real-time sql access for your salesforce.com data

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Real-time SQL Access for Your Salesforce.com Data Sumit Sarkar, Progress DataDirect, Senior Solutions Consultant @DataDirect_News

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Real-time SQL Access for Your

Salesforce.com Data

Sumit Sarkar, Progress DataDirect, Senior Solutions Consultant

@DataDirect_News

Safe Harbor

Safe harbor statement under the Private Securities Litigation Reform Act of 1995:

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if

any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-

looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of

product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of

management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments

and customer contracts or use of our services.

The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our

service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth,

interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other l itigation, risks associated

with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain,

and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling

non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the

financial results of salesforce.com, inc. is included in our annual report on Form 10-Q for the most recent fiscal quarter ended July 31, 2012. This

documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.

Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may

not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently

available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

All About Progress DataDirect

Progress DataDirect is the world leader in data connectivity

and key component of Progress Software’s vision to provide

next-generation application development and deployment.

• Any application on any platform to any data source (Apache Hadoop

Hive, IBM DB2, Database.com, Force.com, Greenplum, Informix, Microsoft SQL Server, MySQL, Oracle, PostgreSQL, Salesforce.com, Sybase, Sybase IQ, Teradata, + dozens on the road map)

• High performance and feature-rich data connectivity

• Industry standard for connectivity to Salesforce and other cloud data sources

• Standards-based Big Data connectivity

How does DataDirect see Salesforce.com?

RDBMS

Agenda

Learn how this unique data access via ODBC and JDBC is possible to

your Salesforce data in the cloud (Sales, Service, Force.com,

Database.com)

Real time SQL demo

Hear how organizations are getting more out of their Salesforce data

using SQL access

How is it possible?

Drivers use:

SOAP API

BULK API

METADATA API

Real Time SQL Demos

Code Samples

SQL for data visualization

SELECT A.BILLINGCITY,SUBSTRING(

A.BILLINGPOSTALCODE,0,5 ) AS BILLINGPOSTALCODE,

O.SYS_NAME, O.AMOUNT, O.ISWON, O.CLOSEDATE FROM

OPPORTUNITY AS O, ACCOUNT AS A, USER AS U WHERE

A.ROWID = O.ACCOUNTID AND U.ROWID =

O.SYS_OWNERID AND U.SYS_NAME IN ('Sumit

Sarkar')

Code Samples

Heroku real-time cache

JDBC code published at blogs.datadirect.com:

http://blogs.datadirect.com/2012/08/170x-performance-boost-for-salesforce-web-services-

api-applications-using-jdbc-real-time-cache.html

How Organizations Use SQL Access to Salesforce

Data Integration

• Informatica PowerCenter

• SQL Server Integration Services (SSIS)

• Oracle Data Integrator, Oracle Warehouse Builder

Business Intelligence

• IBM Cognos

• Oracle Business Intelligence

• SAP Business Objects

• SAS

• Tableau

• SQL Server Reporting Services (SSRS)

How organizations use SQL access to Salesforce

Database Federation

• Oracle Database Gateway

• SQL Server Linked Server

Ad Hoc Queries

• Toad for Data Analysts

• Microsoft Access and Excel

• DB Visualizer

• WinSQL

• Aqua Data Studio

Developing Web Applications

• Hibernate

• ASP.NET

• Oracle ADF

Why real-time SQL access to Salesforce?

Instantly connect thousands of applications to Salesforce.com via

ODBC/JDBC

Unique data connectivity enables real-time SQL access for reporting,

analytics and batch processing against a live data source

Make data in Salesforce available to everyone

Learn more

Download Trial Version

http://www.datadirect.com/download.html

Visit: www.datadirect.com

Blogs: http://blogs.datadirect.com/salesforce

Talk to us

DataDirect Booth: 1539

Tweet to the conference hash tag and Progress DataDirect:

@DataDirect_News

Or post a comment on Facebook:

https://www.facebook.com/#!/pages/Progress-DataDirect/154232704644633

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