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LOCAL IRAD OWITH IMPACT
MBC - Ontario’s Local Broadcast Company
Pembroke-Petawawa
O LL CA DIORAW I P CTITH M A
“Radio with IMPACT is providing YOU with
more daily touch points to reach
your consumers.”
radio
news website
social media
involvement
email blasts
Each day myFM creates the most relevant local
content and distributes it acrossmany platforms.
How can we help youreach more consumers?
MBC - Ontario’s Local Broadcast Company
O LL CA DIORAW I P CTITH M A MBC - Ontario’s Local Broadcast Company
104.9 myFM plays Today’s Soft Rock
but we’re more than a jukebox!
Here’s what o r isteners ay.... u l s
Local News First.
Involved.3-Day Weather.
Interactive.
“Our listeners are active and
interested in the local community,
and represent the largest consumer buying demographic”.
myFM listeners:• Have high disposable income
• Are media literate• Are high volume consumers
W I P CTITH M AO LL CA DIORA
AUDIENCE AUDIENCE
DATA DATA• • • • • • • • • •
A90% are
94
60/40 split. (Female/male)18-65 years of age.
31% are married, or living with a partner.48% are married/partner w/ children.8% are single w/ children.13% are single.29% listen exclusively in the morning.20% listen exclusively at work.47% listen “all day”
% use facebook.
Our Research Shows...
Our research and data estimates that our weekly audience to be between 28,000-32,000 listeners.
MYFM Listener Survey104.9 CIMY-FMOctober 2011
MBC - Ontario’s Local Broadcast Company
Pembroke
O LL CA DIORAW I P CTITH M A
“Complete Coverage of the
core Pembroke-Petawawa Tradingarea and beyond”.
104.9 CIMY613.735.6936
www.pembroketoday.ca
MBC - Ontario’s Local Broadcast Company
O LL CA DIORAW I P CTITH M A MBC - Ontario’s Local Broadcast Company
“Our Group of Stations are
positioned across Ontario.We’d love to show you
the power of ourstations”.
ONTARIO
V ECO ERAGONTARIO
V ECO ERAG
National SalesTarget Broadcast Sales Inc.T: 416.932.2202E: [email protected]
Local SalesJeff DegrawT: 519.246.6936E: [email protected]
Orangeville
Alliston
Gananoque
St. Thomas
Port Elgin