reducing driver distractions photo courtesy of the aaa foundation

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Reducing Driver Distractions Photo courtesy of the AAA Foundation http://www.mpi.mb.ca/en/Videos/DriverDistractions

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Page 1: Reducing Driver Distractions Photo courtesy of the AAA Foundation

Reducing Driver Distractions

Photo courtesy of the AAA Foundation

http://www.mpi.mb.ca/en/Videos/DriverDistractions.wmv

Page 2: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DRIVER DISTRACTIONS• Each year, more than 40,000 people are killed in

motor vehicle crashes and over three million are injured!

• Research indicates that driver distraction is a contributing factor in more than 25% of all crashes

Source: AAA Foundation Research

8.6%

25.6%

0.9%

1.5%

1.7%

2.8%

2.9%

4.3%

10.9%

11.4%

29.4%

0 5 10 15 20 25 30 35

Unknown Distraction

Other Distractions

Smoking

Cell Phones

Eating, Drinking

Vehicle Controls

Other Objects in Car

Moving Objects in Car

Other Occupants

Adjusting Radio, CD, etc.

Things Outside the Car

Page 3: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DRIVER DISTRACTIONS- OUTSIDE THE VEHICLE

• Bright vehicle lights• Billboards and signs• Driver being chased by police• Officer directing traffic• Animal in roadway (deer, dog, elk, etc. )

Photo courtesy of the AAA Foundation

Page 4: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DRIVER DISTRACTIONS- OUTSIDE THE VEHICLE

• Sunrise, sunset• People in roadway (child, basketball game, crowd, etc)• Objects in the roadway (broken glass, garbage can, etc. holes)• Crash scene

Photo courtesy of the AAA FoundationPhoto courtesy of the AAA Foundation

Page 5: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DRIVER DISTRACTIONS- INSIDE THE VEHICLE

• Eating or drinking

• Other occupants in the vehicle

• Moving object in vehicle

• All actions involved with smoking can be a distraction

Photo courtesy of the AAA Foundation

Photo courtesy of the AAA Foundation

Page 6: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DRIVER DISTRACTIONS- INSIDE THE VEHICLE

• Dialing, talking, texting or looking up information on a cell phone

• Adjusting radio, cassette, or CD

• Using device/object in the vehicle

• Using vehicle devices or controls

• Picking up a dropped object

Photo courtesy of the AAA Foundation

Page 7: Reducing Driver Distractions Photo courtesy of the AAA Foundation

PROBLEMS WITH DRIVER

DISTRACTIONS ARE NOT NEW • Some of the “old” distractions that continue to cause

problems are children and babies, cigarettes, drinks, radios and audio players, and insects or bugs that find their way into the vehicle.

Photo courtesy of the AAA Foundation

Page 8: Reducing Driver Distractions Photo courtesy of the AAA Foundation

PROBLEMS WITH DRIVER

DISTRACTIONS ARE NOT NEW

• Newer” distractions include GPS navigation systems, digital music, On-Star roadside assistance, and cell phones.

Photo courtesy of the AAA Foundation

Page 9: Reducing Driver Distractions Photo courtesy of the AAA Foundation

NEW ISSUE OR OLD ISSUE?NEW ISSUE OR OLD ISSUE?

• Driver Distractions from 1913-2010

19831913 201019541930

Windshield Wipers

Radios Drive-UpWindows

Mobile Phones

Email,Internet, texting,

etc.

2000

MP3 and DVD players

Page 10: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DRIVER AGE GROUPS DISTRACTIONS

• Drivers under age 20 are more likely than older drivers to be identified as distracted at the time of their crash.

• 20-29 year-olds use a cell phone frequently.

• 30-49 year-olds eat and drink more often in the car.

• 50 plus drivers are more distracted by outside objects and events.

