relationships and social media

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Social Media Club Presents: Relationships and Social Media February 15, 2011 Tweet with us! Use the hashtag #SMCSac

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The latest trends and best practices in social media and relationships as well as the best digital tools to connect with others and protect your privacy. Presented by Social Media Club Sacramento.

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Page 1: Relationships and Social Media

Social Media Club Presents:

Relationships and Social MediaFebruary 15, 2011

Tweet with us! Use the hashtag #SMCSac

Page 2: Relationships and Social Media

Speakers

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Paul Ardoin, Independent Marketing Consultant

Lanette Capellas, Staffing Director, The Agate Group

Amar Dhariwal, CEO and Founder, Metrospark.net

Laura Good, Director of Programs &Operations, SARTA

Page 3: Relationships and Social Media

There’s an App for That!

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Mobile apps take romance on the moveBy Suzanne Phan, News 10, Sacramentohttp://www.news10.net/news/local/story.aspx?storyid=121978

Page 4: Relationships and Social Media

Facebook Privacy 101

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Paul ArdoinMarketing [email protected]

Page 5: Relationships and Social Media

What kind of Facebook user are you?

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Page 6: Relationships and Social Media

What do you use Facebook for?

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Page 7: Relationships and Social Media

Stopping ID Theft

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•Full birthdate and birthplace•Vacation plans•Home address•Confessionals•Security questions

Page 8: Relationships and Social Media

Sharing Your Info

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Account > Privacy Settings > Sharing

Page 9: Relationships and Social Media

Who can connect with you?

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Account > Privacy Settings > Connecting on Facebook

Page 10: Relationships and Social Media

What can others see?

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Account > Privacy Settings > Apps and Websites > Info accessible through your friends

Page 11: Relationships and Social Media

How can I set up lists?

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Account > Privacy Settings > Apps and Websites > Info accessible through your friends

Page 12: Relationships and Social Media

Searchable Facebook Info

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Account > Privacy Settings > Apps and Websites > Public Search

Page 13: Relationships and Social Media

Articles and Resources

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• Mashable’s Facebook Privacy Guide:http://mashable.com/2011/02/07/facebook-privacy-guide/

• The 6 Things You Should Never Reveal on Facebook:http://finance.yahoo.com/family-home/article/110674/6-things-you-should-never-reveal-on-facebook

• Seven Things To Stop Doing Now on Facebook: http://finance.yahoo.com/family-home/article/109538/7-things-to-stop-doing-now-on-facebook

• The 3 Facebook Settings Every User Should Check:http://www.nytimes.com/external/readwriteweb/2010/01/20/20readwriteweb-the-3-facebook-settings-every-user-should-c-29287.html?em

• How to Go Completely Invisible on Facebook:http://www.businessinsider.com/facebook-privacy-settings-2011-1?slop=1

Page 14: Relationships and Social Media

Sharing on Social Media: An HR Perspective

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Lanette CapellasStaffing Director, The Agate Group

Page 15: Relationships and Social Media

From an HR Perspective

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Some things don’t change!

• A threat is still a threat whether it’s written or spoken

• Sexual Harassment is still considered such, even in print• Discrimination doesn’t hide just

because it’s on your wall

Page 16: Relationships and Social Media

From an HR Perspective

socialmediaclub.org

Let’s review a few cases:

• 11/08 - Patriots Cheerleader Fired After Facebook Swastika Photo

• 8/10 - Teacher Fired Over Facebook Comments

Page 17: Relationships and Social Media

From an HR Perspective

socialmediaclub.org

Review con’t:

• 8/09 – Facebook Friend Your Boss? Think Again…

• 10/10 – Employees Fired For Facebook Comments

(Car dealership)

Page 18: Relationships and Social Media

From an HR Perspective

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Most recent ruling:

• 2/11 – Ruling by NLRB on AMR Employee

Page 19: Relationships and Social Media

From an HR Perspective

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From an HR Perspective

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Helpful Pre-Posting Tips:1. Think before you post2. Be picky about who you friend3. Do it on your own time and computer4. Watch what you post at home5. Keep the dialogue positive6. Figure out privacy settings7. Learn your employee rights

Page 21: Relationships and Social Media

Friendship and Social Media

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Laura GoodSocial Media Junkie@goodlaura

Page 22: Relationships and Social Media

Friendship and Social Media

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Page 23: Relationships and Social Media

Strangers are friends waiting to happen

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“How rare and wonderful is that flash of a moment when we realize we have discovered a friend.”

~William Rotsler

“Social Media doesn’t create friends; it’s a tool you can use to cultivate and nurture friendships.”

~ @goodlaura

Page 24: Relationships and Social Media

Facebook – Your Friendship Rolodex

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Who is in your rolodex? Current friends, classmates, relatives, childhood friends, co-workers ???

Connecting with friends and coworkers from your past can blossom into new or renewed friendships.

