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REQUEST FOR PROPOSAL For Development and implementation of CRM : Customer Relationship Management Issue Date : 16-Nov-2018 Last Date for submission of proposal: 11-Dec-2018

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Page 1: REQUEST FOR PROPOSAL For Development and implementation …

REQUEST FOR PROPOSAL

For

Development and implementation of CRM : Customer Relationship

Management

Issue Date : 16-Nov-2018

Last Date for submission of proposal: 11-Dec-2018

Page 2: REQUEST FOR PROPOSAL For Development and implementation …

Table of Contents

1.0 INTRODUCTION AND SCOPE ................................................................................................................... 3

1.1 PURPOSE ............................................................................................................................................................ 3 1.2 REQUEST FOR PROPOSAL DEFINITIONS .............................................................................................................. 3

2.0 TERMS OF THE RFP .................................................................................................................................... 4

2.1 ACKNOWLEDGEMENT ......................................................................................................................................... 4 2.2 PROPOSAL DEADLINES ....................................................................................................................................... 4 2.3 COMPANY’S OBLIGATIONS ................................................................................................................................. 5 2.4 PROPOSAL EVALUATION .................................................................................................................................... 5 2.5 RFP TERMS AND CONDITIONS APPLIED TO FINAL CONTRACT ........................................................................... 6 2.6 TERMS BINDING ON BIDDER .............................................................................................................................. 6 2.7 HOLD HARMLESS ............................................................................................................................................... 6 2.8 CONFIDENTIALITY PROVISION............................................................................................................................ 7 2.9 SUB-CONTRACTING ............................................................................................................................................ 7 2.10 ACCEPTANCE OF PROPOSALS ............................................................................................................................. 7 2.11 EVALUATION AND SELECTION............................................................................................................................ 8 2.12 LIABILITY FOR ERRORS ...................................................................................................................................... 8 2.13 ACCEPTANCE OF TERMS ..................................................................................................................................... 9 2.14 OWNERSHIP OF PROPOSALS ................................................................................................................................ 9 2.15 USE OF REQUEST FOR PROPOSAL ....................................................................................................................... 9 2.16 RFP SCHEDULE .................................................................................................................................................. 9 2.17 DELAY IN PERFORMANCE OF THE OBLIGATIONS BY THE BIDDER ........................................................................ 9 3.0 PROPOSAL PREPARATION ................................................................................................................................... 9 3.1 PROPOSAL FORMAT .......................................................................................................................................... 10 3.2 NOTIFICATION OF CHANGES ............................................................................................................................. 10 3.3 CHANGES TO PROPOSED WORDING .................................................................................................................. 10 3.4 BIDDER’S EXPENSES ........................................................................................................................................ 10 3.5 COMPLETENESS OF PROPOSAL ......................................................................................................................... 10 4.0 SCOPE .............................................................................................................................................................. 11 4.1 BUSINESS CONTINUITY: ................................................................................................................................... 11 4.2 INFORMATION SECURITY: ................................................................................................................................ 11 4.3 FRAUD:............................................................................................................................................................. 11 4.4 CRITERIA .......................................................................................................................................................... 11 4.5 PRICING MODEL ............................................................................................................................................... 12 5.0 INTENT ............................................................................................................................................................. 12 5.1 DEVIATION SHEET ............................................................................................................................................ 12 5.2 COMPLIANCE .................................................................................................................................................... 13 5.4 CONTRACT ....................................................................................................................................................... 13

ANNEXURES (ATTACHED)

1. Annexure-I - Scope of Services

2. Annexure-II - Evaluation Criteria's

3. Annexure-III – Commercial bid format

4. Annexure-IV - Vendor Registration Form

5. Annexure V - Non Disclosure Agreement.

Page 3: REQUEST FOR PROPOSAL For Development and implementation …

1.0 INTRODUCTION AND SCOPE

Canara HSBC Oriental Bank of Commerce Life Insurance Company Limited (“Company”) is carrying on life

insurance business in India. To cater its operation activity, the Company is looking for a partner for development

and implementation of CRM : Customer Relationship Management for which this RFP is being issued.

1.1 Purpose

The purpose of this RFP is to inform potential Bidders of a business opportunity and to solicit proposals for

Development and implementation of CRM : Customer Relationship Management as per requirements of the

Company. Based upon the review and evaluation of proposals offered in response to this RFP, Company may at

its sole discretion negotiate and enter into contracts with one or more successful Bidders. As such there will be

no volume commitment for the services to be delivered under this RFP by the shortlisted bidder.

Notwithstanding any other provision herein, Bidder participation in this process is voluntary and at Bidder's sole

discretion. Company reserves the right to accept or reject any or all bids from a specific or multiple Bidders for

any reason at any time. Company also reserves the right at its sole discretion to select or reject any or all

Bidder(s) in this process and will not be responsible for any direct or indirect costs incurred by the Bidders in

this process.

1.2 Request for Proposal Definitions

Throughout this Request for Proposal, the following definitions are used:

“Bidder” means a company incorporated under the Companies Act 1956,or a partnership firm (or such

other entities or body of individuals/association) that submits, or intends to submit, a proposal in

response to this “Request for Proposal”;

“Service Provider” means the Bidder(s) awarded a Contract resulting from this RFP;

“Contract” means the agreement formed between the Company and the successful bidder as evidenced

by an Agreement issued to the Company;

“Contract Documents” means the Agreement, the Bidders proposal document, the RFP and such other

documents as listed in the Agreement, including all amendments or addenda agreed between the parties;

“Must”, “mandatory” or “required” means an absolute minimum function or capacity, which, if not

satisfied in the proposal, may result in disqualification in the final evaluation;

“RFP” means this request for proposal including any amendments, attachments, and/or clarifications

pertaining to this RFP that may be issued prior to the closing date; and,

“Should”, “may” or “is desirable” means desirable but not mandatory functions or capacities. Bidders

who are able to provide these functions or capacities may be evaluated more favorably than those who

cannot. However the final decision shall rest with the company.

Page 4: REQUEST FOR PROPOSAL For Development and implementation …

2.0 Terms of the RFP

2.1 Acknowledgement

Company is releasing this RFP for Development and implementation of CRM : Customer Relationship

Management online on its website (www.canarahsbclife.com) and on e-procurement website

(www.canarahsbclife.abcprocure.com) with the sole aim of making the process free, fair & transparent and user

friendly.

The Bid (as per formats) duly sealed and super scribed “Response to RFP – Development and

implementation of CRM : Customer Relationship Management" should be addressed to Shaikh

Qutubuddin, Canara HSBC Oriental Bank of Commerce Life Insurance Company Ltd, 2nd Floor,

Orchid Business Park, Sector-48, Sohna Road, Gurgaon - 122018, Haryana (INDIA).

Please note that the Technical and Commercial bid has to be in separate sealed envelopes duly marked as

Technical Bid and Commercial Bid respectively. Company is not responsible for non-receipt of quotations by

the specified date and time due to any reason including holidays. All questions / clarifications should be

communicated only on email id [email protected] marking a copy to

[email protected] and [email protected]. Quotations received after the

stipulated time or the Due date or incomplete in any respect are liable to be rejected without any prior notice.

Kindly note below the complete details of our organization

Name - Canara HSBC Oriental Bank of Commerce Life Insurance Co. Ltd.

Regd. off. address - 208, 2nd Floor, Kanchenjunga Building, 18 Barakhamba Road New Delhi -

110001

Corporate Identity no. - U66010DL2007PLC248825

Telephone no. - +91 0124 4535500

Fax no. - +91 0124 4535999

E-mail - [email protected]

Website address - www.canarahsbclife.com

2.2 Proposal Deadlines

Pre-bid meeting: A pre-bid meeting to give any clarifications will be held at the Company’s Gurgaon office on

28-Nov-18 (11 AM- 11.45 AM). Bidders are welcome to attend the meeting and ask their questions in an open

forum at the appointed time and venue. Preferably Bidders should send all their queries/clarifications 2 days in

advance and confirm participation on pre bid meeting 1 day in advance. All queries and their answers will be put

on the Company’s website and will be part of this bid document.

Bid Submission: Company must receive duly completed and signed proposals in the manner prescribed no later

than 11-Dec-18.

Page 5: REQUEST FOR PROPOSAL For Development and implementation …

2.3 Company’s Obligations

The submission and receipt of proposals does not obligate the Company in any way to commit to any Bidder(s).

The Company shall not be liable for any costs incurred by Bidders in the preparation, presentation or any other

aspect of the proposals received by reason of this request, nor is Company obligated to negotiate separately with

any sources whatsoever in any manner necessary to serve Bidder's best interests. Company makes no

representation, implied or express, that it will accept and approve any proposal submitted. Any and all

Contracts which result from this RFP shall be non-exclusive, non-commitment, as-ordered agreements.

Company shall not have any liability to bidders for any interruption or delay in access to the website to obtain

the RFP document/details irrespective of the cause. Company will also not be responsible for any damages,

including damages that result from, but are not limited to negligence. Also Company will not be held

responsible for consequential damages, including but not limited to systems problems, inability to use the

system, loss of electronic information etc.

2.4 Proposal Evaluation

Proposals submitted may be reviewed and evaluated by any person at the discretion of Company’s internal

evaluation team, including non-allied and independent consultants retained by Company now or in the future for

the sole purpose of obtaining evaluations to proposals.

The Company may, at its sole discretion, negotiate and enter into contracts with one or more successful Bidders

for the said services.

Bidders may be asked to further explain or clarify areas of their proposal in writing during the evaluation

process.

The evaluation will be done in two stages:-

Stage 1: - Stage 1 consists of two parts as follows:

i) Technical Evaluation - Technical evaluation for the proposed solution via documentation provided. Post

technical evaluation, only shortlisted bidders may be called for detailed presentation and further engagement.

ii) Presentation & POC – Detailed Presentation of the services (presentation should include case studies, work

samples, Company credentials, competition benchmarking, proposed service solution, proposed methodology

etc.) would have to be made by the shortlisted Service providers. The Presentation should cover the following

elements.

Company Profile, Company’s experience in BFSI space, Key success/ differentiating factors, and

Client references (at least two) preferably in the same industry/nature of work

Proposed Technical Architecture, Recommended Technology Stack Technical Solution and Platform

& Tools envisaged for solution

Project Implementation Overview & Plan, Project Management Approach.

Team Structure, Roles & Responsibilities, and Skills & Experience

Page 6: REQUEST FOR PROPOSAL For Development and implementation …

Assumptions, Risks & Mitigation Plans.

Quality Management, SLA Driven Delivery and Handover.

Company’s Experience and Case Studies

POC : Cover case study of CRM with use cases both at business and technology level

Stage 2: - Commercial evaluation. Only Technically shortlisted bidders will be considered for the commercial

evaluation.

Bidders are expected to submit their best bid in response to the RFP. The bids quoted shall be according to the

scope of work (Refer Annexure I) in this document.

The only information regarding status of the evaluation of proposals that the team will give to any inquiring

Bidder shall be whether or not that Bidder has been awarded a Contract. Company may, at its sole discretion,

inform any inquiring Bidder of the reason(s) why it was not awarded the bid.

Company reserves the right to conduct a reverse e-auction after the completion of the RFP process, the schedule

of which will be intimated later to all the pre-qualified bidders.

2.5 RFP Terms and Conditions Applied to Final Contract

The terms and conditions of the RFP, including the specifications and the completed proposal, will become, at

Company’s sole discretion, part of the final Contract (the "Contract") between Company and the selected

Bidder. In the event that responses to the terms and conditions will materially impair a Bidder's ability to

respond to the RFP, Bidder should notify Company in writing of the impairment. If Bidder fails to object to any

condition incorporated herein, it shall mean that Bidder agrees with, and will comply with the conditions set

forth herein.

Any exceptions to the terms and conditions or any additions, which Bidder may wish to include in the RFP,

should be made in writing and included in the form of an attachment to the applicable Section in the RFP.

Company will reserve the right to extend the contract beyond 1 year basis mutual consensus of commercials

with service provider.

2.6 Terms Binding on Bidder

Following the date for submission of proposals, and prior to Contract award, the RFP shall be binding upon

Bidder in all respects for a period of 180 days.

2.7 Hold Harmless

In submitting a proposal, Bidder understands that Company will determine at its sole discretion which proposal,

if any, is accepted. Bidder waives any right to claim damages of any nature whatsoever based on the selection

process, final selection, and any communications associated with the selection.

Page 7: REQUEST FOR PROPOSAL For Development and implementation …

Company reserves the right to award the Contract to the Bidder(s) whose proposal is deemed to be the most

advantageous in meeting the specifications of the RFP. In addition, Company reserves the right to add or waive

any requirements contained in this RFP at its sole discretion with regard to proposals submitted. Company’s

decision on award of Contract shall be final and binding on all the Bidders.

Company shall be at liberty to cancel the RFP / reverse auction process at any time, before ordering, without

assigning any reason.

2.8 Confidentiality Provision

The terms of this RFP, the information provided by the Company herein and all other information provided by

Bidder in connection with the services offered to be provided by the Bidder pursuant to this RFP, are to be

treated by Bidder as strictly confidential and proprietary. Such materials are to be used solely for the purpose of

responding to this request. Access shall not be granted to third parties except upon prior consent of Company

and upon the written agreement of the intended recipient to treat the same as confidential. Company may

request at any time that any of Company’s material be returned or destroyed.

Should Bidder choose not to respond to this RFP, please return all materials and any duplicates thereof at:

Title: RFP for “Development and implementation of CRM: Customer Relationship

Management"

Kind Attn: Shaikh Qutubuddin

Canara HSBC Oriental Bank of Commerce Life Insurance Company Ltd.

2nd Floor, Orchid Business Park,

Sector-48, Gurgaon

Haryana (INDIA) 122018

2.9 Sub-Contracting

The services offered to be undertaken in response to this RFP shall be undertaken to be provided by the Bidder

directly employing their employees, and there shall not be any sub-contracting, franchisee, contract to hire,

consultant etc. arrangement done by the Bidder. The deputed person should be only on bidder rolls.

2.10 Acceptance of Proposals

Company reserves the right to modify the terms of the RFP at any time at its sole discretion and the same will be

uploaded on the website http://www.canarahsbclife.com. The bidders have to remain updated about the same

from the website and Company will not be responsible for such information not being downloaded by the

bidder. Subsequent to the submission of proposals, interviews and negotiations may be conducted with one or

more Bidders, but there will be no obligation to receive further information, whether written or oral, from any

Bidder not to disclose the nature of any proposal received.

This RFP should not be construed as an agreement to purchase products or services. Company is not bound to

accept the lowest price or any proposal of those submitted. Proposals will be assessed in accordance with the

evaluation criteria.

a) The bidder is required to voluntarily disclose at the time of bidding if any of its sister concerns/group

companies/relatives are directly or indirectly participating in this RFP.

