Questionnaire Results

Question 1

Do you think that the genre is clear?

Yes

Reasonably

Not Really

No

Question 2

Do you think the artst fits it well to the 'pop'/soul genre?

Yes

Don't Know

No

Question 3

Do you think the theme/style supports the 'pop'soul genre?

Supports

Subverts

Bit of Both

Don't Know

Question 4

Is there a clear link between all media products?

Yes

Only two of thethree products

No

When asked to specify the two products, the feedback was that the digipak and advert had a clear link with each other but not with the music video.

Question 5

What word best describes your opinion of the artist?

UnusualAdventurousNormalArtsySimplisticOther

Question 6

Overall, what is your opinion on the artists’ brand?

‘Clear brand, very recognisable’

‘Simple, but effective’

‘Good idea, would fit in to

today’s music’

‘Easy to remember’

‘Memorable images and colours’