HealthcareSocial Media in

HIPAA violations are occurring increasingly throughout social media - for example, a professional may share too much on a personal profile (like x-rays or details of a patient’s condition) without thinking about the consequences. Read on for more information about social media in healthcare.

Sources:

Healthcare Stats (in the US)

Social Stats

1.44BillionActive Facebook Users

316 MillionMonthly Active Twitter Users

Training is crucial - failure to comply with HIPAA requirements on social media sites can result in civil and criminal penalties, for both employers and employees

Covered entity or individual did not know (and by exercising reasonable diligence would not have known) the act was a HIPAA violation.

The HIPAA violation was due to willful neglect, but the violation was corrected within the required time period.

The HIPAA violation was due to willful neglect and was not corrected.

The HIPAA violation had a reasonable cause and was not due to willful neglect.

$100-$50,000 for each violation, up to a maximum of $1.5 million for identical provisions during a calendar year

$1,000-$50,000 for each violation, up to a maximum of $1.5 million for identical provisions during a calendar year

$10,000-$50,000 for each violation, up to a maximum of $1.5 million for identical provisions during a calendar year

$50,000 or more for each violation, up to a maximum of $1.5 million for identical provisions during a calendar year

I.

II.

III.

IV.

social media guideline development and auditeffective and compliant social media management

corporate training for managers and employees

Schedule your complimentary 30 minute phone consultation.

Are you liable?

Jennifer Maggiorejennifer@redballooninc.com

redballooninc.comfacebook.com/redballooninctwitter.com/jennmaggiorelinkedin.com/in/jennmaggiore

ceo, red balloon inc

Phone: (480) 270-5395

Tier Penalty (Jail Time)

Tier Penalty

Unknowingly or with reasonable cause

For personal gain or malicious reasons

Under false pretenses

Up to 1 year

Up to 5 years

Up to 10 Years

1.

II.

III.

Civil Penalties

Criminal Penalties

of twitter users

of facebook users

On Mobile

80%

38%

Social media is key in building relationships with consumers and creating consideration in their minds when it comes to choosing your organization. Strategy and training clear the way for social media success and avoiding violations.

of doctors say social media improves the quality of care delivered to patients

60%

Find out why we're the trusted partner for connecting healthcare organizations and professionals to

consumers through social media.

of survey participants said social media would affect their choice of a specific doctor, hospital, or medical facility

41%

red balloon the business of elevationTM

© 2015 red balloon inc, All Rights Reserved.

http://expandedramblings.com/index.php/by-the-numbers-17-amazing-facebook-stats/ https://about.twitter.com/companyhttp://wearesocial.net/blog/2015/01/digital-social-mobile-worldwide-2015/https://getreferralmd.com/2013/09/healthcare-social-media-statistics/https://kb.iu.edu/d/ayzfhttp://www.hhs.gov/ocr/privacy/

Visit redballooninc.com/healthcare