readythemes for store owners

READY THEMES FOR STORE OWNERS GET A PROFESSIONAL GRADE BUILD ON A BUDGET

ANTHONY BOTTOLI

RECENT TECHNOLOGICAL BREAKTHROUGHS GIVE WEBSTORE OWNERS ACCESS TO NEW FUNCTIONALITY

• Up until recently there’s been a big divide between “haves” and “have nots”

• Store owners, choose: easy, out of the box, cookie cutter functionality vs. robust capability

• Miva’s philosophy: give you access to scalable software from the starting blocks

“Because to compete in today’s rapidly expanding commerce environments…you must innovate.”

WHAT IS INNOVATION IN ECOMMERCE?

• Responsive, Mobile First Design • Robust, Open Architecture • B2B & B2C Ready • Deep Catalogue Capabilities • Back Office Integration • Logic-Based Templates • Extensibility via Modules Marketplace

IS THIS NECESSARY ON STARTUP? USUALLY NOT.

BUT IT WILL BE EVENTUALLY…

READYTHEMES MAKE THE COMPLEX, SIMPLE

• RT’s Provide A Visual Framework • Pre-built Functionality

– Category structure – Checkout flow – Social Media – SEO – Etc.

READYTHEMES FEATURES

• FREE • Fully Responsive (mobile first) • Clean Code / H1, h2, etc. (for SEO) • AJAX Add to Cart • Sticky Header • Mega Menu • Quick look

READYTHEMES TEMPLATES

READYTHEMES TEMPLATESPrepWorx ReadyTheme

The PrepWorx ReadyTheme was designed for stores with 1 to 10 products. It uses the homepage to feature all your products to allow customers to

purchase them quickly and easily.

READYTHEMES TEMPLATESCoustic ReadyTheme

The Coustic ReadyTheme is a robust and feature rich theme ready to take your online store to the

next level. It has tons of great features built in right out of the box to help you sell and keep your site

looking fresh and modern.

COMING SOON

• Left Drop Down Main Navigation / Fly-out Mega Menu

• Product Highlight / Call Outs

• AJAX Mini Cart

• Optimized Mobile Header

READYTHEMES: 2 PATHWAYS#1: Do It Yourself

– Watch Training Videos & Dive In

– Get Help (Hands-on Training, Development)

#2: Professional Services Starting Point – Reduces Development Cost

– Shortens Implementation Timeline

– A Template for Miva or your Developer – 80-90% of the store is built, all that’s left is

to stylize and move in

READYTHEME EXAMPLE #1: D.I.Y.

READYTHEME EXAMPLE #2: D.I.Y. + DESIGN CLUB

READYTHEME EXAMPLES: PROFESSIONAL SERVICES

1. Header Logo2. Top Navigation

3. Hero Image

4. Promo Message

5. Storefront Promo6. Storefront New

7. Storefront Sale

8. What’s Popular

9. Footer: About Us10. Footer Categories11. Social Media Icons

READYTHEME SETUP: CONTROL PANEL

READYTHEME SETUP: AUDIO EQUIPMENT STORE

READYTHEME SETUP: VISUALS

READYTHEME SETUP: SETUP PRODUCTS

TO RECAP:• Ecommerce platforms vary widely in terms of

capability to address complex business rules.

• Traditionally store owners have had to choose: easy, out of the box, cookie-cutter functionality vs. robust capability (but very time consuming / expensive).

• ReadyThemes simplify the complex: making scalable software accessible from the beginning.

QUESTIONS?

DOWNLOAD THIS PRESENTATION AT: WWW.SLIDESHARE.NET/MIVAMERCHANT

ANTHONY BOTTOLI

readythemes for store owners

Technology