REGIONAL PROJECT REPORT

Function of Regional Sales Manager in North East

N.E. although immensely important for expansion as well as beneficial, provides a broad spectrum of opportunities for business outsourcing procedures.

I strongly believe “ You have to EXPECT in order to REALIZE”, keeping in mind that expectation always exceeds realization in real life. I hope ___________________________ of ours makes the REALIZATION reach greater heights and move towards EXPECTATIONS.

SEVEN SISTERS AT A GLANCE

PROFILES OF SEVEN SISTERS

ARUNACHAL PRADESH( ITANAGAR ):Arunachal Pradesh, the ‘Land of the Dawn-lit

Mountains’, is India’s land of the rising sun. It is the country’s remotest state. (Restricted area for foreigners. Indians require Inner Line Permit)

1). AREA : 83,743 Sq. Kms2). POPULATION : 1,091,1173). LANGUAGES : Tribal / English4). LITERACY : 54.7%5). ROAD DISTANCE : 437 Kms. FROM GUWAHATI6). COMMERCIAL POINT : Itanagar

7). NEAREST DISTANCE : Tezpur

ASSAM (DISPUR):

Assam are a gift of nature. The valleys and plains are one of the most fertile regions in the country. (Foreigners require ‘Restricted Area Permits’).

1). AREA : 78,438 Sq. Kms2). POPULATION : 26,638,4073). LANGUAGE : Assamese4). LITERACY : 64.3%5). AIRPORT : Guwahati, Dibrugarh,

Tezpur, Jorhat, Silchar, Lilabari6). COMERCIAL POINT : Guwahati

PROFILES OF SEVEN SISTERS

MANIPUR (IMPHAL) :Manipur literally meaning the ‘Land of Gems’, has

been variously described as the ‘Jewel of India’. (Restricted Area for foreigners, Indians required Inner line Permits).

1). AREA : 22,327 Sq. Kms2). POPULATION : 2,388,6343). LANGUAGE : Manipur4). LITERACY : 68.9%5). ROAD DISTANCE FROM : 484 Kms GUWAHATI6). COMMERCIAL POINT : Imphal7). AIRPORT : Imphal

PROFILES OF SEVEN SISTERS

MEGHALAYA (SHILLONG) : ‘The Abode of Clouds’ is an appropriate name for

Meghalaya, is also called the ‘Scotland of East’. ( Foreigners require ‘Restricted area Permit’ )

1). AREA : 22,429 Sq. Kms2). POPULATION : 2,306,0693). LANGUAGES : Khasi Garo, Jaintia4). LITERACY : 63.3%5). ROAD DISTANCE FROM : 100 Kms GUWAHATI6). HELIPORT : Shillong, Tura7). COMMERCIAL POINT : Shillong

PROFILES OF SEVEN SISTERS

MIZORAM (AIZWAL) :Mizoram or the ‘Land of mizos’ is a hot, humid,

green, mountainous and enchanting place.

1). AREA : 21,081 Sq. Kms2). POPULATION : 891,0583). LANGUAGES : Mizo, English4). LITERACY : 88.5%5). ROAD DISTANCE FROM : 466 Kms GUWAHATI6). COMMERCIAL POINT : Aizawl7). NEAREST DISTANCE : Silchar (176 Kms)

PROFILES OF SEVEN SISTERS

NAGALAND (KOHIMA) :Home of over 16 Naga tribes, each with its own dialect,

customs and habits, a common bond is their love of music, pomp and pageantry. (Restricted area for foreigners. Indians require Inner Line Permit ).

1). AREA : 16,579 Sq Kms2). POPULATION : 1,988,6363). LANGUAGES : Nagamese, English4). LITERACY : 67.1%5). ROAD DISTANCE FROM : 389 Kms GUWAHATI6). COMMERCIAL POINT : Dimapur7). AIRPORT : Dimapur

PROFILES OF SEVEN SISTERS

TRIPURA (AGARTALA):Tripura ‘Land of bamboo handicraft’.

