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Creating andRevisingMission StatementsPresentation by Becky Caligiuri

What will we accomplish

How to create a Mission StatementWhen to revise your Mission StatementHow to revise your Mission Statement

Creating a Mission Statement

Creating a Mission Statement for your organization can be an easy process.

Your Mission Statement will illustrate what actions will be taken to accomplish the vision. Creating a Mission Statement

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Creating a Mission StatementYour Mission Statement should be easy for people to work towards accomplishing.It will tell your members and supporters ways you plan on accomplishing the vision & to add value to your community.

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Your Mission Statements come indifferent forms depending on what typeof good/service your provide to thecommunity.Creating a Mission Statement

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Creating a Mission Statement

Purpose

Character

Strategy

BehaviorValue

Values

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Creating a Mission StatementWhat is the role of the Board?Make sure mission statement is a direct reflection of the visionMission Statement must be clear, concise, and represent organization on a large scale

Example Mission Statements3M: "To solve unsolved problems innovativelyMary Kay Cosmetics: "To give unlimited opportunity to women.Merck: "To preserve and improve human life.Wal-Mart:"To give ordinary folk the chance to buy the same thing as rich people.Walt Disney: "To make people happy."

When toRevise YourMission Statement

Creating the Mission Statement may be easier that knowing when to revise it.

There are many indicators to look out for that will signal to the board that a review of the mission statement is due.

Revising your Mission Statement

There are key elements to look for within your organization that will indicate to you that your mission statement may need to be reviewed for updating.Revising your Mission Statement

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The two easiest ways to know when toupdate your mission statement are:Your organization accomplished their current mission statement

Your organization updated their Vision.Revising your Mission Statement

3 other indicators that your organizationshould revise their Mission Statement.Constituents/Community suggested actions do not correlate with the Mission Statement.Volunteers/Group members feels the group needs to change directionIs your organization resistant to problem-driven change?

Revising your Mission Statement

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Another indicator that your organizationwill need to revise their missionstatement is where they are in theirlifecycleOrganizations that are in the stagnant stage should review their mission statement to ensure that it is still relevant to the work of the organization.Revising your Mission Statement

Some indicators of the stagnation stageLack of adaptive capacity; usually due to problems with board or executive managementDeclining communicationLack of staffReduced commitment to activitiesLoss of fundingRevising your Mission Statement

Revision your Mission StatementWhat is the role of the Board?Recognizing why the mission statement need to be revisedActively taking steps to change the mission statement

6 Steps toRevising yourMission Statement

6 Steps to Revising your Mission StatementReview your existing Mission StatementList current objectivesRenew your passionRecognize the changesWrite your revised Mission StatementCommunicate the new Mission!

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ReferencesBusiness Resource Software, Inc. (n.d.). Mission statement. Retrieved June 15, 2010, from Center for business planning: http://www.businessplans.org/mission.htmlChait, R. P., Ryan, W. P., & Taylor, B. E. (2005). Governance as Leadership. Hoboken, NJ: John wiley & Sons, Inc.Connolly, P. M. (2006). Navigating the organizational lifecycle, a capactiy-building guide for nonprofit leaders. Washington, DC: BoardSource.Jaszcar, A. (n.d.). How to create a mission statement. Retrieved June 1, 2010, from How to: http://www.how-to.com/Operations/mission-statement.htmMidgett, D. (n.d.). Review, revise, rewrite? 3 signs that say it's time to work on your mission and vision statements. Retrieved June 8, 2010, from Articles database: http://www.articlesbase.com/entrepreneurship-articles/review-revise-rewrite-3-signs-that-say-its-time-to-work-on-your-mission-and-vision-statements-421860.htmlWeltman, B. (2005, September 2). 5 steps to revising your mission statement . Retrieved June 18, 2010, from Jim blasingame, the small business advocate: http://www.smallbusinessadvocate.com/small-business-articles/5-steps-to-revising-your-mission-statement-1341