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2015Interreg 25 years

Lille, 24 June 2015, INFORM network

Agnès Monfret, CommissionMaria Baetti, Guillaume Terrien, INTERACT

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• Dec 2014 Inform network: Interreg 25 yrs Yammer group• Dec 2014: Panorama article & InfoRegio pages update• Interact Winter Newsletter: Editorial Corina Creƫu• Jan 2015: visual based on common logo

• Feb 2015: DG COMM authorisation to use common logo• Feb 2015: DG REGIO internal event• 14 Feb : launch #eulovewithoutborders competition

• March 2015: Interact Communication seminar, Edinburgh2

Awareness raising actions performed already (1/2)

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• 9 May 2015: announcement #eulovewithoutborders winning couple amidst Franco-Belgian Waffles degustation at Brussels JPO (Journées Portes Ouvertes)

• June 2015: article in Commission en Direct

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Awareness raising actions performed already (2/2)

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• June 2015 extended Panorama article 'Interreg turns 25'

• July 2015: Interreg 's Top 5 achievements illustrated by 5x5 projects on Inforegio interreg25 page: http://ec.europa.eu/regional_policy/en/policy/cooperation/european-territorial/interreg25years

• Sept 2015: Result Eurobarometer & Interreg Top 5 video (23 languages)

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Celebrations ahead (1/2)

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Celebrations ahead (2/2)

• 15-16 Sept lunch to lunch Interreg conference, LuxembourgTime to celebrate #interreg25, time to sketch out #interreg2040

Several highlights, incl. Dictionary, ARTE production, Interreg Slogan, Interreg Song, Interreg Project Slam, programme posters, exhibitions Borderline and Baltic Eye

• 21 Sept European Cooperation Day: Commission Creţu to celebrate #interreg25 and launch CBC review (public consultation), followed by REGIO senior management roadshow

• 13 Oct: Interreg @ Luxemburg GAC (General Affairs Council)• 17 Oct Ekiden challenge : 25 Interreg teams ?!!

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European Cooperation Day 2015

• Slogan contest: Voting for the most original and catchy slogan to represent Interreg Public voting on Facebook between 1-31 July

• Promotional video and song: Let’s join forces and see if we can make this video and song go viral!

• Website: updated website – now one single platform with all info and materials!

• Visual identity and materials: Design files will be available on the website in the section Media Corner. Submit your programme’s order before 30 June to

receive printed materials for your event!

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Conference

15-16 September, lunch to lunch (15 September morning: DG Regio annual meeting with Interreg MAs)

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Day One 12:30 Registration, Lunch13:30 Welcome14:00 History of INTERREG14:45 The Role of INTERREG16:15 Break16:45 Thinking out of the box 18:15 Project Slam19:30 Networking Dinner

Day Two 8:30 Coffee 09:00 Opening 09:15 Taking a global view 10:30 Coffee break 11:00 Building on 25 years 12:30 Conclusions 13.00 Lunch 14.15 Option for guided tour around Belval

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Programmes contribution

• Project slam• Poster exhibition• Participation to panels (Programme will be contacted

directly by INTERACT/EC/Luxembourg)• ECDay

-+ Presence at event-+ The event will be web stream, participation (comments, questions) via Twitter

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Project Slam•Friendly competition, not so much on project achievements but more on inventive communication during the conference•Aim: in the framework of the celebration of 25 years of Interreg, offer a creative way to present project achievements • 13 applications received• 5 project preselected by Jury.• INTERSYC - CBC GR-BG• EUROJOB Viadrina - CBC PL-BB• Cross-border wine routes - CBC IPA HU-HR• CENTRAL MARKETS - TN CENTRAL EUROPE• ENGAGE - Interreg IV C

•For more information about the Project Slam you can contact slam25years@interact-eu.net or http://www.interact-eu.net/news/interreg_25_years_project_slam_ready_to_go/7/19446 9

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Poster exhibition

•All programmes are invited to participate:-Realise one poster that represent the programmes achievements, history, Identity, future or all at once:

- Poster can be realised however the programme prefers (graphic design, cartoon, collage, painting, etc). For pragmatic reason of shipping and exhibiting, it must remain in 2D

- Max size A00 (1189 x 1682mm), but can also be on A0 (841 × 1189mm) or smaller

- Poster will be hanged at the conference venue and online

Guillaume.terrien@interact-eu.net

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Celebrate Interreg 25 years

•2015: 25th anniversary of Interreg:•- Every programme shoud celebrate•- All programme activity should be « branded Interreg 25 years ». A specific logo/visual is available

• Luxembourg celebrates 25 years of Interreg• DG Regio celebrates 25 years of Interreg• INTERACT celebrates 25 years of Interreg• What are you doing in your programme?

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Together, Standing Strong : Song & Video

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European Cooperation Day 2015

One single platform updated regularly with videos, news, promotional materials and other relevant information.

• Upload your events: they will appear on the map (and under the Event tab)

• Find all of INTERACT’s info emails in the section Documents for programmes

• Check out the FAQ section

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Poster

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Our Workshop this morning:

35 participants

7 tables (5x7)

1 host per table

1 rapporteur

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What have you planned to mark #interreg25 ?(stage EuLoveWithoutBorder couples? social media? )

1. Question (20 min):

2. Question (20 min):

How can you HELP promote the Interreg song/make it viral?

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Debriefing (2 min /harvester)