real estate learning library real wealth intro

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$4,400,000,000/year * Imagine a strategy to crack the code on engaging and monetizing the 2-million+ strong North American REALTOR ® market ? (*2013 REALTOR ® buying power stat)

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Page 1: Real Estate Learning Library Real Wealth Intro

$4,400,000,000/year *

Imagine a strategy to crack the code on engaging and monetizing the 2-million+ strong North American REALTOR® market ?

(*2013 REALTOR® buying power stat)

Page 2: Real Estate Learning Library Real Wealth Intro

R.E.A.L. Wealth

Real Estate Applied Learning

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Page 3: Real Estate Learning Library Real Wealth Intro

• It’s everywhere and its making it harder than ever to get your customers attention

• We need to deliver messages that resonate

• We need to elevate our relationships such that we are no longer merely product or service providers

• We need to ‘curate’ and deliver only what they really need

Noise, noise, noise …

Page 4: Real Estate Learning Library Real Wealth Intro

• We have found a unique way to reach into the world of any real estate professional and garner their attention, not just once, but every year for the remainder of their careers

• And, we’re going to do that in a way that ensures their loyalty

• Our method is one that none prior to us has ever successfully accomplished; certainly not over the long-term

Noise, noise, noise …

Page 5: Real Estate Learning Library Real Wealth Intro

• You see we understand the key to long-term, R.E.A.L. Wealth creation in real estate --- it’s continuous ‘Applied Learning’

• Plus a delivery model to ensure visibility, loyalty, resulting productivity and a ‘proven’ success path for our learners

Noise, noise, noise …

Page 6: Real Estate Learning Library Real Wealth Intro

• Ask any seasoned successful real estate professional and they’ll concur, their “real wealth” is inside their heads

• Our goal is to remove all barriers to increasing this “wealth” and making the perennial access to applied learning as barrier free as possible and as successful as possible

• In fact, current research shows that licensed professionals who continuously pursue their educational development in a specific way earn, on average, 84% more than those who don’t*

*NAR 2013 Member Survey

Continuous Applied Learning…

Page 7: Real Estate Learning Library Real Wealth Intro

• We know that specific way, and we are the exclusive team that can offer it.

• We’ve learned how to do this the right way. With over 12 years helping the National Association of REALTORS® (NAR), hundreds of state associations, boards, and affiliates deliver their online education through REALTOR® University and other platforms.

• We are the technology, the platform and the content creation team learning every day, student by student.

Continuous Applied Learning…

Page 8: Real Estate Learning Library Real Wealth Intro

• The daily noise is so overwhelming and the need for the key applicable learning path is so absent…

• that the lowest producing third of the industry leaves for other lines of work every year …

• simply because they don’t get access to the path necessary to taste the success that the real estate industry can deliver to the informed and prepared

Continuous Applied Learning …

Page 9: Real Estate Learning Library Real Wealth Intro

• The middle 40% is missing an opportunity to produce even greater results for themselves and the markets they serve

• The upper 30%, which we primarily serve today, is looking for what will take them to the next level

• … and we know how to help them get there

Continuous Applied Learning …

Page 10: Real Estate Learning Library Real Wealth Intro

• We know our model works ….

• so we are setting forth a solution that will not only aggregate real estate professionals into what portends to be one of the largest opted-in, directly accessible audiences in the real estate industry but…

• we have also identified a strategy that will allow us to incentivize and reward our new R.E.A.L. Wealth members for their patronage and persistence to keep them coming back

Continuous Applied Learning …

Page 11: Real Estate Learning Library Real Wealth Intro

• So why are we telling you this?

• Greater success equals greater buying power. Currently at $4.4B annually, imagine more?

• We have identified a means of connecting our brand partners to this model to better leverage advertising and marketing dollars inside our offering and to ensure that your message not only interrupts our audience, but it is seen, clicked through and deeply engaged with on a monthly basis

Our Secret Sauce…

Page 12: Real Estate Learning Library Real Wealth Intro

• being able to make a direct connection with 10’s of thousands of real estate professional by empowering their acquisition of ‘real wealth’…

• being certain that they acknowledged your contribution to their success

• organically incentivizing them to directly interact with your brand

• positioning your product or service as the logical, industry-leading choice at the end of the educational experience we provide

Imagine If You Will…

Page 13: Real Estate Learning Library Real Wealth Intro

• When fully implemented, this new offering, will cause truly satisfied industry professionals to tell the story of how you contributed to their success in real estate and further drive your status and rewards upward into the foreseeable future

• More qualified, successful real estate professionals increases the pool of prospects enormously with you at the forefront

Imagine If You Will…

Page 14: Real Estate Learning Library Real Wealth Intro

• If any of this sounds compelling, it gets even better…

• We plan to position your product for faster acquisition through deeper use case education so that the buyer feels like an expert prior to making their buying decision…

• How?

• By not only showing them features and benefits but also showing them how to monetize your product or service offering in their daily business dealings

R.E.A.L. Wealth Delivers…

Page 15: Real Estate Learning Library Real Wealth Intro

• We will re-deploy or help you create tutorials and courseware that will educate as well as necessitate a purchase of your product or service

• We will offer your brand prime placement within our portal

• We will link specific, timely, ‘perks’ directly to individual learners

• And finally a select few sponsors will be given direct, periodic access to our emerging member database

R.E.A.L. Wealth Delivers…

Page 16: Real Estate Learning Library Real Wealth Intro

• Sound intriguing? Don’t let your competitors leverage this opportunity before you have a chance to consider it fully for yourself….

• Contact us and we’ll explain the details

• As always, there are benefits for those who move first to tap into our $4.4B marketplace

• Click here or call (763) 515-2961 to schedule a 15 minute ”R.E.A.L. Wealth Briefing”

R.E.A.L. Wealth Briefings

Page 17: Real Estate Learning Library Real Wealth Intro

R.E.A.L. Wealth

Real Estate Applied Learning

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