Page 8: REQUEST FOR PROPOSAL For Development and implementation …

b) All quotes to be supported by Copy of Pan Card, Certificate of incorporation, GST registration detail and

address proof.

c) Company reserves the right to terminate the Agreement/ Contract in case Service Provider gets blacklisted by

any other organization/Department of Government of India or State Governments during the course of supply of

material or services, if Service Provider is convicted in a legal/tax evasion case or on account of any other legal

misconduct of the Service Provider, unsatisfactory past performance, corrupt or fraudulent practices, any other

unethical business practices.

d) The bidder shall disclose if any of the bidder(s) are sister concerns/group companies/associates/affiliate

entities or any of such entities employees/directors/shareholders are applying for this RFP/RFP process. Further

the Service Provider shall disclose if any of its sister concerns/group companies/associates/affiliate entities or

any of such entities employees/directors/shareholders are related to the Company and/or to its

employees/directors/shareholders.

e) Please submit the flowing document along with proposal.

Service Provider Profile form. Duly filled Service Provider profile form along with the document mentioned

above in point no. b

The bidder is required to voluntarily disclose at the time of bidding if any of its sister concerns/group

companies/relatives are directly or indirectly participating in this RFP.

Duly filled Non-Disclosure Agreement to be printed on non judicial stamp paper of Rs 100/- and signed. Same

should be part of the response document.

2.11 Evaluation and Selection

A committee will evaluate proposals against the mandatory criteria as detailed herein. Proposals meeting all the

mandatory criteria will then be assessed and scored against the evaluation criteria. Company’s decision on

evaluation shall be final and binding on all the bidders. Bidders who qualify the evaluation criteria will be

empanelled for services. Commercial bids will be asked from the qualifying bidders post technical evaluation.

Any deviations from the skill set / experience / prerequisites/ requirements and/or the terms and conditions of

the Tender Document shall be submitted explicitly along with convincing reasons in the format attached (refer

Clause 5.1). Company will not provide any justification in case it rejects the deviation and Company reserves all

rights to reject or accept any deviation.

In case the Bidder intends to notify any grievance or concerns pertaining to the fairness of the complete process including but not limiting to bid submission or selection of Service Provider then the Bidder may send an e-mail at whistleblower@canarahsbclife giving requisite details for seeking any clarification.

2.12 Liability for Errors

While Company has used considerable efforts to ensure an accurate representation of all the details as is

required for the proposed services, the information contained in this RFP is supplied only as a guideline for

Bidders. The information is not guaranteed or warranted accurate by Company, nor is it necessarily

comprehensive or exhaustive.. In the event Company finds that the objectives of the intended outsourcing is

better achieved by processes/procedures other than those mentioned in this document, Company shall have the

right irrespective of the fact whether it has already received proposals from intending bidders or not, to effect

Page 9: REQUEST FOR PROPOSAL For Development and implementation …

such changes and enter into negotiations with one or more Bidders at its sole discretion for such

changed/modified processes.

2.13 Acceptance of Terms

All the terms and conditions of this RFP shall be deemed to be accepted by the Bidder and incorporated in its

proposal unless specifically notified otherwise.

2.14 Ownership of Proposals

All documentation, including proposals, submitted to Company will become the property of Company.

2.15 Use of Request for Proposal

This document or any portion thereof, is the property of Company and may not be used or copied for any

purpose other than the submission of the Bidder’s proposal.

2.16 RFP Schedule

Company advertises RFP on its website 16-Nov-18

All inquiries/clarifications regarding RFP 28-Nov-18

Pre-Bid Meeting 28-Nov-18 (11 AM )

Bidders’ deadline for submitting responses to RFP 11-Dec-18

Company informs final selection to bidders TBD

2.17 Delay in performance of the obligations by the Bidder

The short listed Bidder(s) must strictly adhere to the schedule, specified in the agreement to be executed

between the Company and the Bidder(s) for performance of the obligations arising out of the agreement and any

delay will enable Company to resort to any or both of the following:

i. Time and date stipulated for completion of work is the essence of the contract.

ii. If any part of the contract is not satisfactorily remedied within reasonable time, Company may

proceed to do the work at Bidder’s risk and expenses without prejudice to any other contractual

rights, which Company may have against Bidder in respect of any such non performance.

3.0 Proposal Preparation

This section defines the proposal preparation and submission procedures, which are to be followed by all

Bidders. Bidders are cautioned to carefully read and follow the procedures required by this RFP. Please note

that deviations may be cause for rejection of your proposal.

Page 10: REQUEST FOR PROPOSAL For Development and implementation …

3.1 Proposal Format

As part of the Bid documents, the Bidder shall provide among other details, the following information and shall

also adhere to the instructions mentioned below:

a) Bidder’s name and address, Bidder’s telephone number, email address and a contact person.

b) One page letter of introduction identifying the Bidder and signed by the person or persons authorised to sign

and bind the Bidder to statements made in the proposal. The returned RFP will be referenced as an

attachment if/when a contractual agreement is executed. This document has to be uploaded and mapped

with this corresponding schedule.

c) Please follow the format of this RFP, placing answers in the text box immediately after sections requiring

responses. Please do not enter any information into any part of this document other than the boxes provided.

The boxes will expand to accommodate responses of any length.

d) NO CHANGES TO THE LINES, FORMAT OR STRUCTURE OF ANY SPREADSHEETS IS

PERMITTED. CHANGING THE SPREADSHEETS IN ANY WAY, OTHER THAN INSERTING THE

REQUIRED INFORMATION, SHALL BE CONSIDERED CAUSE FOR YOUR COMPANY’S

DISQUALIFICATION FROM FURTHER ANALYSIS AND PARTICIPATION IN THE RFP PROCESS.

e) Any additional information, brochures, etc., can be provided at the discretion of the Bidder and should be

clearly labelled and uploaded.

f) Bidders are requested to submit the draft agreement copy along with the RFP response.

3.2 Notification of Changes

All recipients of this RFP will be notified of any changes if any made to this document prior to the due date of

submission of proposals.

3.3 Changes to Proposed Wording

The Bidder will not be permitted to change the wording of its proposal after submission to Company. No words

or comments will be added to the general conditions or detailed specifications unless requested by Company for

the purposes of clarification.

3.4 Bidder’s Expenses

Bidders are solely responsible for their own expenses in preparing and submitting a proposal to Company, if

any.

3.5 Completeness of Proposal

By submission of a proposal, the Bidder warrants that all components required to manage the program have

Page 11: REQUEST FOR PROPOSAL For Development and implementation …

been identified in the proposal or will be provided by the Company at no charge.

3.6 Sub Contracting

The services offered to be undertaken in response to this RFP shall be undertaken to be provided by the Bidder

directly employing their employees, and there shall be no sub-contracting done by the Bidder.

4.0 Scope

Detailed scope shall be as per Annexure-I.

4.1 Business Continuity:

The Service provider shall mandatorily have a Business Continuity strategy in place.

The same will be taken into consideration as part of the Technical Evaluation.

4.2 Information Security:

Information security requirements shall be put in place by the service provider to ensure protection of

confidential information of the Company and its policyholders from intentional / inadvertent disclosures to

the unauthorized persons.

The Service Provider shall provide details of their Information Security and the same will taken into

consideration as part of the Technical Evaluation.

The Service Provider shall be required to comply with information security directives/changes issued by the

Company from time to time.

4.3 Fraud:

The Service Provider shall provide details of their Anti-Fraud controls and the same will taken into

consideration as part of the Technical Evaluation.

4.4 Criteria

The purpose of this section is for Bidders to provide information to demonstrate to Company that its services

offering satisfy Company’s requirements.

The bidder should also demonstrate that it has the financial and organizational infrastructure to fulfil the

fundamental requirements set out in this RFP. Bidders not meeting them or not demonstrating that they do meet

them may not receive further consideration during the evaluation process.

4.5 Eligibility

Service provider is expected to provide response specifically to minimum eligibility criteria's and support the same with necessary documentation, wherever applicable

Page 12: REQUEST FOR PROPOSAL For Development and implementation …

1) Service provider should be a Company incorporated under the Companies Act. 1956 or for service

providers outside India should give initial declaration of PE (Non permanent existence declaration , 10F

and TRC ( tax residency certificate)

2) The Service provider must have experience of satisfactorily providing all or set of processes mentioned

in Scope of services (Annexure A) with at-least 2 BFSI companies for an year and above in India.

3) The Service provider must have mandatory Cloud Infrastructure with data centers within India with

‘high availability".

4) The Service provider should not have been blacklisted by Central / State Governments or PSUs and

should not be in the currency of any punitive measures against itself on the date of opening the tender.

5) Consortium way of bidding and subcontracting will not be entertained.

6) In case any Service provider fails to meet the Company’s Anti Money Laundering (AML) check, bid will

automatically stand rejected and no further evaluation will be carried out against the same.

7) Service provider shall provide its contingency plans, including a plan for disaster recovery and periodic

testing of backup facilities.

8) Service provider must have built-in centralized access-logs at individual level as well as at application-

resources level for security compliance purposes.

The Bidding organizations must comply with the above mentioned criteria. Non compliance of any of the

criteria will entail summary rejection of the offer.

Wherever applicable photocopies of relevant documents / certificates must be submitted as proof in support of

the claims made for each of the above mentioned criteria. Company reserves the right to verify / evaluate the

claims made by the Bidding Organizations independently.

4.6 Pricing Model

The prices have to be submitted in sealed envelopes as per the format given in Annexure III.

5.0 Intent

Please find attached the detail scope of activities proposed to be outsourced, as per Company’s current

understanding of the processes.

5.1 Deviation Sheet

Deviations from Technical Specifications and Terms and Conditions of the Tender

Sl

No

RFP Document Clause Technical

Specification or Terms

Deviation

offered

Reasons and whether

deviation adds to the

Page 13: REQUEST FOR PROPOSAL For Development and implementation …

and Condition in the

RFP document

operational efficiency

in case of the systems

1

2

3

4

5

6

7

8

9

10

Note:

Deviations from any of the terms and conditions of the tender document should be specified

If any deviations from the technical specifications are warranted, reasons for such variations should be specified

and if such deviations/ variations add to improvement of the overall performance of the systems, those should be

specifically mentioned and supported by relevant technical documentation as specified above.

5.2 Compliance

If there is any deviation reported in managing IT Software & Hardware inventory, 100% software or hardware

cost would be charge from the monthly payment.

5.3 Contract

The Contract / Agreement to be signed with the selected bidder(s) shall be as per the format of the Company.

Page 14: REQUEST FOR PROPOSAL For Development and implementation …

Annexure-I

Scope of Services

PROJECT DETAILS AND SCOPE OF WORK

Scope Brief

• Study the existing systems and processes to setup a new Integrated CRM system and integrate it with

the required intranet / external applications. Preparing System requirement specifications (SRS) and

Solution Architecture.

• Providing supporting Hardware, Software and Infrastructure required for on Premise/Cloud Solution

implementation.

• Developing the Integrated CRM system providing 360 view of Customer enabling Sales Force, Services

and Marketing Automation and customer engagement

• Integration of existing applications internal and external both and migration of existing Data to the new

solution.

• Warranty, AMC and Technical Support for the new solution for a period of three years, 24*7, 365 days

a year

• Training, Documentation and Manuals for the new CRM designed.

• Audit & Compliance of the CRM as per the IRDAI guidelines

• Data Security as per IRDAI guidelines

Scope includes the development and maintenance of a new CRM Solution and integration the existing

company LOB(Line of Business Systems) with latest CRM Solutions, Custom Plug-ins, tools with

appropriate framework, Customer Relationship Management System (CRM) including CTI Integrations,

Social Media Plug-ins, work flow management and online collaboration and Integration features.

1. Study/ analyses, design a secured and dynamic architecture for the proposed solution.

Specify/recommend required hardware, software and other infrastructures facilities to support the

proposed solution.

2. Providing connected Hardware and Software. The Hardware to be supplied shall have three years’

comprehensive on-site warranty and the software licenses shall have minimum three years’ annual

technical support (upgrade support).

3. Design and Implementation of the New CRM Solution within 2 months from the date of signing of

contract including the migration of contents from the existing systems, support the services for hosting

of the CRM Internally, conduct training sessions to the internal employees of company and Internal IT

Team to get well equipped with proposed Unified Customer Relationship Management Solution

4. 12 Months warranty of the new designed unified CRM solution post implementation.

5. The CRM should adhere to Content Accessibility Guidelines (WCAG) 2.0. Any gap to this should be

identified and the service provider to ensure that the web interfaces is Level AA compliant.

Complaint to Open Web Application Security Project (OWASP) framework.

6. Technical assistance over call 24*7*365 / remote assistance.

7. The required technical resources for implementation of the proposed solution.

Page 15: REQUEST FOR PROPOSAL For Development and implementation …

8. Single Sign on access to all the internal users of company with AD Integration providing secured

authenticated access to the new redesigned intranet CRM.

The Broad scope of Redesigning Company’s CRM System includes (but not limited to):

1. Product recommendation and Fitment study

2. SI( Service integrator) Partner to suggest the best solution suited to Company needs basis the IT and

business strategy, technical landscape.

a. The solution should be the latest version of the software with a clear product roadmap and

should be in inline with the current technology trends and business/domain trends.

b. Information security should be of utmost importance and should form an important aspect in

product selection.

c. Should be cloud compatible. On-premise option should also be available.

d. Simple licensing model. Single model for all modules.

e. Should be mobile ready, and should work with leading MDMs.

f. Preferable that the chosen product have all the required modules without the need to engage with

multiple vendors for a complete solution.

3. Requirement gathering, Business Requirement Documentation covering all aspects of integration with

other systems and obtain sign-off from Business users.

4. Scoping and project phasing.

5. Capacity planning, Hardware and software recommendation.

6. License rationalization

7. Project Management and reporting

a. Detailed Project plan to be created and published after the study period.

b. Scheduling of daily standup calls, weekly status calls, Steercoms.

c. Publishing of project progress and relevant project documentation to the relevant stakeholder

8. The existing Lead Management System

9. There are around 5 systems. Total number of users of all the internal applications is 300.

10. Scope, Access and data elements discussion, implementation, Process definition. Defining the roles and

access privileges and other external dependencies.

11. Process requirements mapping and architecture framework.

12. The vendor shall submit a Systems Requirements Specification (SRS) document covering all these

points and take formal sign-off from IT department. Infrastructure setup, UX design.

13. Design & implementation of CRM system, API, Security, Workflows, AD integration, etc.

i. Solutions architect to provide a detailed design document, which will be reviewed and

signed-off by Company.

ii. Includes all product customizations

iii. Any micro services development

iv. Any other integrations/development required to complete the functionality, including all

Companysystems like the Dialer/IDAM/Portals etc.

v. Design should take cognizance of the on-going initiative like EDW etc.

vi. Development should follow best practices.

vii. Data security , in motion and at rest, need to be addressed in the design.

viii. TDD and agile methodology to be followed.

