how to forge strategic partnerships | #startuptips

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Powered by INSIGHTS FROM SUCCESSFUL FOUNDERS How to Forge Strategic Partnerships

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FEATURED COMPANIES/FOUNDERS: Her Campus Media: Windsor Hanger: https://www.33voices.com/interviews/building-the-1-online-community-for-college-women ZipDial, Valerie Wagoner https://www.33voices.com/interviews/turning-missed-calls-into-a-booming-business SpoonRocket: Anson Tsui and Steven Hsiao, https://www.33voices.com/interviews/faster-than-fast-food-more-wholesome-than-whole-foods

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Page 1: How to Forge Strategic Partnerships | #StartupTips

Powered by

INSIGHTS FROM SUCCESSFUL FOUNDERS

How to Forge Strategic Partnerships

Page 2: How to Forge Strategic Partnerships | #StartupTips

This presentation consists of insights from 33voices® interviews hosted by @JennaAbdou & @ChaseJennings.

Page 3: How to Forge Strategic Partnerships | #StartupTips

featured founders:

Anson Tsui & Steven Hsiao

SpoonRocketValerie Wagoner

ZipDialWindsor Hanger

Her Campus Media

Page 4: How to Forge Strategic Partnerships | #StartupTips

WATCH THE INTERVIEW | Her Campus Media

Identify the value you can gain from the partnership.

How will it enable you to better fulfill your mission?

Page 5: How to Forge Strategic Partnerships | #StartupTips

WATCH THE INTERVIEW | Her Campus Media

Address specific goals in each meetingto see if your partner can help you achieve them.

Page 6: How to Forge Strategic Partnerships | #StartupTips

WATCH THE INTERVIEW | Her Campus Media

Determine whether your partner’s needs are suitable to the current state of your company.To maintain a purposeful relationship, both parties need to be satisfied.

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WATCH THE INTERVIEW | SpoonRocket

Curate a ‘favorites list’ of products users love.

Deliver them often.

Page 8: How to Forge Strategic Partnerships | #StartupTips

WATCH THE INTERVIEW | SpoonRocket

Think local first when running a service business.This creates deeper meaning for your partner, your customer, and you.

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WATCH THE INTERVIEW | ZipDial

Rely on successful case studies to minimize risk for potential partners.

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WATCH THE INTERVIEW | ZipDial

Nurture each partnershipby empowering the team member working directly with the brand;Position them as the ‘good cop’ in meetings.

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WATCH THE INTERVIEW | ZipDial

When targeting large portfolios like P&G and Pepsi,

focus on organic growth.Start with individual brands and immediately deliver results.

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WATCH THE INTERVIEW | ZipDial

Approach each meeting as a lesson on negotiation;Implement your partner’s most successful tactics.

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How do you approach strategic partnerships?Tweet us at @33voices & we’ll include your

insight in our weekly newsletter

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