question one

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Alexandra Burke’s single ‘Broken Heels’ can link to my music video hers through the use of dance. Both these shots are very similar. I can also make links between the themes. Burke makes references to women's dominance and power just like in my video. She also shows how women can do a better job then men and I show how women can control them.

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Page 1: Question one

• Alexandra Burke’s single ‘Broken Heels’ can link to my music video hers through the use of dance. Both these shots are very similar. I can also make links between the themes. Burke makes references to women's dominance and power just like in my video. She also shows how women can do a better job then men and I show how women can control them.

Page 2: Question one

• I can link my music video and Little Mix’s single ‘Hair’. The link is the featuring artist however I can also make links with the angle and the idea of postmodern. The angle is a close up and Little Mix’ is videoed on a iPhone and just before this shot we see the phone and in mine you see how it is viewed on the camera.

Page 3: Question one

• I can link Taylor Swift’s Single bad blood because in her video she has other celebrities like Ellie Goulding and in my video I have used the same artist as I used for my music magazine at AS level.

Page 4: Question one

How I have used Conventions in my Music Video

General Conventions• Generally there is a bright light and some bright costume or objects in pop videos.

This creates the video to be attract attention to the audience and apples to the target audience because it is vibrant, bright and something the target audience would be attracted to. It is commonly more upbeat so it fits the beat and generic message of the song.

• Usually the costume for a pop star is something fashionable, Something you would wear for every day events. It has it be relatable for the target audience.

• When music videos have extras in they are usually younger actors about the same age as the artist. it also appeals to the target audience.

• Narratives arise in most pop music videos usually a love story. The lyrics generally conform to the narrative for example if it is a love narrative then the lyrics are going to be about love experiences or how love it stereotyped to be like. This allows the target audience to relate to the video.

• We intend to see a lot of performance in pop music videos because the audience would get bored just watching the narrative. Also the audience like to see their favourite singer or group preforming and watching a music video is a perfect, cheap way for the fans to see that.

• Dancing is often used in pop music videos by females pop groups, this shows them to be an all-round performer. this is what girls attended to do now.

• Close ups are used all the time of the artist or group in the video to keep their faces relevant. Some artists develop a repetition of one particular thing in their video

Music video Conventions• I have used stage lights in my video to brighten the

stage and highlight the dancers and singer. I have added a green back light on the dancers throughout the chorus. This creates attractions.

• I have used simple costumes, just all black leggings and crop top/t-shirt with heeled boots and army print material as a head band, wristband or waist band.

• The video is abstract however the themes are main very clear

• I have used dancing in my video as it is a convention of pop music

• I have used close up camera shots because they are conventional for a pop music video

Page 5: Question one

Linking lyrics to shots of video

“Salute”

“Looking for Recruits”

“ Get you killer heels, sneakers, pumps or lace up your boots”

“Attention” lot of repeated mouths representing many people showing attention of all women.