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ix. Tracking and fixing of defects. Controlling the defect leakage percentage.

x. Version control of code

xi. Maintaining all documentation, in the document library.

xii. Workflow maintenance and development

xiii. Alerts maintenance and development applications support

xiv. Synchronizing the data with current LOB Systems

xv. Modification and developing various reports as required by the company

xvi. Workflow maintenance and development

xvii. Interfaces maintenance and development

xviii. Form Personalization preferably with drag and drop functionality ( including dependent

fields) capable of immediately be available on all filters , search reports and charts

xix. Custom Plug-ins as per business Requirement

xx. Alerts maintenance and development

xxi. Third party integration configuration and trouble shooting

xxii. Implement a framework, policies and governance for adoption and support of the CRM

Solution

xxiii. Implement selected applications and standard templates, with a capability to develop,

edit templates with ease

xxiv. Seamless integration of various internal applications or redevelopment as per the ECM

product solution proposed.

xxv. Integration/Redevelopment/Re-architecting of the current Lead Management System

ACT( Lead Management System)

14. Testing

a. Creation of test strategy and test packs

b. Regression testing

c. System Integration Testing

d. System Acceptance Testing

e. Obtain sign- off on Test Pack from Business users

f. Documentation of Test results along with mapping of expected results against Test case

g. Provide user training and hand hold users to get acquainted with systems

h. QA and User Acceptance Testing

15. Deployment, Training, Knowledge Transfer and End User Training.

16. Plan and conduct rigorous training to End users on business processes

17. Warranty Support and User Manual. (Both Business User Manual, Operational manual, Administrator

manual, functional administrator manual and Technical manual)

18. Performance analysis and tuning measures

19. Environment setups and maintenance, but not limited to

i. Install and set-up the CRM Product and other required Products for the Solution

ii. Installation and configuration of the software stack, for all the identified environments

iii. Regular patching of all components

iv. Creation of admin documentation

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20. Migration strategy , if applicable.

21. Production move activities

i. Security testing along with fixes for the same

ii. Load testing

iii. Regression testing

iv. All approvals from different stakeholders.

v. Liaise with internal IT for downtime and promotion activities.

22. Application monitoring and administration

i. Ensure systems performance is in acceptable limits and that agrees SLAs and QoS is

attained.

ii. Identify and fix performance bottleneck, proactively

iii. Product Support, back up & restore [liaise with internal IT]

iv. Regular housekeeping of the environments [archiving logs etc.]

v. Regular log monitoring for exceptions/errors.

23. Support

a. Provide L1, L2, L3 support on the product/solution and should extend to all layers which are a

part of the solutions stack [OS/DB/App server/Ldap etc.] and not managed currently by

Company.

b. Technical Issue resolution with SLA’s

24. DR/BCP activities

25. Periodic license reviews and ensuring license compliance.

26. On-Site / Off-Shore model of engagement can be explored.

27. Management of CRs/estimation

Important: Company will only play the role of a Reviewer and a Consultant. All escalations and any facilitation

required will be provided by Company. All milestones activities will be reviewed and sign-off by Company.

Study Phase

The SI partner should undertake a study period, not exceeding a period 1month to conduct preliminary user

interviews study the IT system and landscape. This period should be utilized to collect/create relevant project

related artifacts like System design documents/Data Dictionaries/Function flows etc. It is to be noted that

Companywill not create any extra documentation and all the project requirements have to be handled by the SI

partner. However Company will align resources for interviews and system walkthroughs.

The nature of help along with the man days efforts expected from Company should be estimated and

communicated to the Company team well in advance.

Important: Company will not provide any SMEs during the project execution phase, any gap/failure to indentify

resource requirements – SMEs/Software Licenses/Additional workstations etc. will not be entertained later.

However provisioning of SMEs/other resources may be considered on a case-by-case basis depending the

request type and criticality.

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Resourcing

1. All important profiles/roles for IT will be interviewed and selected by Company.

2. Resource loading plan should be in place during project launch

3. Minimum ramp up/replace time not to exceed the mutually agreed timelines.

4. Resources with Life Insurance knowledge, and India specific implementation experience will be

preferred.

5. Management of resource attrition to be articulated clearly by the Vendor.

6. In case of an off-shore/on-site model the same to be clearly articulated – roles/phases that would be

executed from an off-site location. Network/other logistics requirements to be clearly articulated.

Information security to be considered when proposing an off-site/ODC setup.

Proposed structure

1) Project Manager- Minimum 10-15 yrs experience in CRM implementation.

2) Solutions Architect – Minimum 10-15 Yrs experience in solution design.

3) Architects in the respective Technologies as identified in the study – minimum 10 Yrs experience in

relevant area

4) Senior Leads/ Technology Specialists – minimum 8 to 10 Yrs

5) Developers – 2 to 6 Yrs

6) Lead Business Analyst – 10-15 Yrs

7) Business Analyst – 4 to 8 yrs

8) Test/Deployment manager – 8 to 10 yrs

9) Test Engineers – 2 to 5 yrs

10) Admin/Support engineers – 4 to 8 yrs based on the role/tool

Brief Process Specific scope for reference

o Lead Management

o Customer Service and retention Automation including proactive renewals activities

o Marketing Automation

o Claim process management

1. Lead Management

This would cover the following:

Integration with the current Sales force management system

Sales Funnel management (Lead to closure)

o Lead management

o Guided Selling - target segment focused propositions

Sales Development Prospecting

Quotation Management

Opportunity management (Campaign management & Incentive management)

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Contest Management basis business needs

Pipeline management

Sales Analytics ( Dashboards & reports)

o Analytics Based Support

Activity Tracking & management

Login to Issuance Tracking

Reminder & Calendar Management (Scheduling, unifying entire Sales, pre sales, support teams

through shared calendars)

Follow-up Management

Cross Sell/Up Sell

Chat BOT for Sales queries/ Pro-active condition based chat bot

Competition Tracking (leads lost to competitors)

Proposal flow & tracking system

o Integration of business rules within the workflow for approvals etc

o Medicals, Pending for requirement tracking

ATS Integration

Customer 360 - at a glance ability to get deep customer intelligence , current and targeted offers,

behavioral insights beyond the typical customer profile, getting visibility into their contacts,

relationships, product holding, wallet share , documents ,engagement history , service request history

etc.

2. Customer Service Automation

Service & Complaint management

o Omni Channel including digital avenues

Knowledge management

o FAQ

Customer self service Portal

Whats app servicing and Video Calling integration

Expert Collaboration

Customer Service & Customer Support Analytics

360° Customer View

Customer Communication Management through IVR, SMS ,emails and calls ( both incoming and

outbound and any other touch points)

Personalized & Context Related Engagement

Service to Sales Conversion

Renewal and Retention Management

Email and Chat BOT

Historical information availability at front end

Auto-flow of service request in queue on the basis of work load, round and robin etc.

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C SAT

Quality control management

Distributor App Integration

One 360 degree view with tracking of service requests

Customer app and portal integration

Customer communication management and possibility of Integrate with Company CCM system

Claims lifecycle management and customer documentation updates

Extendable to field offices with all the features

Represent complete policy life cycle (Policy, client level etc.)

Mobile App for field team on Android and IOS

3. Marketing Management

Potential lead sources using data aggregator

Campaign Management – Email, SMS

Communication Management – Context and personalized.

Qualifying the lead

Event Communication

Gamification capability

Analytics based customer engagement

Goal

Our goal is to:

Resolve customer queries in real-time and address their unique needs seamlessly across all channels

Offer choice in multi-channel customer service by providing customers with channels they often use

Create a centralized knowledge base

Increase renewal income and retention by providing system based enablers

Create a seamless claim processing system

Map and capture triggers for end to end digital on-boarding cycle of customer

Deliver outstanding digital customer experience

Have a tool that can be rolled out globally in a resource efficient way

Develop a migration strategy for customers to move from traditional phone calls to digital channels

Collate data and track effectiveness of resolving customer issues digitally

Have a more integrated solution with fewer key partners/technologies

Improved customer experience, increase in customer lifetime value, increase in trust and increase in

likelihood to buy.

Improve NPS ( Net promoting score) and CES ( Customer experience) scores

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Scope Specifications Details available in annexure 2

SERVICES TO BE RENDERED BY THE BIDDER DURING MAINTENANCE PERIOD: -

1. The Bidder shall take up complete Maintenance of Implemented CRM Solution shall provide facilities

Management of CRM solution for a contract period.

2. The Bidder shall be responsible for the installation of Operating system, Data Base system and

application software in case of;

Failure of the Operating system and Data base system.

In case of partition failure or corruption of hard disk.

3. Support for development of any Statuary provision as when required for Central storage, Shared storage

system.

4. Any changes whatever and whenever required by the Authority with effort estimation less than 10 days

are part of AMC Agreement. Change requests with effort estimation more 10 days will be paid as per the

quoted man month rate.

SOFTWARE MAINTENANCE AND SUPPORT

1. System Administration

1. The Bidder shall be responsible to start the CRM servers, schedule shutdown and unscheduled

emergency situation, recovery operations of the CRM, monitoring at periodical interval of the system

response, disk controller, error logging and reporting, operational support for Data Exchange.

2. The Bidder shall be responsible for maintaining and extending support for the unified CRM. This shall

include regular back up and fine tuning of the Database and Application as a whole, the Bidder would

maintain relevant log for the same. Fine tuning of the operating system so that the uptake and execution

of application is faster. The tuning of the file organization so that there is optimal utilization of storage

and memory. Vendor shall be responsible for providing / arranging the third party software / utilities in

case of any reported bugs in the operating system, application software and network management

software.

3. The Bidder shall be responsible for recovery of lost data, restoration and repair of damaged data and the

correction of data to the extent possible in case of partition failures or corruption of the hard disk.

4. The Bidder shall be responsible for restoring the system to an operable state where system downtime is

attributable to application software.

5. The Bidder shall be responsible for a well-defined document for backup and restore policy on the

available database. In case of upgradation of system software and database, the Bidder shall provide a

revised version of backup and restore policy document.

6. The Bidder shall provide a well-defined document for extensive security features at the system and

database levels to ensure security and integrity of the Data and the Application Modules.

7. The Bidder shall provide a well-defined document for auditing the system. It shall include an audit trail

across all modules by associating user id, data and time stamp with add, changes and deletes during any

change carried out in file structure, database and applications.

8. The Bidder shall be responsible for up-gradation of antivirus software either through CD or through

internet.

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9. The Bidder shall be responsible for providing all the support for third party auditing of the CRM on the

place of the work and other sites nominated by the company. This shall include support preparation of

test environment, training, debugging and revisions of application software.

10. The Bidder shall depute well-qualified engineer(s) at the site and shall be responsible for all software

installations, system modifications or other actions, which modify the file structure, user interface.

2. SUPPORT AND TROUBLE SHOOTING

Vendor shall be responsible for providing assistance and on job training to the users for acclimatization

with the application and provide support. For providing such services vendors shall provide / post

professional qualified programmers at the site, during the implementation stage.

3. ARCHITECTURE CONSIDERATIONS AND CONSTRAINTS

1. The hardware sized for the CRM applications should be redundant and scalable. All the components

within the server should be hot swappable and should incur no downtime due to component failure.

2. All the servers suggested should have dual power supplies. The power input to the power supplies will

be from separate Uninterrupted Power Supplies which will be fed from two different power sources. In

case of failure of one power supply, the second power supply should be able to take the full load without

causing any interruption in services.

3. All servers should have at a minimum of dual 10G network interface cards (NIC) installed on different

slots. Each NIC will be cabled from a different module on the switch using gigabit speed cabling.

4. High Availability: Application, Web and database servers need to be designed in failover and firm mode

with an ability to ensure full-proof operations.

5. Redundancy: Adequate processing and capacity redundancy need to be built in within the system to

ensure zero to minimal disruption in the overall operations

6. The system allow integration with other software deployed across heterogeneous operating system

platforms.

7. The system should have the capability to use Service Oriented Architecture best practices and should use

industry standards for integration to achieve universal use.

8. Ability to be browser independent. The system should be compatible with the following browsers

Internet Explorer 7.0 or higher

Mozilla Firefox 3.0.7 or higher

Chrome

Safari, Netscape, etc.

9. The system should have modular structure providing the flexibility to deploy selected modules-products-

lines of business combination as per the company’s convenience

10. The system should provide fast and steady response times (Quality of Service). The speed and efficiency

of the system should not be affected with growing volumes, especially during search operations, data

warehousing, reporting, MIS, online processes and batch processes.

11. The system should be operational with good response time using low band width in the region of about

15Kb per user, especially for WAN and internet users.

12. The system should meet the following scalability requirements:

a. Support multi- tier architecture (The Application should at least have the following within its

architecture) for all modules within the application with well-defined interfaces between the layers

Presentation Layer

Business Logic Tier

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Data Tier

b. Capability to integrate with external / third party components like Rules Engine, Functional Modules,

General Ledger etc. which should not be point to point integration, but with well-defined interfaces

for data integration using enterprise data model

c. Ability to scale horizontally without redesign

d. Multiple similar hardware and mix of multiple hardware in a horizontal setup.

e. Scalability for external components (External components should not restrict scalability) - Provide

performance benchmarks for similar functions required in company for Solution scalability

f. Ability to scale vertically without redesign

g. Addition of CPU, Memory, Hard disk capacity without causing downtime

h. Support the deployment of additional modules at a later point in time with minimal downtime and

loss of productivity.

i. Support message patterns and protocols supported - e.g. publish/subscribe,

synchronous/asynchronous, push/pull/pool, topics/queues.

j. From an operational perspective, the system should provide enough availability to give comfort to

applicants in terms of reliability and efficiency of the system.

k. Service Level for ensuring uptime should be 99.5 per cent

l. Support SLA's severity 1 should be less than 2hrs. Also provide severity resolution matrix.

m. The architecture should have ‘No Single Point of Failures’

n. All components of the proposed infrastructure should be configured in a fail over mode. This will

ensure no single point of failure of the system and a high availability of the application for its end

users.

o. Primary Site will be hosted at company’s data centre under the existing

p. 20 Mbps (1:1) internet leased line

q. The architecture should include separate environment for development and Quality testing

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Annexure – II ( Technical Bid )

IMPORTANT- Please ensure the sequence is followed while submitting details. Section wise numbering to be

followed. Please respond to all questions mandatorily, in case not applicable please mention NA or NIL.

Please share documents/presentation, supporting documents etc clearly marking the questions which are being

answered.

EVALUATION INPUTS

Information required : Organisation Capability

1. Company background and key achievements. Please support with documents wherever

required

2. Business profile & service offered with specific emphasis on BFSI related services. Please support with

documents wherever required

3. Copies of licenses/approvals from various authorities entitling the Service provider to conduct the

activity. Please support with documents wherever required

4. Kindly provide details if you have a competitive advantage over your competitors. Provide examples of

the service areas where you have domain expertise which differentiates you from other service providers

like Employee by function, Domain Experts, Tech staff, Indian Clients references, product features etc.

(Provide Company's address and telephone number and the name and designation of the person), etc.

