research of identity
DESCRIPTION
The reSearch and reVolution of ArtTRANSCRIPT
reSEARCH of iDeNtiTy
By Ranjan Raghuvir Joshi
The reSEARCH and reVOLUTION of ArtThis is the article that gave me an insight to pen down my thoughts.
The visionaries: Sir Jameshtaji Jeebhoy and Nana Shankarshet who set up Sir J.J.School of Art in 1857 A.D. in Mumbai. Following is the Poster designed by an unknown student depicting the departments of visual art studies.
Sir Jameshtaji Jeebhoy
Nana Shankarshet
The Commercial Art Section known as CAS
was set up after the first world war as it
was felt to start utilitarian art which was
renamed Applied Art. Following are some
of the covers of annual magazine which
was show- casing the
students work.
Notice the difference in The Commercial
Art Section known as CAS was set up after
the first world war as it was felt to start
utilitarian art which was renamed Applied
Art. Following are some of the covers of
annual magazine which was show- casing
the students work.
Prof. Charles Gerrard the founder of Commercial Art section in Sir.J.J.
Prof. V.N.Adarkar the first Indian
visionary Principal of
Commercial Art section of Sir.J.J.
Mr. Govind Bhadsawale the
first Indian student
motivated by Prof.Gerard to
join the Commercial Art
section in Sir.J.J.
The outcome of CAS in Sir J.J. School of Art.: The Commercial Artists Guild’s second annual show in
1952 a rare picture depicting the beginning of professional practice of Commercial in India. This
Guild is today 65 years old because it was founded in 1947/48 after Indian Independence from British Rule of
150 years.
Prof. Capt. Salomon the first
British visionary Principal of Sir.J.J.
School of Art in early 1900
A.D.encourage the idea of utilitarian
art along with Fine art with the help of
Prof. Dhurandher due to first world
war’s impact.
Prof. Charles Gerrard the founder of Commercial Art section in Sir.J.J.
Dr.G. M.Rege, Manu Desai with friend on the right were the key contributors in shaping the applied art.
Yeshwant Chowdhary seen
on the left pioneered
corporate design system
and packaging in shaping
the applied art. The
exercises shown on the
following pages were
designed by Manu Desai.
These exercises became
foundation for new visual
art education.
This is one of the rare pictures in which
1)Prof. Palshikar 2) Prof.Amberkar,
3)Prof. Satawalekar, 4)Prof.
Gondhalekar and 5)Prof. Dhond seen
together. They are the architect of Modern
Visual art education along with Prof.
Adarkar………………………………..
Prof.R.P. Joshi 2 3 4 5 1
My father extreme left Prof.R.P. Joshi designed national
level course in Textile Design for the Famous V.J.T.I. (1971)
The new age concept of Paperless Portfolio by Sachin Puthran.
Dadasaheb Phalke the pioneer of Indian Cine Industry was the student of Sir. J.J.School of Art seen along with one of the first animation film’s frames he created. Seen bellow on the right Vinay Newalkar national award winning Marathi film maker both Sir. J.J. alumina.
It is interesting to note here that in early 1900 A.D. Raobhadhur
Dhurandhar was designing the posters for then Indian Railways at
the same time in France Henri de Toulouse Lautrec was painting posters
for Theaters. In India we do not document such things so Raobhadhur Dhurandhar’s posters are forgotten.
Prof. Capt. Salomon the first British visionary Principal of Sir.J.J. School of Art in
early 1900 A.D.encourage the idea of utilitarian art along with Fine art with the
help of Prof. Dhurandher due to first world war’s impact.
Advertisement of early 1900 A.D.- Unknown artist
Prof. R. K. Joshi’s Happenings and
Prof. Shantaram Pawar’s Art Jatra were
learning beyond walls.
Prof. Shantaram Pawar
Prof. R. K. Joshi
The German Bauhaus visual art education was
perfect blending of Fine Art and Applied Art. In
1970 this was the inspiration for revising the art
course introduced by British Rule 123 years ago
in Sir J. J. School of Art.
Manu Desai had introspection on the concepts of
European / western visual art education which he expressed in
the given article.
