Unit
m
ore than
BUSINESS SCHOOLS 2012BUSINESS SCHOOLS 2012BUSINESS SCHOOLS 2012BUSINESS SCHOOLS 2012BUSINESS SCHOOLS 2012
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The Benefits
QS Stars allows your business school to gain recognition, without the year-on-year uncertainty caused by fluctuating rankings, but
with greater granularity than traditional accreditation.
QS Stars: •Allowsinstitutionstoshinewhererankingsmaynot •Reflectscoremissionssuchas:employability,teachingandstudentquality,researchquality,infrastructure •Includesuniquecriteria,suchasinnovationandentrepreneurship •Highlightsspecializedareasofexcellenceatyourschoole.g.internationalmanagement Opportunity to gain international recognition: •QSStarsisanawardwhichislicensedtobereprintedinaschool’sowndomesticand international marketing •QSwillprofileresultsonourwebsite,TopMBA.com,withspecialcountryandregionalfeatures Development Road Map report will guide schools on how to improve their star rating in the future: •Identifyingquick,manageablestepstoimproveyourinstitution’srating
Prof Bertil Andersson, president of Nanyang Technological
University (NTU), celebrates NTU’s QS Stars award
Brett Blacker, international director at the University of
Newcastle, Australia, recieves the 2011 QS Stars award
Professor Frederick G Hilmer, president and vice-chancellor at UNSW, receives the 2011 QS Stars award
Louise Tobin, director of international student recruitment, University College Cork, receives the 2011 QS Stars award
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The Benefits
Great international visibility
Events •QSStarsBusinessSchoolswillbeseenbythe250,000peoplewhoregisterforoneofthe215QSeventsperyear, representingover5%oftheglobalinternationalHEstudentpopulation •Schoolsigns(optional),dedicatedpull-upbanners Online and print •ExtensivevisibilityonTopMBA.com,withover1.5millionvisitorsin2011 •QSStarsratingonyourbusinessschoolprofilepage •Appearincountryandregionalfeatures •AppearalongsideGlobal200BusinessSchoolspage •QSStarswillbeavailableasasearchcriterionintheonlinesearchtoolforMBAcandidates, QS TopMBA Scorecard •Mediaadvertisingcampaigninourpartnerpublicationse.g.TheTimes,TimesofIndia,Handelsblattetc. Reinforce your own marketing efforts: •QSStarstakestheformofanawardwhichislicensedtobusinessschoolsforreprinting. The award badge takes two forms: -Standalonebadge-tohighlightoverallexcellence -Detailedbadge-tohighlightstrengthsinrespecttokeymissionsofyourbusinessschool
BUSINESS SCHOOLS 2012
*NB: Images are for illustrative purposes only.
QS Stars will be given great visibility to MBA candidates around the world.
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One star–Atypicalone-starbusinessschoolmayberecentlyestablished,yethasinplaceallthekeycomponentsrequiredtoprovideagoodstandardofeducationtoitsstudents.
Two stars–Atypicaltwo-starbusinessschooliswellestablishedwithinitslocalcontext.Ithasagrowingreputationwith employers and provides an engaging experience to its students.
Three stars–Atypicalthree-starbusinessschoolenjoysastrongreputationwithlocalemployersandprovidesarichandwell-equippedenvironmentforstudentsandfaculty.Thestandardofteachingishighandlessthantwoyears’workexperience will generally be a barrier to admission. Four stars–Atypicalfour-starbusinessschoolishighlyinternational,demonstratingexcellenceinbothteachingandemployability.Theschoolgenerallyattractsinternationalapplicationsfromhigh-quality,experiencedcandidatestoitsfull-timeprogramandasaresultcanbehighlyselective.Graduatescanexpectthebrandnameoftheinstitutiontoengender recognition and respect domestically, and to a lesser extent internationally.
Five stars–Atypicalfive-starbusinessschoolisgenerallyworld-classinabroadrangeofareas,includingresearch,and/orhasoneormoreaccreditations.Thestudentbodyisgloballyrepresentative,enjoysanexcellentinternationalemployer reputation, and has strong connections to its influential alumni network. Upon graduation, studentsautomatically become members of a highly exclusive global community and as a result are typically able to command a significantupliftinearningpotential.
QS Stars Defined
Distribution of Points
Note:Methodologymaybesubjecttoamendments.
