RADIOWhat government agency currently regulates radio?A) Federal Radio Commission

B) Radio Act of 1927C) Radio Corporation of America (RCA)D) Federal Communications Commission

What theory was used to discuss the War of the Worlds?

A) Cultivation Theory B) Agenda Setting TheoryC) Hypodermic NeedleD) Medium is the Message

RADIO

Why is radio so heavily regulated?A) It was the first new mass media after the Industrial RevolutionB) Radio waves are considered a natural resourceC) The military wanted to control radioD) The elites wanted to control how radio influenced culture

T/F – Radio changed the way families interacted.

Is Listening Dead?

What does the software program Selector do?

A) Filters radio stations according to your preference

B) Replace DJ’sC) Makes sure musical sequences don’t vary too much in tempo or mood

D) Researches markets for the best radio advertising slots

What is “push-button” listening?

What theory does the following best reflect:?

“Audience research indicates that many Americans want this kind of safe, gated-in listening. It goes with our increasingly insular, gated-in communities and lives. . . . Many have lost – or never required – the patience and playfulness needed to learn about other music . . .” (Douglas 348).

A) Culture as a SkyscraperB) Cultivation EffectC) CommodificationD) Hypodermic Needle

What theory does the following best reflect:?

“The same device that worked . . . to forge a powerful sense of national identity in the 1930s is now working – to cultivate and encourage cultural segregation” (Douglas 354).

A) Culture as a Skyscraper

B) Cultivation EffectC) CommodificationD) Political Economy

Studies

What theory can you use to best analyze the points about media effects in this statement:?

“The ability to imagine, wildly and wonderfully, without limits, is something all children have. But it must be cultivated and developed so it remains a talent that, when we’re older, extends beyond play. Radio did this for several generations of Americans” (Douglas 355).

A) Culture as a SkyscraperB) Spiral of SilenceC) Medium is the MessageD) Political Economy

Studies