5. How many BFSI companies (preferably life insurance) is your company currently serving? Mention

company name, the process being handled and support with documents wherever required

a. For how many clients do you provide services (scope) similar to those described in this RFP?

b. What is the average size of your clients?

6. Examples of major achievements while servicing to BFSI clients. Please support with documents

wherever required

7. Explain the current process to manage Customer service activities and customer feedback capturing

mechanisms with CSAT. Please provide supporting documents as well including current SLA’s is being

followed.

8. Explain the current process to manage Renewal & retention process and strategy. Please provide

supporting documents as well including current SLA’s is being followed.

9. Explain the current process for service request management activities being followed

10. Explain the current process of claim process management being followed

11. Audited balance sheets for the last three financial years, article of association, memorandum of

association. Please support with documents wherever required

12. Certification details. Please support with documents wherever required

13. Manpower details. Please support with documents wherever required

14. Number of break down in services (more than 1 day) reported during the last 3 years. Please support with

documents wherever required

15. Prior experience of working on Aspect / any other call centre technology with the CRM. Please provide

details on exposure.

16. Ability to increase the licenses/extending hours of operations etc. with all above defined scope to cater

the business volume. (eg. 100% increase in seating capacity with one month notice), evaluation of

capacity to meet fluctuations in demand / flexibility. Provide proposed strategy to handle ramp up ramp

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down especially for yearend call volumes (assuming spike in business in Jan- March). Please support

with documents wherever required

17. Has your company won any awards for its domestic operations along with ratings reviews from Gartner,

Forrester over the past 3 years?. Please confirm

18. Please provide samples and explanations of reports you typically provide to organizations for which you

provide services. Please include all levels of reporting. Please support with documents wherever required

19. Explain how your technology architecture will support in the scope of this RFP. Please support with

documents wherever required

20. New strategies and initiatives taken to add value to the services mentioned in scope for your existing

running processes. Please provide supporting documents.

21. Please describe your periodic client reporting mechanism referencing SLA’s / KPI’s, indicating your

actual achievements against the committed performance targets, instances of slippages, reasons etc.

Please support with documents for minimum 2 BFSI companies

22. Overall solution that is being presented for the services desired in RFP. This will also have to be

explained during the Presentation stage as well.

23. Project plan around the execution for desired service activation with Timelines to be submitted by the

Service provider. Also, details of stabilization to be clearly specified.

24. Structured approach for resources/systems/team for transition. Please support with documents wherever

required

25. Transition process (followed with other insurance companies). Please support with documents wherever

required timeline for transition.

26. Service provider shall provide its contingency plans, including a plan for disaster recovery and periodic

testing of backup facilities. Please support with documents wherever required

27. Provide list of holidays, Comfort on providing services on Sundays. Please confirm

28. Any pending or past litigation (within three years)? If yes, please give details: Also mention the details

of claims and complaints received in the last three years. Please support with documents wherever

required

29. Briefly describe by way of example how you have addressed customer data security and business

continuity as part of similar service delivery for another Financial service Company including various

business continuity strategies in place for such clients?. Please support with documents wherever

required

30. Guarantees/warranties are you prepared to give to us in the event of project failure or your inability to

meet the timeframes for implementation as agreed?

Page 26: REQUEST FOR PROPOSAL For Development and implementation …

Part A. Functional Specifications

Note: In the Last column please mention “B” – if feature is available in base version, “C” – if the

feature needs to be customized

Sr.

No Particulars

In OOB (B)

or

Customization

(C)

Response/Comments

1 General Requirements

The proposed solution shall be the central access point

for all customer interactions and relationships.

The proposed solution must already exist and is a

proven solution.

The proposed solution must include reference

implementation in similar domains is possible

The proposed solution must provide comprehensive

and easily accessible on-line help facilities to the users

and should have the capability to populate the articles

in a knowledge base. The knowledge base must be able

to support text, and multimedia such as images, videos,

etc. The Knowledge base would have updates based on

the roles & their approvals. The Articles in knowledge

base can be private or public shareable or can be

canned responses to be used by agents for improving

efficiency.

The proposed solution must support multiple

communication devices such as Web, handheld

computers and enable user access customer data

anytime, anywhere and must have the capability for

mobile based support for the agents.

The proposed solution should be deployable on smart

clients, e-portal clients, mobile clients and offline

clients

The solution must allow easy access to data,

functionality and provide an easy user experience to

help to enhance productivity.

The solution must allow users to track phone calls,

letters, email messages, tasks, and other information

relating to customers in one place so that the users can

work more productively.

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The solution must track and manage correspondences

simply and seamlessly by evaluating the incoming

messages and automatically matching them with

appropriate conversation.

The system should support industry standard API’s for

integration and data exchange

The OEM should have experience of implementing

proposed CRM solution, comprising of supply,

installation, customization, integration, training and

maintenance for at-least 2 of the following modules a)

Sales, b) Marketing and c) Servicing d)

Renewals/retention in at least 1 financial institution.

CRM solution must be implemented for a BFSI

customer or Fintech customer where over 500 agents

are using the CRM solution. India customer will be

preferred

System should have an easy-to-use interface that

allows users quick access to recently accessed pages.

Most used Search options should be available off hand

System should have consistent customer experience

framework, effectively delivered at each touch point

using modern technology and frameworks with

responsive web design etc.

Ability to display/hide/restricted view for specific data

items to specific Roles

Ability to do data validations (like 10 digits in a mobile

number, policy types/status , email, Unique

Identification number etc. on specific data items

Proposed solution must have the capability for the

agents to have personalized dashboards. There can be

role based dashboards based on defined access levels.

Process Management tools should provide a drag and

drop based interface to create and manage processes,

No code level or script level change should be required

for the same along with advanced ticketing capabilities

like auto assignment of tickets, auto queue clearance,

reminders based on SLA, skill based ticket assignment

etc. It should also support canned responses in volume

spikes or according to the status/disposition of the case.

The solution to have a separate quality module or

monitoring tool including sampling with pre-defined

rules which are editable at supervisor level with

Page 28: REQUEST FOR PROPOSAL For Development and implementation …

capturing of feedback, quality scores at agent,

supervisor and process level. Real time display of

quality scores and feedback to respective users. Also

the solution must allow the users to record phone calls,

letter, email messages, tasks and other information

relating to customers in one place so that users can

work more productively. The solution must also

provide agents guide the agents with right information

by providing assistance in the form of process to be

followed, the agent conversation scripts that enables us

to maintain brand uniformity. All the mentioned above

records should have a comprehensive log.

Ability to push and pull SMS /emails and trigger them

at predefined rules or click of button, logics of which

are editable at supervisor level

2 Contact Centre Management

2.1 Contact Centre

The proposed solution must have the ability to

integrate with industry standard CTI and using any of

the following standard interfaces like knowlarity,

aspect etc.

The solution must be able to launch into the correct

application screens when choosing a work item from

the queue.

The proposed solution must have configurable work

assignment rules. The incoming tickets must be auto

assigned to agents based on the skill, load, etc.

The solution must be able to provide a 360-degree view of

the caller based on the information in the CRM data model.

This view should include contact information, account

information, Policy information, Customer Portfolio, Cross

sell opportunity service request history, activities, tasks,

escalationsetc.

The solution should integrate with current Internal systems.

All the internal System Support Web Services (REST

enabled /SOAP) should have the API exposed and should

be able to have 2 way integration with internal systems

The solution must be able to view complete interaction

history of caller’s previous interaction history, Omni

channel & should provide context across various

communication mediums/past interactions with the

Page 29: REQUEST FOR PROPOSAL For Development and implementation …

customer.(face book, Twitter, Web widget, phone, email,

chat etc).

The agents must be able to receive incoming emails via

their personal work queue.

The solution must be able to automatically send an

acknowledgement for an incoming email.

The solution must be able to create a case based on an issue

from an inbound email.

The solution must be able to create response templates.

The solution must be able to monitor agent and email

queues.

The solution must provide the monitoring for the

transactions and necessary reporting based on agreed SLA.

The solution must have the ability to Integrate with CTI and

call center infrastructure.

The proposed solution must be able to assist the agents by

providing business process based on the customer problem.

The agents must also be assisted by providing agent scripts

that can help them in responding back to the customer in

uniformity. Branching can be linked to SKILL BASED

routing or various routing capabilities of the Product e.g.

Keywords.

2. 2 360-degree Customer View and Customer/Policy

management

The CRM application should be integrated to all LOB

applications used for the current products delivered by the

company. The proposed solution should be able to integrate

with Ingenium, Aspect for telephony, IRDAI for escalation

and sms gateway.

The CRM application should be capable of integrating to

all LOB applications like core insurance system, content

management system and other web applications to provide

the agents with 360° view of customer Information.

The application should be configured to fetch / load all

customer / account and transaction information from

different application based on client id/contract/application

number.

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The application should be configured to load the current in-

house applications based on products.

The Proposed solution should auto-sense sentiments for up

selling, cross-selling and pass them to the LMS, from

where the campaigns are triggered with the Auto-lead

assignment to the right sales folk to follow-up. Background

info on Website activity and scoring based on multiple

parameters could be of additional help

The application should be integrated to other applications

for single customer view like:

Content Management system

Core Insurance system

The application should implement single customer view by

accessing the latest data from applications.

System should provide two different views for Customer

360 degree:

1. Detailed Tab view

2. Summary Card view

The proposed solution should be able to provide 360. view

of the customer capturing the different touch points of the

customer with company and also should have the capability

to fetch information from internal database. Operations

should be seamless from a single tab access.

System should display demographic profile information of

the Customers like age, gender, marital status, nationality,

Territory, income, contact details, address, etc to perform

segmented/targeted actions based on that and available on

all filters

Ability of the system to indicate if the customer is active or

inactive.

Client Level details : Ability to drill down on Customer to

see the Summary details about Policies bought, Service

Requests, Leads, Claims, Interactions, etc. All Products

subscribed by Customer should be displayed. Ability to

provide details of all the Policies taken by Customer along

with status of Policy like active, lapsed, in progress and

underwriting etc. Policy level bifurcations also to be

Page 31: REQUEST FOR PROPOSAL For Development and implementation …

available.

The proposed solution should be able to integrate with

document scanning tools to convert documents to tickets.

Should also have the feasibility to integration with whats

app, bank kiosks.

System should provide list of Complaints , Service Requests

and queries with status like New, In Progress, Closed,

FCR,NFCR etc. basis defined rules ( both manual and

automated) Policy level bifurcate onsalso to be available.

System should provide list of renewal or retention

assignment tickets with status like renewal, lapse, retained

not retained etc basis defined rules ( both manual and

automated) . Policy level bifurcations also to be available.

Ability to maintain Customer Segment information

including segment and segment attributes.

Ability to search and validate the customer using widget

functionality on fields such as customer identification

number, name, date of birth, national ID number, mobile,

etc., for all interactions which involve sales and service

transaction. Policy level bifurcations to also be available.

The proposed solution should be able to search based on

keywords available in the content of the query or based on

the properties of the ticket. Filtering of queries based on

classification, based on roles and scope of the Agent should

be made available.

Ability to have pop ups for reference on predefined triggers

( both manual and automated) which can be modified at

supervisor level

The application should be configured to fetch / load all

Customer/Policy and transaction information from different

core applications based on Client unique

identifier/Policy/application number.

The proposed solution should have the capability to give a

complete dump to build reports. Scheduled report

The application should be configured to improve the up-

selling and/or cross selling, which is time consuming since

users need to go to different applications / website for

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speedy promotions.

View of Customer relationships with others within the CRM

system e.g. any related Contacts like Policy Owner,

Beneficiary, Nominee, Emergency Contact, etc

Ability to make modifications in the policy directly from

customer 360 view basis predefined rules The proposed

solution should have the possibility to integrate with the

policy management system, amendments made in the

proposed solution should reflect in the policy management

solution. API Integration to Policy system

Ability to upload and display Softcopies of documents

exchanged between the customer and the company. These

documents need to be maintained in CRM's DMS or

interfaced from Insurance company's enterprise DMS.

Policy level bifurcations to also be available. The Proposed

solution should have the capability to Store, edit and

process documents with the ability to have them integrated

with the Company's DMS

Ability of the system to open the documents that have been

lodged into Document Management System (DMS) or

import lodged documents links from External System.

Policy level bifurcations to also be available.

Ability of the system to track the various touch points that

are used by the customer to get in touch with the Company.

Policy level bifurcations to also be available.

Ability to capture specific Customer's preferences e.g.

Preferred Mode of Payment or Communication Channel

Ability to check and display customer on-boarding details

such as welcome kit ,policy pack dispatch, validation

calling, welcome calling , policy pack calling or any

documented exceptions during issuance. Policy level

bifurcations to also be available. Status can be recorded by

various agents on the policy; The status can be then

informed to the customer.

Ability to capture display all policy related details as per

business requirements

Ability to search and authenticate using widget functionality

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Ability to capture and display the payment details related to

the policy

Ability to display the different transaction related to the

policy

Ability to display dynamic policy variables such as fund

details, surrender value , fund enquiry activity,

reinstatement interest, total reinstatement amount, service

tax etc. by integrating with Core Policy Management

systems

Ability to display any riders related to Product subscribed

by Customer

Ability to display Alerts to User regarding any regulatory,

compliance or business needs on the policy or customer

such as call back breaches , long NC etc.

Ability to view Policy Product related information and

brochures for information.

Ability to log a claim on Policy. Provide a guide to User to

identify and provide necessary perquisites for logging the

Claim and managing the claim payout cycle

Ability for assignment of data basis predefined triggers (

generation of tickets) or bulk uploads basis predefined

triggers. Rule based allocation of tickets both manual and

automated.

Bulk assignment generation on regular intervals through

predefined and manual triggers

Ability to use filters for selecting or segmenting data at user

level and supervisor level

Ability to run campaigns ( predictive / preview etc.) at user

and team level by selecting data from the CRM and auto

dialing through the dialer basis integration The Proposed

solution should have the capability to run Tele campaigns

using the dialer for the agent to pick it up when the call

connects to the customer

Ability to pop up scripts and maintain knowledge base

Ability to display end to end customer/policy life cycle with

respective interactions

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Ability to integrate with company CCM and track

information on SMS/Email etc. delivery and auto trigger

basis predefined rules in case not delivered

The solution should be able to Trigger automated Emails &

SMSs in bulk, based on various events and activities

Dialer Integration with CRM

CRM recognize the customer automatically if calling from

registered number or verified over IVR The proposed

solution should be able to capture the IVR options that is

passed on the telephony service provider.

If multiple policy holder then show all the policies on

screen with a hyperlink of previous calls with dates and

previous caller details

Store the alternate number from where the customer is

calling if verification done of IVR or agent workstation and

log should be available for download

The Proposed Solution should provide a agent with a

history of all the queries for a customer/ Sales person along

with some contextual insights on what kind of queries to

expect from him while on call.

