rachel gawley - gaming, wearables and wellness at pocket gamer connects, vancouver 2016
TRANSCRIPT
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Dr Rachel GawleyGaming, Wearables and Wellness
@deadlytoes@deadlytoes
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Background
PhD Comp SciSoftware architect
400,000+ AppsApp Builders + 1000 Personal
MedTechSerious games + wearables
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Mobile Devices Know the Real You!
Physical HealthVital Signs: Heart rate, Blood Pressure
General ActivitySteps, exercise, sitting, activity types
Mental WellbeingSocial inclusion, sleep, stress
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The Problem
Who Cares?It’s just data
Lack of engagementThe hook + retention
How to motivateMake real change
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Beyond gamification
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Games to Engage & Motivate
Fun | Structure | Challenge | Feedback | Social | Identity
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Real-world meets game-world
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It’s not so simple: we made mistakes
Health main focusBrought game design in too late
Behavior firstBefore engagement
Lack of cohesionHealth and game outcomes
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Well-rounded Team
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Updated Process
Game Design Health Outcomes
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Communication
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Current Status 2.0
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Current Status: Clinical Trials
NHS – Randomized Controlled Trial
Real-time analysis &Iterative Development Participant
enrolmentData Analysis
Months 1-3 Months 3-15 Months 16-18
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2030 Vision
TODAY: Engage for behaviour change, quick wins & data
FUTURE: Use data to predict, prevent & cure
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Thankyou
Gaming Wearables and Wellness
Dr Rachel Gawley@deadlytoes