rec season preparation 2015 | demosphere
DESCRIPTION
In this Maximize Demosphere Webinar, we discuss key considerations in getting prepared for your next youth sports recreational season - specifically registration & scheduling.TRANSCRIPT
Rec Registration Prep
Kris Baker, SVP Sales and Service
Agenda:
● Define Admin Roles
● Market Your Club
● Plan and Schedule
● Effective Communication
● Automate, Automate, Automate!
Agenda (cont.):
● Customize Fees and Discounts
● Collect Registration Data
● Rally Volunteers
● Engage Sponsors
● Financial Aid Management
● Post Registration Steps
Demosphere Knows Youth Sports!
● 1,300+ Customers
● 25 years of experience
● 7+ years of experience
personally
● Who is responsible for each step of the process?● Setup system user roles and permissions:
Define User Roles
● Define your value● Grow your membership
o Look for new ways to reach potential members
● Retain current memberso Surveys
● Set a marketing budget ● Communication Channels
o Social mediao Email marketingo Local Ads, school flyers, yard signso Google AdWords / Facebook Ads
Marketing Your Club
● Plan ahead, be prepared!● Budget appropriately● Decide on registration options
o Will you accept cash/check payments?o Will you offer financial aid?o Can members pay in installments?o Volunteer options?
● Communication is key
Plan and Schedule
● Emphasize registration on your website● Clear and concise instructions● Customize messages to members● Easy to navigate registration process● Multi-channel communication
o Websiteo Emailo SMS/Texto Coaches
Effective Communication!
Automate, Automate, Automate!
Automate Setup Steps:● Clone season settings● Customize system
messages in advance● Scheduled email
communication
Automatic installment plans:● Customize your
payment dates● Adjust previously
scheduled dates● Record check
payments for installment orders
Put power in the hands of your members:● View registration history● Update payment info● Update household info● Login to make a payment
Customize Fees and Discounts
Custom Feeso Specific age groups/teamso Merchandiseo Late/service feeso Training fees, etc.
Discountso Early bird discountso Returning player, sibling, multi-registration
discountso Custom discount codeso Facilitate scholarships
● Identify the info you need● Collect what you need, and nothing you don’t!● Conditional questions, form fees
Customize Registration Forms
● Define seasonal info vs. member info.o Nicknameso Medical Concernso Jersey #o Player ratingso Position, etc
Collect Custom Member Data
● Club Benefitso Vital for many club
functionso Drives positive impact on
local communityo Engages parents and
creates lifetime memberso Keeps costs low
Rally Volunteers!
● Define the roles● Create Opt-out fees● Collect volunteer data ● Risk Management
Volunteer Setup
Engage Sponsors
Provide statisticso # of registrationso Member counto Google analytics
Plan for sponsor/partner options
o Joint marketingo Website ads o Revenue sharingo Online merchandise
Ask for donations● If you don’t ask, you won’t receive!● During public registration● Donation-only option
Financial Aid Management● Financial aid request option on checkout● Ability to apply financial aid payments● Adjust payment dates/schedule
Drag and Drop Team Building
Post Registration Steps
Manage paymentso Communicate re: past due balanceso Record refunds and adjustmentso Change Installment dateso Reconcile bank deposits
Post Registration Steps (cont.)
Create scheduleso Integrate with team buildingo Balanced game scheduleso Quickly communicate rainoutso Post scores from the field
Post Registration Steps (cont.)
● Powerful online registration system
● Professional websites
● Robust scheduling tools
● Easy-to-use interface
● Ultimate flexibility
● Peace of mind
Demosphere Can Help!
● Questions? [email protected]
● Subscribe to the: Demosphere Blogo Industry Newso Product Featureso Best Practiceso and more!
Wrap Up