Output Criteria450
Specialist Criteria250
Facilities 100
Internationalization & Diversity 100
Teaching & Student Quality 100
QS B-SChOOL raTIng 1000
Employability 200
research 150
Innovation & Entrepreneurship 100
Or Engagement 100(Optional alternative category or any of the above)
rankings & Public Evaluations 250
Or Program Strength 250
School Criteria300
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ThresholdsThresholds Please see below the scoring thresholds for the QS Stars Business School evaluation:
Star Rating School Criteria
Output Criteria Specialist Criteria Overall
Employability Research Innovation / Engagement
Points Available 100 200 150 100 250 1000
ONE STAR 10 20 15 10 25 100
TWO STARS 25 50 35 25 65 250
THREE STARS 40 80 60 40 100 400
FOUR STARS 55 110 85 55 140 550
FIVE STARS 70 140 105 70 175 700
Please see below the scoring thresholds for the QS Stars Business Schools evaluation, overall and in the individual categories.
version 1.3
IT Infrastructure ............................................................................................................................ 40
Library facilities ............................................................................................................................ 40
Sports & catering facilities ............................................................................................................. 20
100
International diversity ................................................................................................................... 40
Gender balance OR Ethnic mix ..................................................................................................... 20
Academic partnerships.................................................................................................................. 20
International faculty ...................................................................................................................... 10
International students .................................................................................................................... 10
Faculty Student Ratio .................................................................................................................... 30
Satisfaction with teaching OR Faculty with PhD ............................................................................ 30
Talent Attraction ........................................................................................................................... 40
OUTPUT CRITERIA
200
Employer reputation .................................................................................................................... 100
Graduate employment rate ........................................................................................................... 50
Career service support .................................................................................................................. 25
Alumni access .............................................................................................................................. 25
150
Academic reputation OR Research papers published ..................................................................... 50
Research impact ........................................................................................................................... 50
Faculty publishing in international business journals ..................................................................... 50
SCHOOL CRITERIA
100
100
RESEARCH
EMPLOYABILITY
INTERNATIONALIZATION & DIVERSITY
TEACHING & STUDENT QUALITY
FACILITIES
School CriteriaFor full details of the methodology please ask your QS representative. See table below for list of all indicators, with maximum score shown in the right-hand column:
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Output Criteria
IT Infrastructure ............................................................................................................................ 40
Library facilities ............................................................................................................................ 40
Sports & catering facilities ............................................................................................................. 20
100
International diversity ................................................................................................................... 40
Gender balance OR Ethnic mix ..................................................................................................... 20
Academic partnerships.................................................................................................................. 20
International faculty ...................................................................................................................... 10
International students .................................................................................................................... 10
Faculty Student Ratio .................................................................................................................... 30
Satisfaction with teaching OR Faculty with PhD ............................................................................ 30
Talent Attraction ........................................................................................................................... 40
OUTPUT CRITERIA
200
Employer reputation .................................................................................................................... 100
Graduate employment rate ........................................................................................................... 50
Career service support .................................................................................................................. 25
Alumni access .............................................................................................................................. 25
150
Academic reputation OR Research papers published ..................................................................... 50
Research impact ........................................................................................................................... 50
Faculty publishing in international business journals ..................................................................... 50
SCHOOL CRITERIA
100
100
RESEARCH
EMPLOYABILITY
INTERNATIONALIZATION & DIVERSITY
TEACHING & STUDENT QUALITY
FACILITIES
100
Faculty members in operational companies OR Corporate sponsored faculty chairs ....................... 40
Alumni start-up companies OR Spin-off companies ....................................................................... 40
Venture fund ................................................................................................................................ 20
100
Optional alternate to any of the Output categories, note higher weighting on employability and research
Community investment and development...................................................................................... 40
Scholarships and bursaries ............................................................................................................ 40
Regional human capital development ............................................................................................ 20
Accreditations .............................................................................................................................. 50
Domestic Recognition.................................................................................................................. 100