Photos courtesy of the AAA Foundation

Page 11: Reducing Driver Distractions Photo courtesy of the AAA Foundation

WHEN DISTRACTIONS LEAD TO COLLISIONS

• Distractions and inattention cause 68% of rear-end crashes.

• Other typical crashes include backing up, making lane changes, and merging.

Photo courtesy of the AAA Foundation

Page 12: Reducing Driver Distractions Photo courtesy of the AAA Foundation

HIGH RISK DRIVING DISTRACTIONS

• Reading and writing.• Manipulating vehicle controls for

extended periods of time.• Focusing on an external distraction.• Having emotionally charged discussion

with passengers.• Reaching for objects inside the vehicle.• Dialing a cell phone.• Carrying on a cell phone conversation.• Performing grooming activities when the

vehicle is moving.• Texting

·         http://www.youtube.com/watch?v=R0LCmStIw9E

Page 13: Reducing Driver Distractions Photo courtesy of the AAA Foundation

WHEN DISTRACTIONS LEAD TO COLLISIONS

High-risk drivers tend to have higher levels of no hands on the steering wheel, their eyes are directed inside rather than outside the vehicle, and their vehicles wander in the travel lane or cross into another travel lane.

Photo courtesy of the AAA Foundation

Page 14: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DISTRACTIONS ARE AFFECTING DRIVER LAWS

Many states are passing, or looking into passing, laws regarding driver distractions.

Page 15: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DISTRACTIONS ARE AFFECTING DRIVER LAWS

Much of this attention stems from the enormous increase in cell phone use by drivers and the prospect of similar growth in other in-vehicle technologies.

Photo courtesy of the AAA Foundation

Page 16: Reducing Driver Distractions Photo courtesy of the AAA Foundation

NEW VEHICLE TECHNOLOGY ─ HELPFUL

OR HARMFUL?

• Drivers must use new technology responsibly while driving.

• Electronic devices can enhance safety in many ways.

• When stuck in traffic, using a mobile phone to say you'll be late can reduce stress and make drivers less inclined to drive aggressively.

• Any activity that takes your attention from the road makes the driving task more dangerous!

Photo courtesy of the AAA Foundation

Page 17: Reducing Driver Distractions Photo courtesy of the AAA Foundation

NEW VEHICLE TECHNOLOGY- HELPFUL OR

HARMFUL?

• Vehicle navigation systems help drivers locate addresses and guide them to their destination.

• Wireless Internet and messaging are becoming the norm on my phones and in many new vehicles.

• In-vehicle DVD movie players are popular for passengers to pass time when going on a lengthy trip.

• Are movies a distraction for drivers?

Photo courtesy of the AAA Foundation

Page 18: Reducing Driver Distractions Photo courtesy of the AAA Foundation

CONSEQUENCES OF DISTRACTED DRIVING

• Distracted driving is one of the leading causes of collisions.

• It forces drivers to make sudden decisions.

• Drivers can easily be involved in a collision.

Photo courtesy of the AAA Foundation

Page 19: Reducing Driver Distractions Photo courtesy of the AAA Foundation

CONSEQUENCES OF DISTRACTED DRIVING

• Each year, more than 40,000 people are killed in motor vehicle crashes and over three million are injured.

• Distracted driving contributes to over 1,500,000 collisions each year.

• That’s 4,300 collisions each day

• 179 Collisions every hour.

Page 20: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DIVIDED ATTENTION TASKS

Divided attention can lead to missed brake lights, missed traffic sign or signal, missed animal or pedestrian, or a drift out of the lane position.

Photo courtesy of the AAA Foundation

Page 21: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DIVIDED ATTENTION TASKS

• A driver can learn to operate the vehicle with simple eye, hand, and feet coordination.

• However, the driving task is a mental process that needs constant attention to the path of travel in order to keep the vehicle within the lane space and adjust to any restrictions in the path of travel.

