reiterapp – topographic orientation and the importance of maps
TRANSCRIPT
Wilken Holle
29.04.2013
CEO out there! communication
What we are doing?
We are service provider for location based apps.
But we also get experiences with own ideas.
Collecting spots of the easter egg hunt 2013.
by Iaroslav SheptykinMobile Game Lab
Horse Riders
| 3.67 million horse riders in Germany| 1.2 million active horse riders| 1.1 million horses| Several horse riders have more
than one horse
Horse Rider
| Spending 400 € per month per horse| Volume of trade € 5 billion in 2012
Horse Rider Motivation
Love their horse(s)
The experience of nature, the partnership with the horse or the community with friends are the reasons for the this time-consuming hobby
Sense of responsibility, reliability and loyalty
Importance
79,289,2
Horse sport is my life
Horse riding is my most
important hobby
How many hours are spending horse riders per
week in average?
21
part-time job
Touristische Routenentwicklung per Open source? – VFD e.V. DSFT Seminar, Berlin 19.10.2012
| Standard paper maps (topographical)| Compass| GPS devices (100 - 500 €) + (~200 €)
Maps for horse riders
Several horse riders track their routes and upload them to routing portals.
| SW - NE Route by vfdnet.de| Create by the community| 104 Stations
(Horse friendly - Hotels /Hostels)
Problems
| Ways (closures, detours, shortcuts)| Weather| Poisonous plants (especially at resting places)| Behavior on the road
Problems - Ways
Problems
| Federal state have different riding rules and laws
| App feature: Boundary detection to warn the user and provide help information
| Nature reserves
| Commercially difficult| We can‘t guarantee that the path is fully under the law| Selling prepared routes currently only possible with the
local tourism's agencies
Providing routes
POIs| POI Layers with information about stairs,
poisoned plans and accommodations| www.wanderreitkarte.de/
| Routes| Orientation| Horse - Pro$les| Tracking| Community| Online / Offline Functionality
| Slide menu navigation| Unlimited horse pro$les
| Search for routes| Route details| Offline routes| Bases on MapBox
(Alpstein fork)
Kontakt
Reiter App GbR
Prof. Dr. Barbara Grüter, Bremen
Hanspeter Hartmann, Rhens
David Wewetzer, Bremerhaven
Ansprechnpartner
David Wewetzer
Mobil +49 176 10548547
Entwickelt von
ŽƵƚ�ƚŚĞƌĞ͊�ĐŽŵŵƵŶŝĐĂƟŽŶ
www.othere.de
Die „Reiter-App“ ist für alle Unternehmen und Ver-
bände interessant, die Reiter als Kunden erreichen
wollen. Die Reiter-App integriert Ihre Ansprache
des Kunden in die App und demonstriert Ihre Kom-
petenz mit der Zeit zu gehen und neue Technologi-
en für Reiter & Pferd zu nutzen.
communication
out there!Reiter App
Die Community im Fokus
Die Reiter App vernetzt Reiter durch Community
&ƵŶŬƟŽŶĞŶ͘�ZĞŝƚĞƌ�ŬƂŶŶĞŶ�ĂůƚĞ�ƵŶĚ�ŶĞƵĞ�&ƌĞƵŶ-
ĚĞ�ŝŶ�ĚĞƌ�ZĞŝƚĞƌ��ƉƉ�ĮŶĚĞŶ�ƵŶĚ�ƐŝĞ�ĂŶ�ZŝƩĞŶ͕�Fotos und Erlebnissen teilhaben lassen.
| Community| Timeline for sharing
Routes, Photos and Comments| Tracking horse related data
| Horse pro$les| Related photos| Tracks| Information
Interested? We are looking for beta tester.
www.reiterapp.de
out there! communicationFlughafenallee 10 | 28199 Bremen [email protected] www.othere.deGeschäftsführung: Wilken Holle
Thank you for your attention!Get in touch: [email protected]: +49-176-24530835@wilkenholle
AboutAddressout there! communication UG (haftungsbeschränkt) Flughafenallee 10, 28199 BremenTel. +49 421 5905 5479Mobil. +49 176 [email protected] www.othere.de CEO: Wilken HolleAmtsgericht Bremen HRB 26959 St-Nr.: 71 584 04669
Author / Designout there! communication UGAlle Rechte vorbehalten. Alle Angaben ohne Gewähr.