International Rankings ................................................................................................................. 100
250
Graduate Employment Rate .......................................................................................................... 50
Avg. Years’ Work Experience OR Completion ............................................................................... 50
Student Satisfaction OR Accreditation ........................................................................................... 50
Faculty Student Ratio .................................................................................................................... 50
Applications per Place .................................................................................................................. 50
SPECIALIST CRITERIA
250
Program Subjects: International Management
Accounting Actuarial
Business Law Finance
Marketing Entrepreneurship
Innovation Operations Management Information Management
Leadership Corporate Social Responsibility
Strategy MBA
INNOVATION & ENTREPRENEURSHIP
ENGAGEMENT
PROGRAM STRENGTH
OR
Inte
RANKINGS & PUBLIC EVALUATIONS
version 1.3
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100
Faculty members in operational companies OR Corporate sponsored faculty chairs ....................... 40
Alumni start-up companies OR Spin-off companies ....................................................................... 40
Venture fund ................................................................................................................................ 20
100
Optional alternate to any of the Output categories, note higher weighting on employability and research
Community investment and development...................................................................................... 40
Scholarships and bursaries ............................................................................................................ 40
Regional human capital development ............................................................................................ 20
Accreditations .............................................................................................................................. 50
Domestic Recognition.................................................................................................................. 100
International Rankings ................................................................................................................. 100
250
Graduate Employment Rate .......................................................................................................... 50
Avg. Years’ Work Experience OR Completion ............................................................................... 50
Student Satisfaction OR Accreditation ........................................................................................... 50
Faculty Student Ratio .................................................................................................................... 50
Applications per Place .................................................................................................................. 50
SPECIALIST CRITERIA
250
Program Subjects: International Management
Accounting Actuarial
Business Law Finance
Marketing Entrepreneurship
Innovation Operations Management Information Management
Leadership Corporate Social Responsibility
Strategy MBA
INNOVATION & ENTREPRENEURSHIP
ENGAGEMENT
PROGRAM STRENGTH
OR
Inte
RANKINGS & PUBLIC EVALUATIONS
Specialist Criteria
version 1.3
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Development Roadmap
Business schools that participate in the QS Stars evaluation program receive a comprehensive report detailing their resultsandanin-depthanalysis,similartotheimagesshownbelow.EachQSStarsDevelopmentRoadmap:
• Provides detailed analysis of a school’s performance in the QS Stars audit
• Identifies key areas of improvement
• Highlights existing strengths
Pre-assessmentreportIfyouwishtofindoutmoreonhowyourinstitutionmightperform,contactyourlocal representative for at summary report that outlines the possible perfomance in the QS Stars evuation overall and in the individual categories. This summary is free of charge and is based on publically available data and data submitted through our QS Coredatabase.(Subjecttoavailabilityofdata)
QS Stars Pre-assessment
Category Points Available Points Awarded Star Rating
CORE CRITERIA
TEACHING 150 106 75%
EMPLOYABILITY 150 75 67%
RESEARCH 150 120 75%
INTERNATIONALIZATION 150 100 71%
LEARNING ENVIRONMENT CRITERIA (Choose One)
FACILITIES 100 28 62%
ONLINE / DISTANCE 100 0 0%
SPECIALIST CRITERIA
SPECIALIST STRENGTHLife Sciences & Medicine
ADVANCED CRITERIA (Choose Two)
CULTURE 50 0 0%
INNOVATION 50 50 100%
ENGAGEMENT 50 0 0%
ACCESS 50 10 25%
OVERALL 1000 664 68%
Number of Stars Threshold
ONE 100
TWO 250
THREE 400
FOUR 550
FIVE 700 four_star_badge
Percentage of Data Collected
Sample University
QS Stars™ – Copyright © 2010-2012 QS Intelligence Unit (a division of QS Quacquarelli Symonds Ltd)
QS Stars is rapidly growing into the chosen evaluation system for universities worldwide. With institutions from over 20 countries globally participating in the QS Stars program, it is an increasingly recognized international standard.
QS Stars employs a rating method designed to allow a university to shine irrespective of its size, shape and mission. At the end of the audit process universities are awarded a stars badge and certificate for their overall performance and are also awarded stars badges in each of up to 11 competency areas. The number of stars awarded at the overall and category levels will resonate with international students, parents and university staff, and become a valuable asset for your marketing collateral and outreach.
Like star rating systems for restaurants, QS Stars is designed so that an overall one star is still very much an outstanding achievement. A wide range of indicators are used to measure the performance of an institution enabling institutions with key strengths often overlooked in other evaluations, to shine.
This pre-assessment report draws on the data currently held by the QS Intelligence Unit for Sample University and provides a summary of the likely results if no further data were provided. It also serves as an indication of the amount of further data collection work required to complete the audit process.
For more information, please contact Jason Newman on [email protected] or +44 (0)7789 773 562
200 175 100%
Based on 68% of the data required, Sample University has achieved FOUR STARS.
FIVE
THREE
FIVE
TWO
FOUR
FOUR
FIVE
FIVE
ONE
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Please note, the invoicing schedule will be as follows:Year1-US$16,700(auditfeeandannuallicensefee)Year2-US$6,850(annuallicensefee)Year3-US$6,850(annuallicensefee)
QS StARS AUDIt fEE - US$9,850
• Audit valid for three years• Includes report detailing basis for achieved award and guidance on
maintaining/improving award level• Optional annual audit can be conducted at an extra fee
QS StARS AnnUAl lIcEncE fEE - US$6,850 (Minimum term 3 years)
• Includesupgradetointermediateprofilelevelonwww.topmba.com• Presentationofspecificresultsonacustomizedlink• Licence to use supplied graphics and logos in online and printed materials
to present rating to stakeholders
Pricing
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Participation Form
Confirmationofyourbookingandaninvoicewillbesenttoyouviaemail.AQSrepresentativewillbeincontact. This contract is binding.