If customer raised any complaint in the past or if any open

complaint then show the same on the screen with the user

name who is handling the complaint or handled in the past

If customer has given change request in workflow then a

link to the request and status

The proposed solution should have the capability to

integrate with voice blaster system and keep a log on all

inbound and outbound emails, phone calls and SMS.

The proposed solution should have the capability to

integrate with the internal file management system and pull

out files based on Roles.

The proposed solution should have the capability to

integrate with logistics provider and provide the status of

the documents delivery.

Capable for drag and drop of Policy and client level

information of the policies ( retail and Group)

Send email and SMS from the screen instantly including

payment links and receipts

Scripts to be available on screen for outbound callers or

specific scenario like death intimation etc.

Option of running all kind of dialer campaigns

Basis customer’s past behavior, auto inform the user on

language, preferred time of calling , kind of query asked in

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the last 2-3 calls and make those info available on screen of

the user. In case of any out-bound campaign or call should

get auto-assigned to specific language user based on the

language skill and additional skill as required

All kind of dashboards such as number of calls taken,

answered, AHT etc.

Tool to predict calls in a particular hour basis past

experience and agents required

Real time dashboard extraction in all excel formats

Capability for the user to run rule based campaigns

Showcase customer’s all existing business and links to

check policy info, client info etc.

Schedule call backs and pop on screen of time zone if

different

If agent is dialing a number then search the data base and

confirm what happed last when called this number and

when was the last dialed

Documentation template to be auto- populated and available

for edition at agents level

Proposed solution should be able to send auto escalations

based on the SLA's configured.

Latest grids to be available such as U/W grids, client wise

or plan wise auto recognition of grids/script/table available

at back end

Capable to linkage between U/W, NB, Finance, Claims, PS,

Group workflows

Rules based sampling for quality check and availability of

recordings ( let say last 5) as hyperlinks along with user

comments which will save analyst time in fetching records

from system

Capable of HNI identification including internal customers,

company and bank Staff’s basis availability if details via

various avenues. The Solution should have the capability to

tag customers based on multiple criteria and to have them

segmented based on those tags to take actions from there

Showcase the entire policy lifecycle of a policy since

logging till maturity and if any once instance is missing or

not done correctly, highlight the same to specific users e.g.

if renewal notice was not sent to customer at a specific

instance then an identifier should be sent to the specific

users

Option to upload bulk data to create tickets and also update

tickets as well

2. 3

Service Request - Requests, Query ,complaint

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management & Calls/Tickets management

The solution should have ability to log and track service

requests/complaints through their lifecycle.

Ability to capture the Service Request, queries & tickets

through the following channels and track all information

from creation to closure using a systematic process.

1. Call centre

2. Branch

3. Email

4. SMS

5. Website

6. Social Media

7. Portals

8. Mobile Apps

9. Whats app

10. Regulatory Body etc.

Ability of the system to define the "type" of request (given

below):

1. Complaint

2. Query

3. Service Request

4. Feedback

5. Compliments

6.Calls/Ticket generated basis defined triggers

The solution should have ability to capture service request,

complaints, queries & tickets/calls generated including:

1. category/types

2. sub-category/sub-types (including validation)

3. Severity/priority

4. Description

5. Requestor information (Name, department, phone

number).

6. Customer Behavior

7.Call dispositions and sub-dispositions

8.Contactability

9.call back details

10Cheque pickups etc.

These are only indicative fields. More fields might need to

be captured and displayed.

The solution should have ability to easily implement best

practices. Automatic rule based assignment of cases based

Page 37: REQUEST FOR PROPOSAL For Development and implementation …

on type of Service Request, product, department, skill, etc.

Ability for automated real time flow of requests to relevant

departments, tracking of TATs and resolutions, escalation ,

TAT and dash boarding of requests within various

departments and overall. The proposed solution should have

the capability to configure dependent SLA based on the

teams.

Tracking of Service Requests and activities in real-time

across all Channels, from initial capture through to closure.

The propose solution should be able to provide a hierarchal

escalation based on the departments and classification of the

query.

Ability to track Service Requests and define SLA for each

step of resolution.

Ability to automate the insurance company's complaint

handling procedures as per regulatory needs, providing

predefined steps and responsibilities to aid the overall

process.

proposed solution should have an effective search feature to

search the user or query based on Unique identifiers, phone

numbers, keywords, etc.,

The solution should provide a user friendly Case 360 view

interface and ideally allow users to toggle between detailed

tab view and summary Card display of information

Following details should be available as part of compressed

case 360 view:

1. Case Summary Details

2. Case Life Cycle with current status

3. Related Solutions

4. Case - Agent Mapping

5. Internal collaboration

6. Customer interaction history across all touch points

7. Call Scripts

8. Service Quality Feedback

9. Alerts

10. Surveys

11. Attachments

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A visual indicator presenting all stages (completed, current

step and upcoming steps) in the case life cycle should be

available in the case 360 view. It should present all stages

defined as part of case resolution process from creation to

closure.

Integration with IRDAI IGMS portal for flow of

complaints and tracking, resolutions etc

The visual indicator should also present case related fields

which were captured at each stage and are important to a

specific stage in the closure process.

Dynamic help option for each Category/Sub Category

should guide CRM users regarding the case resolution

process on step-by-step basis and also save on training cost.

Ability to track all information of case from creation to

closure using a systematic process. All inbound emails/sms

should be auto captured as Service Requests

Ability to distribute and assign cases manually as well as

automatic assignments based on rules by case category,

User's skill, product etc.

System should have the provision to define templates for

communication (email/web/call/SMS/any other) to

customers and be able to create response templates.

On Case creation/closure, auto acknowledgements via pre

defined templates should be sent to Customer. Ability to

send procedural auto/manual Customer notifications via

Email/SMS for any important information via Templates

. The proposed solution should query the system to see if

tickets are being worked on time if not alerts have to be

triggered to respective stake holders

Ability to prioritize cases and define sub workflows for

each Priority type.

. The proposed solution should automatically flag cases if

already escalated to allow supervisors to see how many

cases were actioned within stated SLA. Ability to send

reminders or notifications if a case has breached the SLA

for stage transitions

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Ability to define internal and external SLAs for better

customer satisfaction.

Ability to provide support for setting up call scripts / dialogs

(FAQs, etc.) for case handling by RMs and Customer

Service Representative. The system should have the ability

to automatically suggest the right FAQ’s or trigger the right

script to help the agent in ticket resolution

Ability to support the definition of different case closure

processes depending on closure outcomes and approvals

Ability to support pre-configured case related reports.

Ability to provide a solutions repository. The repository

should have solutions to cases successfully resolved in the

past, which could be referred by RMs and service team for

handling similar cases and provide first time right

resolution.

The system should allow taking down multiple requests for

a single customer without re-entering profile data of the

customer. The proposed solution should have the capability

to collate multiple requests of the user in a single page and

should have the option to raise multiple requests on behalf

of the user

The proposed solution should allow linking multiple service

requests under a single service request number (Parent-

Child)

System should have the ability to clone previous Service

Requests.

System should have provision to restrict users (depending

on user role, processing status, current owner) in editing the

service request data. Depending on the status flag, service

request edit, update option should be available to the

appropriate users.

System should have capability to provide documents

checklists for documents/ KYC based on the service types.

System should have the provision to link service requests

with supporting documents (e.g., .jpg, .tiff, PDF files,.doc).

System should allow service request allocation and next

stage movement happen post completion of documentation

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fulfillment. System should have the provision of user

defined workflow.

System should be linked with product catalogues, FAQs for

real time support for the agent/branch staff.

System should have the provision to track First Time

Resolutions (FTRs), compare SLAs and identify efficient

employees.

System should be able to automatically create a service

request from the incoming e-mails. Any further follow ups

by Customer should be tagged to the same Service Request

System should intelligently find the relevant key words

from the subject or email body and automatically create a

service request under specific call type subtype.

System should provide compliance approval workflows that

can be configured and routed to authorized users / user

groups.

The system should have the provision to establish work

queues for each department, or sub-department, for routing

of requests. Queues can be static or dynamic

System should have the provision initiate a claim and

handover to Claims Management System. Ability to capture

the periodic Claim status updates from the Claims

Management System into CRM.

System should have the provision to integrate with the core

claim management system to display the real time status of

claim.

Ability to set De-duplication rules to avoid same type of

Service Requests being raised by a said Customer.

Ability to grade Service Request quality basis all

interactions.

Ability to capture Customer feedback post completion of

Service Request process.

The proposed solution should have the ability to build the

maker checker process for Service requests.

Ability to process Service Requests via Straight Through

Page 41: REQUEST FOR PROPOSAL For Development and implementation …

Processing for Endorsement by integrating with requisite

Core system without manual intervention by Operations

teams. The proposed solution should have the capability to

integrate via open API's for customized service requests

with the Core requisite system.

The proposed solution should have the capability to identify

and change the approval workflow dynamically for service

requests to handle exceptions to the standard process.

Ability for management to analyze all Service Requests by

category, status, department, assignee, date raised,

criticality, etc. using Dashboards

Ability to integrate with Contact Center system for

Inbound/Outbound process The proposed solution should

have the ability to integrate with a contact centre with

customer detailed synced to both Helpdesk and CRM

platforms for incoming and outgoing call.

System should have a Self Service Portal for Customers to

raise Service Requests and view the latest status of all

Service Requests The proposed solution should have the

ability to allow end users to view all service requests raised

at any point of time either via a support portal or web-app

The solution should have ability to log and track service

requests/complaints through their lifecycle.

Ability to manage Feet on street through a separate tracking

mechanism for collection of documents and payments from

the customers in the field.

Ability to have a tele reinstatement segment with auto

population of TR form which can be filled and saved in

system to be auto moved to call quality queue and then

PS/UW for reinstatement decisioning

2. 4

Agent Enablement

The application should be configured to increase the

productivity of call center agents by providing features like

single sign on and automation reducing need to re - key

information.

The application should be configured to allow agents to

login into all LOB applications automatically without re-

keying username/password into these applications

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The application should be configured to automate the

manual processes for certain activities like

Product Catalogue

Marketing Event

Campaign Info (Inbound/Outbound/Service Requests)

The application should be configured to support automatic

screen population via CTI (Computer Telephony

Integration) and/or IVR.

The application must be configured to support more than

one active session for a call center user to support more

than one concurrent customer at a given time during

escalation.

The solution should be configured to implement workflows

to remove the need for agents to remember which

applications to probe/look up for different kinds of

information.

The solution should be integrated with knowledge

management system to help quickly resolve frequently-

occurring issues The application should have the ability to

integrate and suggest solutions to customer to resolve

frequently occurring issues via a robust FAQ's/ Knowledge

base system or by using AI to automate the process by

suggesting relevant solutions thereby reducing resolution

time.

The solution should be configured to load all the pertinent

information about a customer into context and share it with

all the integrated applications to reduce rekeying.

2.5 Renewal Management

Ability to integrate with system for fetching reinstatement

quotations and other renewal related details

Ability to create and track renewal/follow up case. The list

should be auto created based on logic/file upload and get

assigned

Supervisor should be able to create these cases in multiple

buckets based on transaction state/type etc.

Ability to track closure of renewal tickets as collected not

collected and retained not retained for retention.

Ability to provide regular alerts/notifications/reminders to

the agents and customer service executive on the renewal

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premium collection.

Ability to track reinstatement requirements and display

status of PFR/Refund to enable better understanding of

policy status

Ability to download the report on premium collection from

the customer.

Ability to capture the interaction happened between the

customer and contact canter during the collection process.

Ability to generate Calling lists for Dialer integration

Ability to exclude Renewals Cases basis defined triggers

such as once Payment is received etc.

Ability to run campaigns on segmented filtered data in

CRM directly through the dialer (predictive/preview etc.)

Ability to reallocate Cases between various teams

Ability to run Campaigns for Lapsed/Terminated policies,

must have the ability to run email campaigns for

lapsed/terminated policies

Ability to run campaigns on surrender retention with

various retention statues being captured The Proposed

solution must have the ability to run email campaigns and

capture various retention statuses based on the response

being captured

Ability to set priority of Renewal Cases basis Premium,

Product, Claims, etc.

Ability to run voice blasters through the CRM with dialer

integration

Admin access at Front end for making changes in

Dispositions or any other drop downs in CRM for all

modules. Edit Option in Vendor Admin to be available

CRM to have investment Vs return updates

CRM to exclude campaign calling from the dialer on

policies bases predefined triggers

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2.6 Activity Management

Solution should have the ability to have the agents manage

their calendars from within the CRM

The Solution should have the capability to add a meeting

from within the CRM

The Solution should have the capability to add a meeting

from within the CRM

Share calendar with other users

The Solution should be able to help the agent to manage his

new/pending tasks

Create a new task or receive a task from other user

Alert on overdue tasks or nearing completion date

Appoint and transfer task onto other users

Ability to complete/reject multiple tasks at once

Ability to complete tasks with single click without opening

the task

Ability to manually assign priority to the task

Ability to assign default priority to the task

Ability to prioritize task with text like High/Medium/Low

Ability to prioritize and display tasks with Colors like Red

for High Priority etc.

Ability to configure priority based on escalations/SLAs

Ability to escalate a task manually

Ability to define escalation hierarchy

Ability to dynamically allocate workload to different user

for Workload balancing like round robin etc.

Support for Skills-based routing

Support for Queue management

Ability to configure Alerts

Ability to send alerts/notification to process users/managers

Page 45: REQUEST FOR PROPOSAL For Development and implementation …

for various business/system for certain events including task

completion and approaching deadlines/approval/rejection/

status change/SLA violation

Ability to capture feedback from various channels including

but not limited to: Branch, Email, SMS, Call center,

Website

Ability to subgroup feedback under the following target

lists: service name, type of customers , dispositions/request

type etc

Ability to manage leave calendar and provide details of

availability with red flags incase on any impact due to agent

leaves at supervisory level

Ability to create and manage Queues of users either

manually or dynamically for Assignments of Leads or

Service Requests

2. 7 Business Rules

The implementation should include business logic definition

required for providing single customer care view.

The implementation should include business logic to create

leads in the CRM from various digital channels and

generate a heat based on the probability of closure

The implementation shall enable business rules to be easily

changed.

There should be a easily configurable interface to

add/edit/update/disable any business logic

The solution implementation of business logic must be

independent of any existing application logic, so that in the

future if that application is to be phased out, it should be

smooth transition.

2.8

Track KPI's / Reporting / Logging / Audit Trial

The solution should be configured to provide audit trail

facility to track the agent’s activities on cases logged. The

product should be able to provide UAT testing and VAPT

testing audit logs

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The application should be configured to track response time

for handling customer calls / queries

The application should be configured to gather and analyze

data related to handling of customer issues, to help

determine future customer care strategies

The application should be configured to provide the

standardized template response to certain typical queries /

requests.

2.9 Security

The application should be configured such that the access to

the customer information must support user level

authentication and access rights

The application should be configured to enforce role-based

access based on users, groups, roles, etc. The application

should be configured to setup users, groups, roles, and their

permissions.

