rate card 2012-2013 updated
DESCRIPTION
Updated Rate Card for 2012-2013TRANSCRIPT
RATE CARDFALL 2012 | SPRING 2013
Independent Student Newspaper of SHSU
Phone 936-294-1500 Email [email protected]
Mailing Address Physical Address The Houstonian 1804 Ave J, Room 210 P.O. Box 2178 Dan Rather Communication Bldg Huntsville, Texas 77341 Huntsville, Texas 77341-217
AUGM T W T F
SEP OCT NOV DEC
JAN FEB MAR APR MAY
THE MEASURE OF A LIFE IS ITS SERVICE
RUN DATES
SAM HOUSTON STATE25,000 students, faculty, and staff need YOU!
Back to School Aug 30 Homecoming Oct 18Halloween Oct 30
Elections Nov 6-8Thanksgiving Nov 15Saturday@SAM Nov 15Best of contest Nov 29
Christmas Dec 4, 6Graduation/Finals Dec 4, 6
M T W T F M T W T F M T W T F M T W T F
M T W T F M T W T F M T W T F M T W T F M T W T F
Back to School Jan 17 Valentine’s Day Feb 14 Spring Break Mar 5, 7 Saturday@SAM Apr 4 Graduation/Finals May 2
THE HOUSTONIAN IS A GREAT TRADITION
AT SAM HOUSTON
STATE UNIVERSITY IN
HUNTSVILLE, TEXAS AND
OUR NEW CAMPUS IN
THE WOODLANDS.
$90.00 per 1,000 (any size)
Send Inserts to:The Huntsville ItemRE: The Houstonian 1409 10th StreetHuntsville, Texas 77320
INSERTS
CLASSIFIEDS
by characters. Rates are priced at $2 per line, 20 characters per line.
FULL COLOR PRICING
1/8, 1/4, and 1/2 page ads: $150 extra
Full page ads: $255 extra
AD PRICES AND SIZES
SPECIALS
As a student run newspaper with a professional business staff we strive to have award winning editorial content and be the premiere resource for events, shopping, fun, and food. Our campuses have over 25,000 students, faculty and staff.
We publish every Tuesday and Thursday, delivering our paper by 8 am throughout town and to locations on both campuses.
INTERNET ADVERTISING
Be state of the art!
We have various options for affordable internet ads. All include a live link to your website! Ask your Ad Executive for more information. Interactive ads are encouraged! We have
available.
VERTICAL
STRIP
$315 L
$280 C
4” x 21.5”
QUARTER PAGE
$236. L
$209 C
5” x 10.75”
Fun & Food Out of TownWeekly Food SpecialsDiscount CouponsShopping GuidePuzzles
$80 L
$70 C
4” x 4”
$40 L
$35 C
2” x 4”
EIGHTH PAGE
$110 L
$97 C
5” X 5”
$30 L $26 C
3” x 2”
BANNER STRIP $90. L $78 C 10” x 2”
HALF PAGE
$472 L $419 C
10.25” x 10.75”
FULL PAGE
$945 Local (L) $838 Campus (C) 10.25” x 21.5”
INTERNET RATES
Live Link: $100/month
Masthead Banner: $1,000/month
Other sizes available.
ADVERTISING POLICIES
All advertising rates are net rates. Cash, check, and money orders are accepted. In order to reserve a space in The Houstonian a client must provide endorsement on insertion order and make full payment prior to the run date. If payment is not received or the insertion is not signed, the ad cannot run.
Any ad The Houstonian designs and produces will be done for an additional fee. After the ad is proofed by the client, The Houstonian is no longer responsible for any errors in the ad.
All advertising material is due at least 2 BUSINESS DAYS before the publication date. Camera-ready ads are due by 2 p.m. Tuesday for Thursday publications and 2 p.m. Thursday for Tuesday publications. The Houstonian is not responsible for any omission or error on ads sent after deadline.
Cancellation of advertising is accepted until the publication deadline. After deadline, the space must be paid for whether the ad runs or not. The Houstonian is not responsible for any omission or error on ads sent after the deadline.
All ad material emailed or sent as camera-ready will run as is. The Houstonian is not responsible for discrepancies or errors on pre-made ads.Proofs will be provided for all ads made by The Houstonian.
These proofs must be corrected (if needed), signed, and returned by the deadlines. Make goods or adjustments will be considered only for errors that were solely the fault of The Houstonian and will be given at the discretion of the Business Manager. Full refunds will be given only for ads that did not run or were illegible. Font sized of 8 point or below are likely to be illegible and are not encouraged, and The Houstonian will bear no responsibility for the legibility of type 8 point or smaller.
The Houstonian can refuse advertising if the listed policies and procedures are not followed.
PAYMENT
AD DEADLINES
PRODUCTION SERVICE
PROOFS AND ERRORS IN ADS
CANCELLATION
CAMERA-READY ADS
members of a commercial business. The rules and deadlines of all advertisements still apply.
GRAPHIC REQUIREMENTS
CLASSIFIEDS
DEADLINES
FILESWe only accept TIFS, PDFS, and Camera Ready Files.
resolution (400dpi).
DESIGN FEES
with a $10 minimum. College graphics experts are available to design your interactive internet ads for very reasonable fees.
Graphics Deadlines 7 Business DaysPrint Ad Deadlines 2 Business DaysSpecial Deadlines 3 Business DaysInserts (preprinted only) 3 Business DaysSpecial Sections 2 Business Days
SHSU Rate Card 2012-2013. Revised September 19, 2012. Designed by McKenzie Smith. Inside page photographs by McKenzie Smith. Contact for any graphic, print, or web design. McKenzie SmithSHSU Senior Graphic Design StudentPhone: 832-248-7076 Email: [email protected]
Independent Student Newspaper of SHSU