refx-hyundai advantage santa fe rav 4

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  • 7/29/2019 REFx-Hyundai Advantage Santa Fe Rav 4

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    The compact/mid-sized SUV segment just got a little more competitive with the

    launch of the all-new 2013 Toyota RAV4. While it certainly looks all-new

    compared to the vehicle it replaces, Motor Trend has declared that the 2013 RAV4

    has done just enough to compete in the segment it helped to create.

    2013 Santa Fe vs.

    2013 Toyota RAV4

    When just enough isn't good enough!

    When Customers take a look at the 2013 RAV4, they will quickly see that just

    enough quite simply isnt good enough against the 2013 AJAC Sport UtilityVehicle of the Year... the Hyundai Santa Fe!

    Use this bulletin to refresh your product knowledge of the Santa Fe vs. the RAV4, and make

    sure all of your Santa Fe Customers are familiar with our fantastic value advantages!

    Like many of their other recently introduced vehicles, Toyota had 2 things in mind when developing the

    2013 RAV4; fuel economy and price. And while the RAV4 is competitive in both areas, these attributes

    mean that Customers have to make plenty of sacrifices with regards to performance, engine technology,

    passenger volume, premium features, and driving experience.

    When compared to the 2013 RAV4, the 2013 Santa Fe offers Customers:

    More horsepower and torque More passenger volume

    Direct injection technology An optional turbo-charged engine Driver Selectable Steering Mode

    Greater versatility with a 40/20/40 foldingrear seat

    Available Premium features such asheated rear seats, a heated steering wheel,

    rear sunshades, and a panoramic sunroof

    And perhaps most surprising of all... the 2013 RAV4 is not available with leather seats!

    Thats right, the 2013 Limited RAV4 is only available with simulated leather Softex fabric seats.

    A 5-year Comprehensive Warranty... something that costs an extra $1,669 for an all-wheel drive RAV4

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    The all-new 2013 Toyota RAV4 is shorter and narrower than the 2013 Santa Fe, which results insignificantly less passenger volume. Its smaller size, single 4-cylinder engine, and new pricing strategypositions it against the Tucson. However, Customers will likely still compare the RAV4 against the Santa FeSport. While the Santa Fe has a higher MSRP and payments across all trims, it offers a tremendous valueproposition, more desirable equipment, premium materials and finishing, and more driving excitement thanthe 2013 RAV4.

    4,690mm

    2013 Hyundai

    Santa Fe Sport

    Its really no surprise that Edmunds.com calls the new 2013 RAV4, Ordinary at best.

    2013 Hyundai Santa Fe Sport 2013 Toyota RAV4

    Exterior Dimensions (mm)L / W / H

    Wheelbase4,690 / 1,880 / 1,680

    2,7004,570 / 1,845 / 1,660

    2,660

    Interior Volume (L)Passenger / Cargo

    3,058 / 1,003 2,886 / 1,090

    Base Engine

    2.4L GDI / 190 hp9.5 / 6.0 / 7.9 (Cty/Hwy/Comb.)

    Gasoline Direct Injection8% more HP using only 2.6% more fuel

    2,000 lb Towing Capacity

    2.5L MPI /176 hp8.7 / 6.4 / 7.7 (Cty/Hwy/Comb.)

    1,500 lb Towing Capacity

    Upgrade Engine

    2.0L Turbo / 264 hp9.8 / 6.4 / 8.3 (Cty/Hwy/Comb.)

    Gasoline Direct Injection and Twin Scroll Turbocharger50% more HP using only 7.8% more fuel

    3,500 lb Towing Capacity

    None

    Awards & Accolades

    2013 AJAC Utility Vehicle of the Year

    2013 AJAC Best New SUV under $35k2013 NHTSA 5 Star Overall Crash Safety Rating

    2013 IIHS Top Safety Pick

    None

    4,570mm

    RAV4

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    2013 Santa Fe 2013 RAV4

    Payment

    Difference Santa Fe Sport Feature Advantages

    TrimMSRPPayment

    2.4 Base FWD$26,499$419

    LE FWD - Pkg. A$23,790$375 -$44

    Rear Privacy GlassChrome Grille, WindowSurrounds and Door HandlesFog LightsHeated Front SeatsXM Satellite Radio5 year comprehensive warranty

    LED Front Accent LightsYES Essentials Soil Release Fabric40/20/40 Split Folding 2nd Row6-speaker Sound SystemPremium Continental A/S TiresDriver Selectable Steering

    TrimMSRP

    Payment

    2.4 Premium AWD$30,299

    $475

    XLE AWD$29,200

    $461 -$14

    Heated Steering WheelSide Rear Window SunshadesHeated Rear SeatsDriver Selectable Steering

    Automatic Headlights12-way power Drivers Seat5 year comprehensive warranty

    40/20/40 Split Folding 2nd RowRear Parking Assist SystemLeather Steering Wheel and Gear

    Shift KnobYES Essentials Soil Release FabricPremium Continental A/S Tires

    TrimMSRPPayment

    2.4 Luxury AWD$33,899$512

    Limited AWD$31,700$500 -$12

    Panoramic SunroofHeated Steering WheelSide Rear Window SunshadesHeated Rear SeatsDriver Selectable SteeringSliding 2nd row seats5 year comprehensive warranty

    Premium Continental A/S Tires40/20/40 Split Folding 2nd RowRear Parking Assist System4-way Power Passenger SeatElectro-chromatic Rear View Mirrorwith HomeLink and Compass

    TrimMSRPPayment

    2.0T Premium AWD$32,499$492

    XLE AWD$29,200$461 -$31

    Heated Steering Wheel

    Side Rear Window SunshadesHeated Rear SeatsSupervision ClusterAutomatic Headlights5 year comprehensive warranty

    Driver Selectable Steering

    40/20/40 Split Folding 2nd

    RowRear Parking Assist SystemYES Essentials Soil Release FabricProximity Key w/Push Button StartPremium Continental A/S Tires

    TrimMSRPPayment

    2.0T SE AWD$35,299$540

    Limited AWD$31,700$500 -$40

    Panoramic SunroofHeated Steering WheelSide Rear Window SunshadesHeated Rear SeatsPremium Continental A/S TiresSupervision Cluster5 year comprehensive warranty

    Driver Selectable SteeringSliding 2nd row seats40/20/40 Split Folding 2nd RowRear Parking Assist SystemProximity Key with Push Button Start

    TrimMSRPPayment

    2.0T Limited AWD$38,499$596

    Limited AWD w/Nav.$34,835$550 -$46

    Heated Steering WheelSide Rear Window SunshadesVentilated Front Seats8 Touchscreen NavigationHeated Rear SeatsSupervision Cluster5 year comprehensive warranty

    19 Alloy Wheels with premiumContinental All Season TiresDriver Selectable Steering4-way Power Passenger SeatSliding 2nd row seats40/20/40 Split Folding 2nd RowHID Headlights