The application should be configured to manage and

provide access control to different applications so that not

all users should be able to access all the applications

The application should be implemented to delegate some

additional functionality at the user level, e.g.: change

password functionality should be given to user.

The application should be configured in such that the same

screens and system function shall be available to Agents,

customer representatives etc, but with role based access in

place (i.e. a person can only access modules for which they

have permission).

The application should be configured to be deployed as a

secured, managed desktop, allowing agents access to only

the programs they are allowed to use.

3 Case management

The solution must be able to create and manage cases to

capture caller issues.

Each case must be attached to a caller’s profile stored in the

CRM data model

The solution must be able to automatically assign a case to

an owner based on configurable assignment rules

The solution must be able to create different kinds of case

types.

Page 47: REQUEST FOR PROPOSAL For Development and implementation …

The solution must be able to track the progress of a case

from open till closure.

The solution must be able to search for duplicate cases and

link the duplicate service.

The solution must be able to create multiple tasks under a

case.

Each task must be able to be assigned to different people

automatically based on configurable assignment rules

Each task must be able to be tracked from open till closure.

The solution must be able to create task templates which

consist of multiple preconfigured tasks

The solution must be able to notify the assignees of tasks of

the task assignment via notification messages

The solution must be able to send the notification messages

via email /SMS

The solution must be able to send the notification messages

to external parties as well via email /SMS

The solution shall provide a workflow engine or work-

routing capabilities.

The solution must be able to set escalation rules to escalate

tasks if the tasks are not closed within specified criteria.

The solution shall automatically alert or notify after certain

threshold have been met.

Workflow rules must be easily configurable by end users

based on business rules and natural language and should not

require support from IT developers.

The solution must be equipped with an embedded

knowledge base to provide agents with resolutions to

common issues

The knowledge must be able to keep the information in a

structured and categorical manner

The knowledge base must be equipped with a search engine

that can search for relevant information based on key word

search.

Ability to have workflows processes to ensure the solution

in the knowledge based are audited and approved by

relevant parties before it can be posted for usage

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The solution must be able to attach helpful information

from the knowledge base to a case

The solution must be able to flag if the information found in

the knowledge base was helpful in solving a case

The solution shall provide a calendar management and

scheduling engine for supporting service activities.

Call center agents should be able to assign and dispatch

field service engineers based on their skills and

availability.

The solution must show the availability in a view of a

service calendar showing a dashboard of field engineers

and their calendar.

The solution must be able to show schedule conflicts when

an appointment is scheduled.

The solution must allow the agent to easily reschedule if

there is any conflict.

The solution must enable the feedback mechanism through

survey process used to capture feedback from customers

(internal and external) in order to measure the customer

satisfaction index

The solution must provide an easy to use GUI based tool to

build questionnaires to capture feedback

The GUI based tool must be able to support question types

such as free text, pull down, check boxes, etc.

The responses capture in the feedback management

application must be automatically attached and stored to a

customer profile in the customer data model

Feedback Management through various smart sources viz:

SMS, Email, Telephone based through calling should also

be tagged in a case

The solution must permit the definition of a flexible

workflow to drive the case resolution process.

The solution should provide out of the box reports based

on industry standard platforms.

The solution must provide the ability to reopen a case

manually or in an automated fashion within a specified

time window.

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The solution must be able to automatically thread together

multiple email responses for the same service case.

The solution must be able to support definition of rich text

templates for outbound communication.

The solution must be able to involve employees or external

partners in the resolution process outside the CRM.

The agent should be able to generate statements in the PDF

form of policy holdings and other standardized customer

documents.

The agent should be able to dispatch these directly via

email from the corresponding service request to resolve the

case.

The users should be able to personalize their dashboards

further based on their own preferences.

The proposed solution must have the ability to integrate

with IGMS as per IRDAI guidelines in batch & real-time

mode.

4 Marketing

4.1 Campaign Creation

Create campaigns including details such as campaign type,

campaign status, offer, expected response, proposed start

and end date, actual start and end date The Proposed

solution must have the ability to manage offline Campaign

effectiveness and track the outcome of each campaigns

from within the CRM

Capture campaign financials details such as costs and

expected revenue

Associate target product to campaign

Associate sales literature such as product brochures to

campaigns

Associate target marketing list of prospects and customers

to campaign

Capture campaign planning tasks and able to assign tasks

to specific individuals for follow up and track completion

Support workflow based approval to route planned

campaign to management for approval

Associate campaign with other related campaigns

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Save campaign as a template which can be reused and

easily modified to create similar campaigns

Support quick campaigns with wizard interface for easy

creation by individual users to create quick campaigns for

their own customers

Support create of the campaign in a drag & drop interface

Implement permission based marketing with opt outs &

controlled lists

Blend multi-channel campaigns into a unified campaign

flow based on marketing objectives

Support response based branching & scoring controlling

the marketing campaign flow

Support the use of historical campaign data in future

campaigns

Support the management of events, road shows & other

physical campaigns

Support the usage of social media in launching campaigns

with the ability to integrate with the top social networking

channels

4.2 Target Marketing List

Easily define target list using query tool which supports

natural language to select desired criteria of customer base

The Proposed solution should have the ability to segment a

definite set of audience and run campaigs on them and

monitor the effectiveness from there

Review and refine query to achieve desired target list

Saved target list can be associated with multiple different

campaigns

For externally acquired list, support data import for list of

prospect data to be associated with relevant campaign

Support data cleansing to define simple rules for duplicate

detection

Support multiple types of target lists

Create segments based on activities of past marketing

campaigns

Create segments based on past responses of prospects

Page 51: REQUEST FOR PROPOSAL For Development and implementation …

Create control groups within segments

4.3 Campaign Execution

Campaigns can be executed over multiple channels, such

as phone, letter, email, fax, advertising and appointments

for sales users to follow up or even road show events.

Templates are created and mail merged with customer

information from target marketing list

Campaign activities for various channels are generated

upon campaign execution

Mail merged items (letters, emails) are associated as

activities to the target prospect/customer record.

Phone call activities are generated for the relevant target

lists and assigned to contact center agents for making the

calls.

Appointment activities are generated for the relevant target

lists and assigned to sales users for follow up.

Support definition of rules to exclude customers who have

been touched in the past X days.

Support adherence to customer's communication and

privacy preferences. If customers indicate preferences

such as Do not call or Do not send Bulk Email, the

customer will be excluded from campaign execution even

though he/she is in the target marketing list.

4.4 Campaign Responses

Campaign responses are tracked for users to capture

prospect/customer's response if they are interested or not

interested in the offer.

Campaign responses can be automatically converted into a

lead or opportunity and associated with the relevant

customer record.

For conversion of lead, information of account, contact

and opportunity can be automatically brought over and

associated with customer records or new record can be

created for prospects.

For disqualified leads, status can be updated accordingly.

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4.5 Reporting -The proposed solution should be able to

feed in data to BI tool from which Org wide analytics

can be fetched and can drilled down to

departments/LOB

Campaign Performance analysis and reporting including

details such as activity completion, types of responses,

responses over various channels, campaign ROI of costs

versus revenue.

5 Enterprise Portal Integration

The proposed solution must provide integration capabilities

to IBM WebSphere using web services

The proposed solution must be integrated with current

enterprise portal/s to enable portal search to find CRM

data and entities, as well as documents, e-mail messages

and Web sites.

The proposed solution must enable end users to view and

edit CRM data through the enterprise portal without having

to switch to another application.

The CRM data which can be viewed and edited within the

enterprise portal can include standard entities such as

accounts, contacts, opportunities and cases but must also

include all data in custom entities created.

The proposed solution must provide consistent security

policies between CRM and the enterprise portal to ensure

that only people with appropriate permissions can view or

edit CRM data.

6 Mobility

6.1 Offline client

The proposed solution must be able to support offline

mode.

The proposed solution must be able to support all or

selected CRM functionality on the offline client.

The access of CRM data on the offline client must be

controlled by the CRM system and provides access and

relevant data to authorized individuals only.

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The proposed solution must ensure security of CRM data in

offline mode with encryption, authentication, and

authorization technologies.

The proposed solution must ensure users see only the data

they need with role-based data access and encryption for

offline data.

The proposed solution must include tools or configuration

options to manage information available in offline client.

The proposed solution must ensure configuration

management of offline functionality based on metadata.

7 Mobile Support

The proposed solution must provide CRM data and

functionality to your mobile workforce anywhere through

browser enabled mobile devices.

The proposed solution must enable mobile users to not only

view CRM data but also with online update capability.

The CRM functionality on the mobile interface must be

familiar and easy to use.

The CRM functionality on the mobile interface must

include capabilities such as:

• Assign tasks

• Easily manage and enter account information

• Add and organize contacts

• Schedule meetings

• Transmit meeting notes or details at the point of

contact

• Assign follow up activities

• Track existing or new opportunities

• Request approvals

• Gain access to mobile e-mail and collaborative Web-

based workspaces for sharing ideas and information.

The mobile device access of CRM data must be controlled

by the CRM system and provides access and relevant data

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to authorized individuals only.

The proposed solution must ensure security of CRM data

on mobile with encryption, authentication, and

authorization technologies.

The proposed solution must ensure users see only the data

they need with role-based data access.

The proposed solution must include tools or configuration

options to manage information presented on mobile

devices.

The proposed solution must ensure configuration

management of mobile functionality based on metadata.

The mobile user interface must be browser independent.

8 Reporting and Analytics

8.1 Reporting

The business intelligence capabilities must cut across all

modules in the CRM application with integrated reporting

and analytics.

The proposed solution must provide an integrated reporting

tool for new reports to be created as required.

The proposed solution must have comprehensive reports

for various activities in CRM.

Additional reports or changes to existing reports must be

easily created by end users and should not require major

effort from IT department or service provider

Reports must have restricted access based on user

responsibility.

The ad-hoc reporting tool must enable reports to be

exported to other formats like Excel and PDF format.

Ability to generate own reports by using a report wizard.

Ability to scheduled email reports to various business users

at desired frequency such as daily, weekly, monthly,

quarterly, yearly. Admin user should have provision to re-

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schedule/change the frequency as well.

Ability to customize report formats and field labels as

required by the user.

Ability to drill down roll up reports.

Ability to filter and reports based on multiple search

criteria.

Ability to generate graphical views of reports such as Bar

charts, Pie charts, etc. by the user.

Ability generates reports from handheld devices.

Ability to generate reports for a given filter and schedule

them for auto-email delivery to select users

Ability to generate reports for a given date based on nature

of report

Ability to remember last filters applied to Report and

display/apply same criteria again

Ability to generate Administrative Reports like User login

history, logging, etc.

Ability to save certain Reports as favourites for quick

access

8.2 Dashboard

System should provide a dashboard view of the

information for different levels of the management

System should facilitate to represent key performance

indicators selected by the business units to be represented

in graphical form and tabular form

System should facilitate to highlight trends of key

performance indicators.

System should facilitate to drill-down on summarized

information shown on the dashboard.

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System should facilitate to generate Service standard

summary

Ability to trigger and receive notifications both internally

for the users and externally (e.g.- Email, SMS).

Ability to configure personalizes views of the dash board.

The proposed solution must have the capability for the

agents to have personalized dashboards. There can be role

based dashboards based on defined access levels.

9 Target and Planning

Ability to replicate Insurance firms target planning strategy

as target planning model in the CRM system.

Ability to assign targets and define strategy to achieve the

same

Target planning modeller should provide ability to perform

target planning at team as well as individual level.

Targets could be assigned as income head level, revenue

share, number of products, number of activities or a

combination of these parameters.

System should present achieved as well as projected targets

of the relationship manager.

Target modeller should provide a provision to get approval

from respective relationship managers for each of the

assigned targets to confirm that they are in agreement with

the assigned numbers.

Target assignment, review and approval process flow

should be available.

Income head and product cross over model should get

approval from both RMs (business and product).

Ability to define more than 1 target planning models.

Different teams should have different models reflecting

their respective KPIs.

System should have the provision to track

staff/branches/Circles for performance measurement and

tracking

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10 Analytics

The proposed solution must provide CRM analytic

capabilities that provide complete scenario analysis to

measure the effectiveness of current activities and

generate performance details.

The proposed business intelligence must provide a set of

pre-built dashboards which can be easily configured to

meet specific requirements.

Pre-built dashboards should include key operational metrics for

executive, sales, service and marketing.

Example of prebuilt dashboard in Cognos such as Sales

dashboard should include sales performance, tracking actual

revenue against target, tracking sales achievement against quota

for each sales person, tracking list of top performers, pipeline

funnel report.

The integrated business intelligence analysis and dashboards must

have restricted access based on user responsibility.

The proposed business intelligence must be able to drill down

from the summary level to the transaction level details.

The proposed solution must be capable of incorporating KPIs

which can be assessed during appraisal and can be monitored and

tracked by authorized users enterprise wide.

The proposed solution must provide these KPIs monitoring in

scorecards formats with advanced controls such as traffic light,

gauge and meters to track achievement status.

10 Social Media

Engage with social and response in real-time Publish Conduct

social campaigns and multiple publishing on Facebook, Twitter,

and Google plus etc. Ability to create tickets from company

facebook, twitter and Google plus and respond directly through

the CRM to the respective messages, pots and tweets

Ability to integrate social media communities to track client

information

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Ability to convert stream into case, Lead, contact and Solution

System should provide an internal collaboration platform for all

CRM users. The collaborative platform should require no

integration with CRM and should need no additional license or

cost.

Feature to communicate with internal team members and share

information about leads, service requests addressed, etc. on the fly

The collaborative platform should enable users to:

1. Chat

2. Broadcast messages

3. Share links

4. Share artefacts

5. Form communities/groups

6. Follow groups

Users should be able to create internal polls/surveys and publish

to a closed or open user group.

System should capture poll responses and present the results.

Users should be able to mark shared links as favourites and list

them separately for their quick reference.

Users should be able to mark shared artefacts as favourites and list

them separately for quick reference.

System should have the provision to communicate online with

customer. Dive into conversations and respond to consumer

concerns, suggestions or Feedback if required. Such

communication could be through twitter, Facebook, etc.

Ability to use social media platforms to capture profile info for

contacts to understand them better and accordingly use for

improving business with the customer.

Ability to configure Social Home screen displays feeds from

different sources Twitter, Facebook. Google plus etc.

Ability to set Quick filter on Posts based on Tags/Date. Business

owners or marketing team can define the hash tags or keywords to

monitor the feeds based on specific topic.

User can Edit Stream Card and can change Social source/Pages or

tags/name of the card

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Business owners or marketing people can define the hash tags or

keywords to monitor the feeds based on specific topic.

11 Miscellaneous

How flexible is it to add new functionalities to the self-service

tool?

What do we require to deploy the self-service portal?

How do we integrate the portal to our current website or App?

How easily can the FAQ’s be updated?

How quickly can we be up and running?

Will you provide an implementation plan?