3 YEAR AUDIT OPTIONAL ANNUAL AUDIT
TOTAL COST
Name Position
Institution Name
Institution Address
Tel Fax
Authorized signatory
Name of signatory Position
Signature:stamp Date
Please sign and scan through to your representative
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Regional Account Managers
fOR GEnERAl EnQUIRIES, plEASE cOntAct
Deena Al-Hilli [email protected]
fOR fURtHER InfORmAtIOn On QS StARS In yOUR AREA, plEASE cOntAct
Australia, New Zealand, Scandinavia, Rest of World Jason newman [email protected]
Ireland nicholas Sequeira [email protected]
United Kingdom Hanna Khan [email protected]
Asia mandy mok [email protected]
Africa Barak cerff [email protected]
Italy & Turkey Dario consoli [email protected]
Eastern Europe & Central Asia Zoya Zaitseva [email protected]
USA & Canada Aled Owens [email protected]
Middle East nunzio Quacquarelli [email protected]
Latin America, Spain & Portugal Bernardo Amador [email protected]
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“ntU is participating in a QS Stars audit to establish our strengths as a university across a broader set of criteria than can be measured in any ranking system, and to provide valuable information for our many stakeholders: students, employers, fellow academics and our local community.”Bertil Anderson, president, Nanyang Technical University
“I particularly like your section on ‘innovation and entrepreneurship’. there is no evaluation of these aspects of a business school at present, yet they really matter to candidates.”Fernando Contreras, senior program manager, Thunderbird
“I believe QS’ new B-School ratings will be extremely valuable for schools of high quality at less well known universities. It will help them to demonstrate their credentials and specialist strengths in a way not achieved by accreditation systems.”Neelum Bashir, business development manager, Bradford University Management School
“QS Stars is a really good idea. There is a real need amongst schools.” Jeff Hunter, Temple
“you may be interested to know that we used QS data – along with a number of other datasets – to analyse our performance and prospects ….. the outcome was that our University council approved a research investment strategy of some AUD$40m over five years and a new investment cycle approach to research development.”Sue Rowley, University of Technology, Sydney
QS Stars - Feedback
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Meet the Team
JasonNewman-GlobalCommercialDirectorJason is based in QS London HQ, and has 22 years experience working in publications, events and promotions, including for the last 12 years in the international higher education sector. At QS he has run a portfolio of international undergraduate and graduate recruitment products and services. He consults with top universities worldwide, introducing the QS portfolio and advising them on strategies for brand positioning, international student recruitment and international partnerships.
DeenaAl-Hilli-ProjectManagerDeenaisresponsiblefortheoverallgrowthanddevelopmentofQSStars.ShejoinedQSin2006asabusiness development executive liaising with universities and business schools from around the globe to helpthemrecruithigh-qualitycandidatesandimprovetheirlocalandinternationalpresence.DeenahasbeenakeymemberoftheQSIUteamsincejoiningitin2010,andisactivelyinvolvedinthecollection,verificationandcompilationofalldatafortheQSStarsaudits.Shefrequentlycontributesherexpertiseto global higher education events and conferences.
BenSowter-HeadofResearchatQS,leadingtheQSIntelligenceUnitBenisfullyresponsiblefortheoperationalmanagementofallmajorQSresearchprojectsandisactivelyinvolved in all the collection, compilation and tabulation of all the data that leads to, among others, the QS Top MBA Applicant and Recruiter Research and the QS World University Rankings®.Benisafrequentcontributortothepressandhisopinionsandexpertiseareusedregularlybymajorglobalpublications.
JohnMolony-VPforStrategicPlanningandMarketingJohnjoinedtheseniormanagementteamatQSin2009after15yearsininternationalhighereducationin Australia. At QS he is responsible for corporate marketing and the brand, and is leading several key initiatives. For QS’ sister companies, he is a senior consultant and director with QS Consulting, and a director with QS Unisolutions. John is also a member of the QS Academic Advisory Board.
NunzioQuacquarelli-FounderandManagingDirectorofQSQuacquarelliSymondsLtd.Nunzio believes that education and career decisions are too important to leave to chance. QS aims to be theworld’sleadingmediaandsolutionscompanyinthehighereducationsectorandthemosttrustedon-lineandoff-linemeetingplaceforallcandidates,schoolsandbusinessesforcareerandeducationalrelateddecisions, at each key career stage. Nunzio is responsible for the annual TopMBA.com Applicant and Recruiter Research, producing several reports including the annual QS Global 200 Top Business Schools Report. He is recognized as an authority on the strengths, weaknesses and specializations of business schools and universities around the world.
Team of AnalystsStephanie Braudeau Ina Chiriliuc Abby Chau Martin Juno Susan Gatuguta
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QS - Our MISSIOn
To enable motivated people around the world to fulfill their potential, by fostering
educational achievement, international mobility and career development.
www.qs.com
Tel.:+44(0)2074282782
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