RAYMOND-the complete man

Established in 1925 Managing Director:GAUTAM SINGHANIA Headquarters:Mumbai Industry

background:Textiles,Engineering,Aviation Products: Fabrics, garments, designer

wear, denim, cosmetics & toiletries, engineering files & tools, prophylactics and air charter services

Situated in Officers Lane Started in 2001 Manager: Mr. Raj Kumar No. of employees: 11 Traditional product Exclusive but run by franchise

Manager

Production Manager

Consultant Manager

Branch Manager

Supervisor CashierSalesma

n

Housekeeping Security

PRODUCTS: Suitings(fabrics) Shirtings Readymades

Formals-Park AvenueCasuals-Color Plus

Toiletiaries

TURNOVER: Maximum sales :

Suiting Minimum sales :

Shirting & Toiletiaries Growth rate :

10%(2001-’10) Growth rate :

30%(2010-’11)

PROMOTION:

Advertisements:◦ Local cable

channels◦ Pamphlets

PLACE: Officers lane, heart of the town

PRICE: Ranging from Rs100 up to Rs 20,000 Attracts all sections of people

Main Manufacturer

RetailerDistributor

MODE OF TRANSPORTATION Road transport

INVENTORY Stocking based on demand at Vellore Reordering period: 2-3 weeks

FEEDBACK: SMS Mails Feedback register

PROBLEMS: Size variations Language barriers

Offers exchange options after purchase Maximum holding period of stock is 1 year

FUTURE PLANSFUTURE PLANS Open Franchise units in and around Vellore

Presented by:

PHOENIX