What advice and guidelines do you offer your clients when it

comes to surveys and program design?

How does the search functionality in your self-service portal

work?

Can auto-complete/predictive search be enabled in the portal?

Can pages be tagged with key search terms and categories?

Is it possible to narrow a search via categories?

Does the search box have text prompts i.e. ‘Enter key word’? This

should disappear once user clicks into the search box

Can the search engine correct common misspellings and

synonyms?

Is there a character limit for each search?

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Do you have a voice of customer software available?

Is your Voice of the Customer software flexible enough that we

can configure the data ourselves?

How have clients been successful using your Voice of the

Customer solution?

What chat channels do you provide?

Do you have data to support customers preferred chat channel for

website and Mobile app?

How do you collect and Store Feedback data?

What data can be exported from the tool directly?

What training and support do you offer?

What languages do you offer support in?

What account management services are included?

What services do you offer for writing search queries in different

languages?

Please describe your consulting/insight services, if any. Do you

offer access to full reports with insights?

Please indicate to what extent your clients conduct analysis

internally using your tool directly versus retaining your consulting

services for analytical needs

What other questions or features haven't we asked about that we

should know?

What are your USPs against your competitors?

Interactive guide capability?

What other useful self-service tools do you offer?

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Please describe your experience within the insurance sector?

What is your road map for future product development?

Can you Demonstrate Successful Similar Deployments?

Do you have a trial period?

What is the timeline that you follow for any change in the system

logics. Please provide bifurcations for integration change, logic

change , filter/search change ,trigger change, etc.

12 Architecture

The Application should be implemented as a SOA compliant

architecture.

The Application implementation should be in such a way that

integration between various Line Of Business (LOB) applications

must not create another interim physical database for storing or

processing any transactions or data except maintaining the state

of the information as per the business logic.

The application should be built on a Industry standard technology

platform.

The application should provide technical tools to configure &

customize the technical features of the product.

The application should be based on an object model framework

with technical features to review & configure each layer of the

framework. The propose solution should be able to accommodate

the change in process in the organization.

All objects involved in the delivery of the solution should be

managed through a unified technical tool set.

The platform should enable the extension of the application to

create new objects and link the same with existing objects within

the unified tool

The technical tool should support creation of all elements of the

application through a user interface approach.

Configuration of user interface forms, tables, business rules,

dashboards & searches should be possible in the technical tool.

User interface design should cover addition of fields, controls, tabs

& grouping into flexible sets of functions on each form.

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The platform should support end user personalization of key

elements such as dashboards, column orders & searches.

The reporting platform used in the solution should leverage

industry standard products which support basic & advanced

reporting features.

The reporting platform should be able to generate reports LOB

Wise, Client wise, customer segment wise etc

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Part B – Technical Specifications

Sub-Feature Technical Requirements Response Remarks/Comments

Operating system for

servers should be any of

the following:

- Windows Server

2008,2012 ,2016

-Sun Solaris

-Linux

-AIX

RDBMS support any of

the following:

- Oracle

- MS SQL Server

- DB2

- NO SQL

Client software for

system users should be

browser based or smart

client based supporting

Microsoft Internet,

Edge, , Firefox, Chrome

etc.

- Scalability/Clustering

(Workflow/Rule Engine

servers) - Fail Over

Which application

server platforms does

the vendor certify?

Does the system provide

APIs for interoperability

of the product with other

systems?

What facilities does the

product provide to

integrate with

middleware

environments?

Which external BPM

and workflow products

does the product

integrate with and are

certified by the vendor?

Should be able to inter-

operate with other back-

office systems

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The system should have

a robust BCP

architecture whereby no

data loss should occur in

case of a failure.

Does the system

integrate with Domino

and Notes Client

Open Technology

System

Administration

& Security

Should provide a UI for

System Administration

Should provide for

remote server

administration

Should support LDAP,

NIS, MS Active

Directory for user

management

Should support single

sign-on [connect to IBM

IDAM deployed on

company premises]

Should encrypt user

passwords

Should support archival

which is automated

(scheduled) by

administrators

Should maintain audit

trail

Should maintain log for

all transactions/changes

Please provides details

about level of security

provided in the

application

Restricted

read/write(create/update)

access to menus based

on user profiles

Should facilitate

defining security (read,

write, delete, edit) at

multiple levels e.g.

User, Role / Group,

Menu, Menu Item,

Form/Page, Field, etc.

Should maintain error

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logs

Should maintain unique

error codes

Complete and

comprehensive security

from unauthorized

access and misuse

should be available

along with necessary

audit trail detailing

every user’s activity.

Password policies

should be configurable

in the application

Passwords should be

stored in the database in

an encrypted format.

System must provide

Maker/Checker facility

for critical modules

System must support

many levels of user’s

levels of users

System must provide for

data

confidentiality/integrity

The system should be

available in active mode

in Primary data center &

passive mode in disaster

recovery site

The Vendor should

share the VA/PT reports

Connect to the company

LDAP

Password policy, to be

enforced

Session timeout

configuration available

Prevent concurrent

access to the system

from the same user ID

Security class definition

and role based access

Encryption scheme of

session traffic

Security of data at Rest.

Is the data

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encrypted/tokenized?

Security of Data in

transit. Is there any data

Tokenization?

Data leakage Prevention

measures

Patch management

OS/DB/Application etc.

Backup frequency

RTO/RPO in case of

cloud implementation

What is the uptime %?

Can the solution prevent

system access from un-

authorized devices and

users?

What are the other data

protection software that

would be deployed?

[Antivirus/Firewalls etc]

How is physical access

to servers restricted?

How are anomalies and

events tracked? Is it

automated? Is there an

intelligent agent to

report unusual behavior?

What procedures and

processes are available

to respond to cyber

events?

Under which jurisdiction

will the data reside in

case of a cloud

implementation?

What performance

benchmarks can the

vendor guarantee, basis

the given

data/transaction volumes

Expectation : Simple

page loads - 1 to 2

second

Complex page loads - 5

sec or less

Batch jobs - No job

should take more than

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45 min

For cloud is the model a

multi-tenancy model? If

so how is the data of the

company separated from

that of the other

customers.

Is there an online usage

and performance

reporting

In case of a cloud

implementation , is high

performance storage

used

In cloud

implementation, how is

data replication done

across nodes and DR?

How are keys managed?

Can it interface with a

HSM [Gemalto]

Are public IP s of

servers masked?

Are the systems audited

internally? At what

frequency?

At what frequency is

VA/PT done?

API and

language

support

Are APIs available for

java/.NET/Python

Are APIs provided for

real-time updates and

querying

Are any ready to use

Adaptors available?

Licensing model for the

Adaptors

NLP/ML

capabilities

Does the platform offer

Virtual Assistants/Chat

bots OOTB?

How much

customization are

required?

Are there department

specific Chabot

offering?

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What is the licensing

model? Is it covered in

the Overall licensing

model/Subscription?

Is Natural Language

processing supported?

Does the system have

learning capability?

Is the solution available

on a mobile device

Is the Admin console

integrated with the CRM

offering?

How will the Chabot

integrate with the

backend systems of the

company.

Installations and

references

How many Installation

in India?

How many of these

implementations are

Live?

How many in the Life

insurance Domain? In

India/Outside of India

What was the total

implementation

timeline?

Enterprise

Portal

Integration

The proposed solution

must provide integration

capabilities to IBM

WebSphere using web

services

The proposed solution

must be integrated with

current enterprise

portal/s to enable portal

search to find desired

data and entities, as well

as documents, e-mail

messages and Web sites.

The proposed solution

must enable end users to

view and edit CRM data

through the enterprise

portal without having to

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switch to another

application.

The CRM data which

can be viewed and

edited within the

enterprise portal can

include standard entities

such as accounts,

contacts, opportunities

and cases but must also

include all data in

custom entities created.

The proposed solution

must provide consistent

security policies

between CRM and the

enterprise portal to

ensure that only people

with appropriate

permissions can view or

edit CRM data.

Mobility Offline client for

updating and retrieving

desired data

The proposed solution

must be able to support

offline mode.

The proposed solution

must be able to support

all or selected CRM

functionality on the

offline client.

The access of CRM data

on the offline client

must be controlled by

the CRM system and

provides access and

relevant data to

authorized individuals

only.

The proposed solution

must ensure security of

CRM data in offline

mode with encryption,

authentication, and

authorization

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technologies.

The proposed solution

must ensure users see

only the data they need

with role-based data

access and encryption

for offline data.

The proposed solution

must include tools or

configuration options to

manage information

available in offline

client.

The proposed solution

must ensure

configuration

management of offline

functionality based on

metadata.

The proposed solution

must provide CRM data

and functionality to your

mobile workforce

anywhere through

browser enabled mobile

devices.

The proposed solution

must enable mobile

users to not only view

CRM data but also with

online update capability.

The CRM functionality

on the mobile interface

must be familiar and

easy to use.

The CRM functionality

on the mobile interface

must include capabilities

such as:

• Assign tasks, Service

Request, Leads

• Easily manage and

enter Policy, Product,

account information

• Add and organize

contacts, leads, service

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requests

• Schedule meetings

• Transmit meeting notes

or details at the point of

contact

• Assign follow up

activities

• Track existing or new

opportunities

• Request approvals

• Gain access to mobile

e-mail and collaborative

Web-based workspaces

for sharing ideas and

information.

The mobile device

access of CRM data

must be controlled by

the CRM system and

provides access and

relevant data to

authorized individuals

only.

The proposed solution

must ensure security of

CRM data on mobile

with encryption,

authentication, and

authorization

technologies.

The proposed solution

must ensure users see

only the data they need

with role-based data

access.

The proposed solution

must include tools or

configuration options to

manage information

presented on mobile

devices.

The proposed solution

must ensure

configuration

management of mobile

functionality based on

metadata.

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The mobile user

interface must be

browser independent.

Reporting and

Analytics

Reporting

The business

intelligence capabilities

must cut across all

modules in the CRM

application with

integrated reporting and

analytics.

The proposed solution

must provide an

integrated reporting tool

for new reports to be

created as required.

The proposed solution

must have

comprehensive reports

for various activities in

CRM.

Additional reports or

changes to existing

reports must be easily

created by end users and

should not require major

effort from IT

department.

Reports must have

restricted access based

on user responsibility.

The ad-hoc reporting

tool must enable reports

to be exported to other

formats like Excel and

PDF format.

Availability of a Data

dictionary

Analytics

The proposed solution

must provide CRM

analytic capabilities that

provide complete

scenario analysis to

measure the

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effectiveness of current

activities and generate

performance details.

The proposed business

intelligence must

provide a set of pre-built

dashboards which can be

easily configured to

meet specific

requirements.

Pre-built dashboards

should include key

operational metrics for

executive, sales, service

and marketing.

Example of prebuilt

dashboard in Cognos

such as Sales dashboard

should include sales

performance, tracking

actual revenue against

target, tracking sales

achievement against

quota for each sales

person, tracking list of

top performers, pipeline

funnel report.

The integrated business

intelligence analysis and

dashboards must have

restricted access based

on user responsibility.

The proposed business

intelligence must be able

to drill down from the

summary level to the

transaction level details.

The proposed solution

must be capable of

incorporating KPIs

which can be assessed

during appraisal and can

be monitored and

tracked by authorized

users enterprise wide.

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The proposed solution

must provide these KPIs

monitoring in scorecards

formats with advanced

controls such as traffic

light, gauge and meters

to track achievement

status.

Architecture The Application should

be implemented as a

SOA compliant

architecture.

The Application

implementation should

be in such a way that

integration between

various Line Of

Business (LOB)

applications must not

create another interim

physical database for

storing or processing

any transactions or data

except maintaining the

state of the information

as per the business logic.

The application should

be built on an Industry

standard technology

platform.

The application should

provide technical tools

to configure &

customize the technical

features of the product.

The application should

be based on an object

model framework with

technical features to

review & configure each

layer of the framework.

All objects involved in

the delivery of the

solution should be

managed through a

unified technical tool

set.

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The platform should

enable the extension of

the application to create

new objects and link the

same with existing

objects within the

unified tool

The technical tool

should support creation

of all elements of the

application through a

user interface approach.

Configuration of user

interface forms, tables,

business rules,

dashboards & searches

should be possible in the

technical tool.

User interface design

should cover addition of

fields, controls, tabs &

grouping into flexible

sets of functions on each

form.

The platform should

support end user

personalization of key

elements such as

dashboards, column

orders & searches.

The reporting platform

used in the solution

should leverage industry

standard products which

support basic &

advanced reporting

features.

The reporting platform

should be able to

generate reports LOB

Wise, Client wise,

customer segment wise

etc

Project plan

Service provider to share

its proposed project plan

Support &

Maintenance

Governance

SLAs

Support & Maintenance

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Warranty What is the warranty

period?

Part C – information security specifications

S.

No. Domain Particulars Additional Details

1 Access

Management

Password policy

should be enforced

on the portal (Admin

account), application

(User account) and

servers. please share

the following details

of the policy:

i.Password history

ii.Maximum age

iii.Complexity and

Length of the

password

iv.Invalid login

attempts permitted

v.Account lockout

duration

vi.Password reset

mechanism

Yes/No with details of controls implemented

and snapshot

i.Roles defined in

system

ii.Service provider

shall mandate two

factor authentication

for access to Admin

account - (Yes / No)

Roles defined on the system with SoD Matrix

with details of access rights

Service provider

shall provide

confirmation on

IDAM integration

Yes / No(IT to share the version on existing

IDAM Solution)

2 Session

Management

Service provider

shall confirm the

following:

i. Session Time - Out

i. Yes / No with snapshot

ii. Yes / No

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for portal(admin

accounts) and

application(user

accounts)? if yes,

what is the time of

duration?

ii. Concurrent

Sessions disabled

iii. How Session

Traffic will be

managed? Will that

be encrypted yes/

no?

iii. Yes / No with encryption details and

strength

3 Data Security

Data at Rest -

Service provider

shall ensure that

database encryption

is in place

Yes / No with encryption details and strength

DLP(Data leak

prevention)

implemented for the

users and admins

having access to

application

Yes / No

4 Network

Security

Service provider

shall provide details

of External Router,

Internal Router,

External Switch,

External Firewall,

Internal Firewall and

Web application

Firewall along with

security testing

reports

Yes / No, List of devices(Incase of Cloud,

Share the extensive list of security services

subscribed) along with the detailed network

diagram, network uptime percentage with

Network VA / PT reports with last conducted

network security test report

Service Provider

shall ensure that

DDoS related

controls are in place

Yes / No with details of controls in place wrt

DDoS

Service provider

shall ensure IPS

placed to protect the

server from external

threats

Yes / No

Service provider

shall ensure the

VLAN Segregation

in place to provide

network tier - layer

Yes / No

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security

Service provider

shall ensure ACLs

are Configured on

L3 Switch / Router

to control and filter

out network traffic /

packet storm,

services and host

access

Yes / No

Service provider

shall ensure a SIEM

Solution & SOC

Monitoring for

monitoring of

application (Uptime,

malware scanning,

DNS poisoning, etc.)