Page 25: Relationships and Social Media

Facebook – Your Friendship Rolodex

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People are increasingly connecting on Facebook with people they’d like to get to know.

Mutual friends“Like” same Page Attending Same EventFollow Each other on TwitterRead each other’s Blogs

Page 26: Relationships and Social Media

Facebook – Your Friendship Rolodex

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Friending Tip: When sending a friend request to someone you don’t know well (or not at all) always include a personal message explaining how you know them or why you’d like to connect.

Example: Hey, we follow each other on Twitter. I’m @goodlaura! Would you like to connect on Facebook?

Page 27: Relationships and Social Media

Other Sites to Connect with Friends

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MeetUp.com – Helps groups of people with shared interests plan meetings and form offline clubs in local communities around the world. Usually free to participate but organizers pay dues, starting at $12/month.

CouchSurfing.org-- A volunteer-based worldwide network connecting travelers with members of local communities, who offer free accommodation and/or advice.

Page 28: Relationships and Social Media

Twitter --Saving the best for last!

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•The Cocktail Party without the calories or uncomfortable shoes!

•Sacramento is the #4 Twitter town in U.S.A. – great way to connect with our community

•New to town? Twitter opens a lot of doors both professionally and personally.

Page 29: Relationships and Social Media

Starting Friendships on Twitter

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•Engage….start and join conversations on Twitter. •Follow local people who tweet about topics that interest you – hobbies, sports, TV shows, parenting

•Follow Hashtags for local events#gokings #sactomofo #sacbeerweek

• Participate in Organized Chats#SacTweetChat #GardenChat

Page 30: Relationships and Social Media

Where’s the party?

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•Many fabulous Sacramento events are organized and promoted on social media.

•Great for singles because you don’t feel weird coming alone and you can connect with new friends before the event begins via Twitter & Facebook.

Page 31: Relationships and Social Media

Where ever two or more are gathered…it’s a #tweetup!

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Definition: An event organized via Twitter

Recurring Sacramento TweetUps: #SacTweetUp #FolsomTweetUp #PlacerBizTweetUp

Others: WineTweetUp, ZooTweetUp, HikeTweetUp, TRONTweetUp, GeezerTweetUp and more!

Want to go to the Ballet but don’t have a date? Organize a #BalletTweetUp!

Page 32: Relationships and Social Media

Crawls – a mobile party!

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•Old Sacramento Pub Crawl (Sacramento Beer Week 2/25-3/6)•St Patrick’s Day Ultra Pub Crawl (March 12) organized by www.CalpubCrawl.com•Grubcrawlusa.com•Stilleto Crawl•SacTowns Phinest Club Crawl•Geezer Crawl – bring your walker!

Page 33: Relationships and Social Media

Take the Friendship Challenge!

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Meet at least one new friend tonight and start engaging with them on Twitter and/or Facebook.

Follow up with a “face-to-face”--coffee or lunch--in a couple of weeks and see what happens!

Page 34: Relationships and Social Media

Dating and Social Media

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Amar DhariwalCEO and Founder, Metrospark.net

Page 35: Relationships and Social Media

Dating and Social Media

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• Traditional Dating Sites

• Non Traditional Sites used for Dating

• Applications

• Best Practices

Page 36: Relationships and Social Media

Traditional Websites

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• match.com

• eharmony

• Plenty of Fish

• metrospark.net

Page 37: Relationships and Social Media

Match.com

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Match.com Services – search, message, matching, advice, mobile accessCost – $34.99 for one month with no commitment

Page 38: Relationships and Social Media

eHarmony

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eHarmonyServices – matching, messagingCost – $59.95 for one month with no commitment

Page 39: Relationships and Social Media

Plenty of Fish

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Plenty of FishServices – search, messagingCost – FREE

Page 40: Relationships and Social Media

Metrospark.net

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Metrospark.netServices – search, messaging, events, classes, blogs Cost – $19.99 per month with no commitment

Page 41: Relationships and Social Media

Non-Traditional Websites

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• facebook

• myspace

• AOL Instant Messenger

• Skype

Page 42: Relationships and Social Media

Applications

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• Skout

• Grindr

• Scruff

Page 43: Relationships and Social Media

SKOUT

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SKOUTServices – GEO Locator, messaging Cost – FREE

Page 44: Relationships and Social Media

Best Practices

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• Choose a reputable site • Honesty• Details • Judgment• Pace• Google• Public Setting• Alcohol• Cell Phone

Page 45: Relationships and Social Media

Thank you

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We are grateful for the support of our sponsors.

The Urban HiveChick-Fil-A Arden FairThe Sacramento Press

Page 46: Relationships and Social Media

Thank you

socialmediaclub.org

Raffle Prizes Donated by:

B Street TheatreCalifornia Lecture Seriesde Vere’s Irish PubDowntown Partnership SacramentoEsquire IMAXSacramento Arts & Business Council Sacramento KingsThe Sacramento ZooCakegrrl’s Cakery