ray hagen ppt for linked in feb 2014
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Ray Hagen
Pursuing product management, product
marketing, and new program
development opportunities.
Ray Hagen – [email protected] – (ph) 952-715-1859 – www.linkedin.com/in/rayhagen
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Profile
Accomplished marketing professional with a customer oriented approach to product management, product marketing, and new program development.
Experienced at providing leadership to cross-functional teams to solve market problems.
Self-starter skilled at understanding and collaborating with dynamic organizations.
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Qualifications
� Strategic thinker with proven leadership managing cross-functional teams to achieve business results.
� Ability to play multiple roles with broad range of both analytical and creative skills in marketing, project management, partner management, sales, finance, and customer service.
� Effective communicator with deep experience in bridging technical and business worlds to deliver market-focused products.
� Technology savvy leader, well versed in rapidly changing technologies and business strategies that demand attention to detail and strong long-term vision.
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Strategic thinker with proven leadership managing cross-
functional teams to achieve business results
� Led a global cross-functional team to establish ADC as the global fiber drop cable leader.
� Positioned product leadership with internal stakeholders to gain influence and remove obstacles.
� Collaborated with global engineering and manufacturing operations to clear obstacles to increase efficiencies and yield.
� Partnered with marketing communications to position ADC as a thought leader in the drop cable space by publishing articles in trade magazines and speaking at industry events.
� Results: YoY product margin improvement of 25% and revenue increase of 50%.
May/June 2007 Issue of Last Mile
Magazine.
Speaker – Properly Training Next
Generation Technicians, August
2007 OSP Expo, San Jose, CA.
Co-Presenter – Innovations in Fiber
Drop Terminals, October 2007, FTTH
Conference, Orlando, FL
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Ability to play multiple roles with broad range of both analytical
and creative skills in marketing, project management, partner
management, sales, finance, and customer service
� Led strategic marketing efforts across to launch new Five Star Professional programs as the strategic base to double the size of the business in five years.
� Gained executive leadership approval for new program roadmap.
� Developed financial models to quantify market sizing, market opportunity, and contribution to company profitability.
� Designed new programs, including defining segments and product needs, in alignment with market expectations and values.
� Enhanced sales team engagement and training.
� Led operations team in development of new research processes.
� Results:
� Successfully negotiated multiple major-market media partner agreements.
� Launched four new programs, each in multiple markets in less than nine months.
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Effective communicator with deep experience in
bridging technical and business worlds to deliver
market-focused products.
� Led a diverse cross-functional team to release VISI’s first-generation
cloud computing platform.
� Implemented project management processes to drive completion
of release tasks against tight market timelines.
� Fostered communication to align sales and marketing
expectations with technical release schedules.
� Facilitated problem solving sessions to coordinate billing and
finance processes with technical and systems capabilities.
� Results: VISI released the first generation of ReliaCloud in
December of 2009, as the Midwest’s first public cloud computing
platform.
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Technology savvy leader, well versed in rapidly
changing technologies and business strategies that
demand attention to detail and strong long-term vision.
� Conducted a build vs. partner analysis to revitalize legacy Software-
as-Service platform.
� Compared financials between partnering and of building in house.
� Collaborated with functional areas including application
development, customer support, and billing to identify impact of
each option to the organization.
� Evaluated potential outcomes against company’s strategic
direction and distinctive competency.
� Presented recommendations to executive team and gained
acceptance.
� Results: Number of new customers gained in first 30 days of product
re-launch equaled previous 12 months combined.
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Skills & Expertise� Professional Skills
� Business analysis
� Problem solving
� Strategic planning
� Customer service
� Presentation skills
� Team work & collaboration
� Microsoft Office Power User� Word, Excel, PowerPoint, Outlook,
Visio, Project
� Product Management & Marketing� Pricing
� Positioning
� Market segmentation
� Product portfolio management
� Product life cycle management
� Sales and marketing collaboration
� Financial models
� Developing sales tools
� Developing marketing collateral
� Revenue forecasting
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Relevant Professional Experience
� Five Star Professional 2013� Program Development Manager – New Segment
Development
� VISI (now One Neck IT Solutions) 2008 to
2012� Product Manager – Colocation & SaaS Products
� ADC (now TE Connectivity) 1998 to 2008� Product Manager – FTTx Products
� Account Development Specialist
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Education, Certifications & Training� Education
� Mini MBA – University of St. Thomas
� MS Telecommunications – St. Mary’s University
� BA Business Economics – St. Cloud State University
� Certifications� Product Management Certification – Pragmatic Marketing
� Lean Six Sigma – Yellow Belt Certification - GoLeanSixSigma
� Relevant Training Courses:
� Practical Product Management – Pragmatic Marketing
� Requirements that Work – Pragmatic Marketing
� Product Management – University of Wisconsin - Madison
� Finance for the Non-Financial Manager – University of St. Thomas
� Business Across Cultures: China – FGIworld
� Value Pricing – Price for Profit
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Seeking New Opportunities
� I am seeking product management,
product marketing or new program
development opportunities.
� My contact information:Ray Hagen
952-715-1859
www.linkedin.com/in/rayhagen