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reference architecture marketing

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Marke&ng Technology Reference Architecture Lead Lifecycle Customer Lifecycle Campaign Lifecycle Analy6cs Email Display Social Events Content Web Tracking BI Acquir e Enrich Seg ment Nurture Score Acquire Enrich Route Other MARKETO SALESFORCE MAR KETO BIZO LINKEDIN TWITTER OKTO POST WEBEX WP SS/YT DISCO VER DATA. COM DOCU SIGN BOX LEAD SPACE INSIGH TERA INSIGH TERA Manual BIZO INFER GA MAR KETO BIZO TW/LI SFDC GOOD DATA SMART LING Copyright [email protected]

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A Modern Reference Architecture for the Marketing Function

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  • Marke&ng Technology Reference Architecture

    Lead Lifecycle

    Customer Lifecycle

    Campaign Lifecycle Analy6cs

    Email Display Social Events Content Web Tracking

    BI

    Acquire

    Enrich Seg-ment

    Nurture Score

    Acquire Enrich

    Route

    Other

    MARKETO

    SALESFORCE

    MAR-KETO

    BIZO

    LINKEDIN TWITTER

    OKTO-POST

    WEBEX WP SS/YT

    DISCO-VER

    DATA. COM

    DOCU-SIGN BOX

    LEAD-SPACE

    INSIGH-TERA

    INSIGH-TERA

    Manual BIZO INFER

    GA

    MAR-KETO

    BIZO

    TW/LI

    SFDC

    GOOD-DATA

    SMART-LING

    Copyright [email protected]


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