Photo courtesy of the AAA Foundation

Page 22: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DIVIDED ATTENTION TASKS

• It is important to recognize that taking attention from the path of travel means the vehicle is moving on the roadway without the driver seeing where the vehicle is going or mentally processing any new information.

Page 23: Reducing Driver Distractions Photo courtesy of the AAA Foundation

DIVIDED ATTENTION TASKS

• It is critical never to look away from the path of travel for more than ½ second at a time without moving visual and mental attention back to the path of travel.

Photo courtesy of the AAA Foundation

Page 24: Reducing Driver Distractions Photo courtesy of the AAA Foundation

LEARNING HOW TO HANDLE DISTRACTIONS

• Learning to drive involves learning how to develop divided attention to different tasks.

• Know how to operate the vehicle controls.• Be able to keep the vehicle on the road.• Be able to keep the vehicle in the lane.• Be able to place the vehicle in different lane

positions.• Be able to avoid risk.

Photo courtesy of the AAA Foundation

Page 25: Reducing Driver Distractions Photo courtesy of the AAA Foundation

CELL PHONE STRATEGIES • A "hands-free" apparatus may be helpful, but they

can't prevent drivers from becoming involved in a conversation and losing concentration.

• If you must use a cell phone, especially to text, safely pull over to the side of the road.

• If drivers must respond to an emergency while driving, use speed dial features and a hands-free kit.

• Alert the caller that you are on the road.• Keep calls as brief as possible .

Page 26: Reducing Driver Distractions Photo courtesy of the AAA Foundation

IDAHO’S TEXTING AND DRIVING LAW

• As of July 1, 2012, no driver in the state of Idaho can text while driving.

Page 27: Reducing Driver Distractions Photo courtesy of the AAA Foundation

BUT WHAT IS “TEXTING?”

• The definition of texting is: “reviewing, manually preparing, or transmitting written communication by a handheld wireless device.”

http://www.youtube.com/watch?v=R0LCmStIw9E

Page 28: Reducing Driver Distractions Photo courtesy of the AAA Foundation

WHAT ABOUT….?

• Calling someone?– Dialing a number or answering a call is fine.– Scrolling through an address book is not.

• Hands-free or voice activated?– Both are fine!

• Using a GPS device or GPS app?– No, it is “reviewing written communication.”– Do all mapping and trip planning before driving or

when stopped.

Page 29: Reducing Driver Distractions Photo courtesy of the AAA Foundation

OR…?• Just reading a text message?

– Definitely not legal or safe. No.

• Facebook posts or messages?– No. They are as dangerous as text messages.

• Looking up the time a movie starts?– No. That is reviewing written communication.

• Activating or deactivating a phone feature or function?– Yes. This is legal.

Page 30: Reducing Driver Distractions Photo courtesy of the AAA Foundation

So a cell phone can pretty much only be used as a phone while driving?

Page 31: Reducing Driver Distractions Photo courtesy of the AAA Foundation

EVEN BETTER…

Page 32: Reducing Driver Distractions Photo courtesy of the AAA Foundation

CHILDREN AND DRIVING

• Make sure children are comfortable and properly buckled up.

• To keep children from distracting the driver, provide them with safe items they may need for the road trip.

Page 33: Reducing Driver Distractions Photo courtesy of the AAA Foundation

FOOD AND DRIVING

• Give yourself a break from the traffic and enjoy your refreshments outside the car.

• Someone choking on food or spilling liquid in the vehicle can take the driver’s attention off the road.

Photo courtesy of the AAA Foundation

Page 34: Reducing Driver Distractions Photo courtesy of the AAA Foundation

OTHER STRATEGIES FOR REDUCING RISK

• Avoid reading while driving.• Finish grooming before driving.• Don't rely on the time in your vehicle to take care of

personal routine such as applying make-up, combing hair or shaving.

Photo courtesy of the AAA Foundation

Page 35: Reducing Driver Distractions Photo courtesy of the AAA Foundation

(AAA Video on DVD)