Yes / No, Details of devices integrated with

SIEM Solution, SIEM Architecture and SLA's

defined

Incident

management process

in place and all

incidents raised

should be

communicated to the

company within 2

hours of the incident

occurring time.

Yes / No

5 Hardening

Service provider

shall conduct

security testing for

applications, all

plugins and web

services planned/

exposed for Web

Server

Yes / No with last conducted application

security testing report

Service provider

shall have a defined

process towards

regular updation of

Antivirus signatures

Yes/ No with periodicity

6 Application

Security

Service provider

shall conduct

configuration review

of hypervisor / VM

Yes/No along with the configuration review

report

Service provider

shall ensure

application hosted on

dedicated VM in

Details with application architecture

diagram/operating model showing integration

with internal applications

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cloud and database

segregated

Service provider

shall provide details

Integration planned

with Internal

Applications

Yes / No with details on conduct security

testing for all plugins and web services

planned/ exposed

Service provider to

confirm that there

are no known bugs /

vulnerabilities in

their system

Yes / No

7 Logging and

Audit Trail

Service provider

shall have a defined

process towards

managing and

monitoring of logs

including its

retention for DB,

Server &

Application Yes / No with Periodicity

8 Patch

Management

Service provider

shall have a defined

process towards

periodic patching to

be conducted for OS,

DB, Application,

Web Server and any

additional servers in

scope

Yes/No with periodicity

9 Backup

Service provider

shall ensure a

defined process for

periodic backup Yes / No with Periodicity

10 BCP / DR

Service provider

shall provide RTO /

RPO values(Both PR

and DR Location)

w.r.t application

i. Additionally, Yes/No with details covering

security landscape(location of PR and DR site

& RTO, RPO values for application)

ii. Network diagram covering PR and DR sites

and Portal architecture should reflect the Data

Replication process from PR to DR, uptime

guaranteed

11 Administratio

n

Service provider

shall provide

requisite production

support including

L1, L2, L3 support Yes / No

Service provider

shall have a defined Yes / No

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change management

process for all

changes made

Service provider

shall ensure that user

access gets revoked

on the last working

day Yes / No

Service provider

shall provide details

of Freeware / Open

Source software used Yes / No with details of freeware

12 Mobile App

Service Provider to

confirm any mobile

enterprise

application

applicable Yes / No with operating systems supported

Password policy

should be enforced

on the Admin

account, User

account. If yes, share

the following details

of the policy:

i. Password history

ii. Maximum age

iii. Length and

Complexity of the

password

iv. Invalid login

attempts permitted

v. Account lockout

duration

vi. Password reset

mechanism

Yes/No with list of controls implemented and

snapshot

i. Will there be any

session timeout

defined on the

mobile application

ii. Prevent

Concurrent sessions

i. Yes / No, If yes what is the time duration?

ii. Yes / No

Service provider

shall conduct

Security Testing of

mobile application

package

Yes / No with last conducted security testing

report for all platforms

Will there be any

mechanism to check

for rooted devices Yes / No with controls detail

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Service provider

shall ensure the

BYOD

Compatibility with

company's BYOD

solution

Yes / No (IT to share the version of BYOD

Solution)

13 Aadhaar

Vault

Service provider

shall ensure Aadhaar

vault to be placed for

storing and accessing

sensitive Aadhaar

card information

Yes / No with Aadhaar vault architecture

diagram and supporting documents on

implementation and workflow diagram of

Aadhaar Vault in cloud

Part D : Financial & Bid presentations

Financial Perspective

1

Shareholding

pattern and

vintage

Details of shareholding for capital and technical support

Share the

shareholding

pattern

2 Line of

Business Please provide Line of Business & business model

Please provide

Segment wise

revenue

3

Revenue

growth vs.

Previous Year

Details of Year on Year revenue Provide Copy of

Annual report

4

Gross Profit

ratio Profitable

business will

sustain for

longer period

Please provide Gross Profit ratio Details Provide Copy of

Annual report

5

Net worth.

Return on

capital

Please provide Net worth of the bidder Provide Copy of

Annual report

6

Financial ratios

(such as NP

ratio, Current

ratio etc.)

Please provide Details of Financial Ratios Provide Copy of

Annual report

7

Operating cycle

(Avg inventory

plus Avg debtor

over gross

revenue less

Avg Creditor

over gross

revenue)

Please provide details of Operating Cycle Provide Copy of

Annual report

Initial Bidding Presentation & POC

1 Presentation

& POC

Did the service provider present an elaborate solution

supported by relevant case studies?

2 Were the Wireframes provided for the solution of a

good quality?

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3 Did the service provider demonstrate similar mobility

solutions implemented elsewhere?

4

Did the demonstrated solution showcase business

functionality from the existing requirement document

shared in the scope of work document?

5

Did the service provider demonstrate capability to

improve customer engagement through the mobility

solutions?

6 Did the demonstrated mobility solutions incorporate an

Experience Management Platform?

7 Did the service provider present a comprehensive

Project Management Plan?

Part C – Other Criteria

1. The Product should have at least 2 live installations in the BFSI arena worldwide.

2. The project implementation should be completed within 60 days including

customizations if any. ( reduce transition period)

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Annexure – III ( Commercial Bid )

Company Name : Contact Person : Mobile No : Email ID :

Pricing for CRM: Customer relationship management

S.No. Item

On

premises

Cost (₹ )

On

Cloud

Cost (₹ )

Remarks

1 Per User Annual License Cost

2 Per User Annual Enterprise Grade Maintenance

and support Cost

Please define

various grades

if available and

the plan which

covers 24Hrs

X 365 days a

year with

99.8% SLA

uptime

guarantee

service on Call

and E-mail for

all days and

hours

3

Cost for through-out the tenure scope of this

RFP-Dedicated Customer Success Manager,

Dedicated support manager, Dedicated Project

Implementation Manager

4 DR and any redundancy cost as mentioned in

the RFP

5

Total Implementation & Integration Cost

including implementation with our internal and

external systems

6

Net TCO for 3 years including Hardware(on-

premises only), software upgradation, security

upgrades, Implementation, configuration,

system studies

whenever and

where ever

required,

customizations,

Maintenance

and support

7 Terms & Conditions

Please share separate rate structure for on premises and cloud solutions

Taxes will be paid extra. Please specify

To be printed on letter head, duly signed

& stamped

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ANNEXURE-IV

Please submit vendor registration document as per format shared with this document. In case

you have not received the format, please send your request to [email protected]

( Existing vendors are not required for fill the document )

Bidders are requested to share the draft of agreement along with RFP response

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ANNEXURE-V

NON-DISCLOSURE AGREEMENT

This Non –Disclosure Agreement (this "Agreement") is made on ___ day of ___________ 201_ (“Effective Date”), by and between Canara HSBC Oriental Bank of Commerce Life Insurance Company Limited, a Company incorporated under the Companies Act, 1956 having its Registered Office at 208, 2nd Floor, Kanchenjunga Building, 18 Barakhamba Road, New Delhi– 110001 and Corporate office at 2nd Floor, Orchid Business Park, Sector-48, Sohna Road, Gurgaon - 122018, Haryana (hereinafter referred to as the ‘Discloser’), and _____________________________________________________ a ______________ incorporated under the ___________________________ having its Registered office at ________________ (hereinafter referred to as the ‘Recipient’)

(Disclosure and Recipient referred to above are hereinafter collectively referred to as the “Parties” and individually to as a “Party”.)

The Parties agree as follows:

Purpose: The Discloser wishes to avail the services of the Recipient for carrying out a ____________________ within the Discloser’s organization as detailed in the letter of engagement/Agreement dated ________________ (the "Opportunity"), and in connection with the Opportunity, the Discloser would disclose to the Recipient confidential technical and business information, sample(s), materials, and/or prototype(s) that the Discloser desires the Recipient to treat as confidential.

"Confidential Information" means (a) any information disclosed by the Discloser to the Recipient, either directly or indirectly, in writing, orally, electronically, other media format, and/or in tangible objects, including, without limitation, algorithms, invention summaries, inventions, mask works, business plans, customer data, customer lists, customer names, financial analysis, forecasts, formulas, hardware configuration information, know-how, ideas, designs, discoveries, market information, marketing plans, processes, products, product plans, research, specifications, software, source code, trade secrets or any other information which is designated as "confidential," "proprietary" or some similar designation, or any third party information that the Discloser has an obligation of confidentiality to protect (collectively, the "Disclosed Materials") (b) any information otherwise obtained, directly or indirectly, by the Recipient through inspection, review or analysis of the Disclosed Materials and (c) any information shared through the Engagement Letter/Agreement / Documents dated __________. Information disclosed orally shall also be considered Confidential Information irrespective of whether such information is stated as such by the Discloser at the time of disclosure.

Exceptions: Confidential Information shall not, however, include any information that (i) was publicly known and made generally available in the public domain prior to the time of disclosure by the Discloser; (ii) becomes publicly known and made generally available after disclosure by the Discloser to the Recipient through no action or inaction of the Recipient; (iii) is already in the possession of the Recipient at the time of disclosure by

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the Discloser as shown by the Recipient's files and records immediately prior to the time of disclosure; (iv) is obtained by the Recipient from a third party lawfully in possession of such information, without a breach of such third party's obligations of confidentiality and as shown by documents and other competent evidence in the Recipient's possession; or (v) is independently developed by the Recipient without use of or reference to the Discloser's Confidential Information, as shown by documents and other competent evidence in the Recipient's possession.

Non-use and Non-disclosure: The Recipient agrees not to use, directly or indirectly, in whole or in part, any Confidential Information of the Discloser for any purpose except for activities covered within the scope of the Opportunity. The Recipient agrees not to disclose any Confidential Information of the Discloser, except as specifically provided for in this Agreement. The Recipient may disclose the Confidential Information to those employees of the Recipient who are required to have the information in order to provide services falling within the scope of the Opportunity. If the Recipient is required by law to make any disclosure that is prohibited or otherwise constrained by this Agreement, the Recipient shall provide the Discloser with prompt written notice of such requirement so that the Discloser may seek a protective order or other appropriate relief. Subject to the foregoing sentence, the Recipient may furnish that portion (and only that portion) of the Confidential Information that the Recipient is legally compelled or is otherwise legally required to disclose; provided, however, that the Recipient provides such assistance as the Discloser may reasonably request in obtaining such order or other relief.

Maintenance of Confidentiality: The recipient agrees that it shall take reasonable measures to protect the secrecy of and avoid disclosure and unauthorized use of the Confidential Information. Without limiting the foregoing, the Recipient shall take at least those measures that it takes to protect its own confidential information of a similar nature, but in no case less than reasonable care (including, without limitation, all precautions the Recipient employs with respect to its confidential materials). The Recipient shall ensure that its employees who have access to the Confidential Information have signed a non-use and non-disclosure agreement in content similar to the provisions of this Agreement or are otherwise legally obligated not to disclose such Confidential Information. The Recipient shall not make any copies of the Confidential Information except upon the Disclosers prior written approval.

No Warranty & Assumption of Risk. The Recipient acknowledges that all characteristics of the information or owned Intellectual Property exchanged may not be or are not fully understood and its use may involve risks or dangers that are not known or fully appreciated. ALL INFORMATION INCLUDING ALL CONFIDENTIAL INFORMATION IS PROVIDED "AS IS." THE DISCLOSER MAKES NO WARRANTIES, EXPRESS, IMPLIED, STATUTORY OR OTHERWISE, REGARDING THE ACCURACY, COMPLETENESS, FUNCTIONALITY, NONINFRINGEMENT, FITNESS FOR A PARTICULAR PURPOSE OR MERCHANTABILITY OF THE INFORMATION PROVIDED.

Return of Materials: All documents, data and other tangible objects (in whatever media or format) containing or representing Confidential Information that have been disclosed by the Discloser to the Recipient, and all copies or extracts thereof that are in the possession of the Recipient, shall be and remain the property of the Discloser and shall be promptly returned to the Discloser upon the Discloser's written request.

No License, Testing or Publicity: Nothing in this Agreement is intended to grant any rights to Recipient under any discovery, disclosed invention, patent, mask work right, copyright, trade secret, trademark or service mark, or other intellectual property right of

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the Discloser, nor shall this Agreement grant the Recipient any rights in or to the Discloser’s Confidential Information. Nothing herein grants any rights whatsoever to the Recipient to test, disassemble, decompile, reverse engineer, replicate, or otherwise copy any of the Confidential Information or the Discloser’s intellectual property. To the extent applicable, the Recipient shall reproduce the Discloser's proprietary rights notices on any such authorized copies, in the same manner in which such notices were set forth in or on the original. The Recipient shall not use or cause to be published in any kind of media or communication the name, logo or other identifying information of the Discloser without the prior expressed written consent of the Discloser.

Term: The obligations of the Recipient under this Agreement shall survive until such time as all Confidential Information of the Discloser disclosed hereunder becomes publicly known and made generally available through no action or inaction of the Recipient.

10 Availability of Equitable Relief: The Recipient understands and agrees that its breach or threatened breach of this Agreement will cause irreparable injury to the Discloser and that money damages will not provide an adequate remedy for such breach or threatened breach, and the Recipient hereby agrees that, in the event of such a breach or threatened breach, the Discloser will also be entitled, without the requirement of posting a bond or other security, to equitable relief, including injunctive relief and specific performance. The Discloser’s rights under this Agreement are cumulative, and exercise of one right shall not waive the Discloser's right to assert any other legal remedy. Should any proceeding or litigation be commenced by the Discloser concerning breach or anticipated breach of the terms of this Agreement by the Recipient, the Discloser shall be entitled, in addition to such other relief as may be granted, to a reasonable sum as the Discloser's attorneys' fees.

11 Governing Law and Jurisdiction: This Agreement shall be subject to, and interpreted in accordance with, the laws of the Union of India. The parties agree to the exclusive venue and jurisdiction of the courts situated in New Delhi.

12 Severability: If any provision of this Agreement is found to be illegal or unenforceable, the other provisions shall remain effective and enforceable to the greatest extent permitted by law.

13 Counterparts: The Parties may execute this Agreement in counterparts, each of which is deemed an original, but all of which together constitute one and the same agreement.

14 Expenses: Each of the Parties shall be responsible for its own expenses.

15 Miscellaneous: No provision of this Agreement may be waived except by a writing executed by the Party against whom the waiver is to be effective. A Party's failure to enforce any provision of this Agreement shall neither be construed as a waiver of the provision nor prevent the Party from enforcing any other provision of this Agreement. No provision of this Agreement may be amended or otherwise modified except by a writing signed by the Parties to this Agreement.

By their signatures below, the authorized representatives of each of the Parties acknowledges their agreement to this Agreement made on the Effective Date first written above.

For the Discloser For the Recipient

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By: By: ____________________________

Name: _ Name: ___________________________

Title: Title: ___________________________