1). AREA :10,486 Kms2). POPULATION :3,191,1683). LANGUAGES : Tripuri, Manipuri,

Bengali4). LITERACY : 73.4%5). ROAD DISTANCE FROM : 599 Kms GUWAHATI6). AIRPORT : Agartala, Kailashahar,

Kamalpur7). COMMERCIAL POINT : Agartala

PROFILES OF SEVEN SISTERS

REGIONAL MARKETING STRUCTURE

RSM(GUWAHATI)

ASM – I(GUWAHATI)

ASM – II(JORHAT)

ASM – III(SILCHAR)

I). GUWAHATIII). DHUBRI III). NOWGAON

I). DIBRUGARHII). JORHAT III). TEZPUR

IV). DIMAPUR

I). SILCHAR II). AGARTALAIII). IMPHAL

REGIONAL MARKETING STRUCTURE

RSM(GUWAHATI)

ASM – I(GUWAHATI)

ASM – II(JORHAT)

ASM – III(SILCHAR)

I). GUWAHATIII). DHUBRI III). NOWGAON

I). DIBRUGARHII). JORHAT III). TEZPUR

IV). DIMAPUR

I). SILCHAR II). AGARTALAIII). IMPHAL

TERRITORIAL FUNCTIONS OF SEVEN SISTERS

Note :- 28 (Approx) HQ’s position in North-East Region of Pharma Industries exist.

PROPOSED AREA HQ PROFILE IN TOTALITY

ASM – I

i). GUWAHATI (Inc. MEGHALAYA): a). Medical College - 2 No. (ASSAM) b). Govt. Health Center - 12 Nos.

c). Pvt. Nursing Homes - 28 Nos. d). Trade

ii). DHUBRI : a). Pvt. Nursing Homes - 6 Nos. (ASSAM) b). Govt. Health Center - 9 Nos.

c). Trade

ii). NOWGAON : a). Govt. health Center - 11 Nos.(ASSAM) b). Pvt. Nursing Homes - 8 Nos.

c). Trade

PROPOSED AREA HQ PROFILE IN TOTALITY

ASM – IIi). DIBRUGARH : a). Medical College - 1 No. (ASSAM) b). Pvt. Nursing Homes - 18 Nos.

c). Govt. Health Center - 7 Nos. d). Trade

ii). JORHAT : a). Pvt. Nursing Homes - 12 Nos. (ASSAM) b). Govt. Health Center - 8 Nos.

c). Trade

ii). DIMAPUR : a). Govt. health Center - 7 Nos.(NAGALAND) b). Pvt. Nursing Homes - 14 Nos.

c). TradeIii). TEZPUR : a). Govt. Health Center - 8 Nos.

(ASSAM) b). Pvt. Nursing Homes - 12 Nos. c). Trade

PROPOSED AREA HQ PROFILE IN TOTALITY

ASM - IIII). SILCHAR (Inc. MIZORAM) : a). Medical College - 1 No.

(ASSAM) b). Govt. Health Center - 12 Nos.

c). Pvt. Nursing Homes - 16 Nos.

d). Trade

II). AGARTALA : a). Medical College - 2 Nos.

(TRIPURA) b). Govt. Health Center - 14 Nos.

c). Pvt. Nursing Homes - 8 Nos.

d). Trade

III). IMPHAL : a). Medical College - 1 No.

(MANIPUR) b). Govt. Health Center - 3 Nos.

c). Pvt. Nursing Homes - 6 Nos.

SUGGESTION FROM THE DESK

Keeping in view of the topographical situation of North East and high cost of living due to political disturbance, I would hereby put forward few suggestions for smooth functioning and better productivity for the organization.

I). Promotional imputes should reach in time to CA point (within first week of every Month).

II). Issue of Identity Card along with Photograph.III). Provision for maintenance of mobile expense to Regional team.IV). Timely dispatch of salary & expense reimbursement to individual

area HQ.V). Approval for Doctors entertainment (Monthly) to Regional Manager

(subject to the approval of HO). VI). Training for regional team once in a every three months.VII). Regional team meeting for Sales review once in a month.VIII). Due to Customer group Pressure, Provision for Complementary Gift

for Core Customer Group.

The above mentioned proposals, if implemented would go a long way in giving profitable output and a Highest Productivity Region for the organization.

MY PLEDGE

I strongly believe that ETHICAL DEMAND (Growth in terms of prescriptions) is the only bottom line tool to bolster the Company’s image, market credibility as well as booster the confidence of the team members in this present scenario of Pharmaceutical Industry.

Regards;Rajib Bhattacherjee

TOTAL PROBABILITY