resolution interiors credentials - april 2013
DESCRIPTION
We’re creative but practical, entrepreneurial but thorough, sometimes lateral but always down to earth. And because we’re independent, you’ll get clear, honest advice, focused on what’s best for your business and your retail interiors. Whatever the project, we pair inspired thinking with informed logic to transform commercial environments. It’s just the way we do things – or, to put it another way, it’s our resolution.TRANSCRIPT
Resolution Interiors Ltd Credentials ………………………………………………………………………………………………………………………………………..
………………………………………………………………………………………………………………………………………..
We’re creative but practical, entrepreneurial but thorough, sometimes lateral but always down to earth. And because we’re independent, you’ll get clear, honest advice focused on what’s best for your business and your retail interiors. So what does this mean for you? It could be a fresh take on your retail interiors bringing a big idea to life, or squeezing every drop of value from your shop fitting company budget. Or it could be the quiet confidence that comes with having a shop fitting company that you know will look after every little detail – and deliver on wow factor.
1
A Resolution Interiors Introduction
Resolution Interiors A brief introduction
Resolution Interiors What we do
A Resolution Interiors Introduction
2
Create It all starts here. Occasionally it comes out of the blue. But usually inspiration takes time, teamwork and lots of tea. Once we have the big idea, our design services team will develop a series of proposals – including mood boards and sketches, 3D renders and material samples – so you know exactly what to expect. Realise We know that the pieces don’t miraculously fall into place (if only it was that simple) so our experienced project managers see your project through to completion – from briefing to interior fit out to manufacturing and maintenance. Your project couldn’t be in safer hands. Fulfil How do you define success? Is it speed, cost efficiency, awards, or something entirely unique to you? We’ve made our name through high quality craftsmanship and never allowing standards to slip. At the final self-auditing (or ‘snagging’) phase we tie up all the loose ends – sometimes literally. Even after the dust has settled (and been carefully vacuumed away) we’ll stay in touch to help you acclimatise to your surroundings, evaluate success and see where we can add more value.
........................................... CREATE
........................................... REALISE
...........................................
FULFIL
Resolution Interiors What we do - Design
A Resolution Interiors Introduction
3
Creative Design & Visualisation • Brief development
• Concept design
• Materials & finishes
• 3D visuaulisation
• Fixture & furniture design
Brand Communication, POS & Graphics Package • Brand development & understanding
• Customer focused communication
• POS & POP messaging
• Print ready artwork & production
• Internal & external signage
Spatial & Service Appraisal • Customer profiling & behaviour
• Customer flow & layout • Services analysis • Operational objective & aspirations
• Appraisal of current environment – this includes brand, fixtures, services & finishes
Resolution Interiors What we do – Realise & Fulfill
A Resolution Interiors Introduction
4
Surveys & Planning • Site survey
• Building & interior construction design
• Store planning
• Programme management
• DDA
Technical Design & Architectural Services • Product design & technical detailing
• Integrated drawing packages
• Building control • M&E / lighting layout
• Fixture & Fittings
• Prototyping
Main Contract & Installation • Fully compliant CDM regulations
• National multi skilled fit-out teams • Rapid re-furb & build
• Fixture installation • Multiple site rollout
Existing Relationships Who do we work with?
5
A Resolution Interiors Introduction
6
A Resolution Interiors Case Study
Case Studies Food & Convenience
Client: Pret A Manger // Brand Refresh Subject: Central London branches The Challenge Pret had been through a process of steadily evolving their original store design over many years, they have continued to grow aggressively across the Capital, and other large cities across the UK. Having worked with Pret for several years, we helped to design their merchandising & display units often with multi-functional usage. They recognised, however, that the evolutionary changes had now reached saturation point, and it was time to review the complete in-store environment to better express the unique positioning of the Pret brand, and enrich the customer experience.
7
A Resolution Interiors Case Study
The Thinking In this instance, preparation was key to the success of the build phase. It was critical to have a detailed programme that covered all aspects of the tasks involved, and to have a disciplined process for the operation of the site. The works required a multi-skilled trade team to work in very close proximity, within a shortened working. The Resolution The first store, in Albermarle Street, W1 was completed in just 6 days, with no disruption to day time trading. We went on to complete a roll out programme, including several busy London stores.
Client: Musgrave Group Project: National UK & IRL The Challenge We have been working with the Musgraves group in the UK and Ireland for over 5 years, across all of their priority brands. As their lead in-store environment design-build partner we conduct the majority of all key refurbishment & fit out projects. The scope of our works include concept development design support particularly across new ventures such as coffee shops & in-house bakerys, full planning and technical design, build works, fixture and unitary supply and installation. As a long-term partner, our challenge is to share the ambitions and objectives set for Budgens and Londis, in developing the in-store environment to meet with the business needs and initiatives. These take into account corporate responsibilities to advance their sustainability & energy efficiency status, while also achieving new revenue avenues such as joint ventures with Subway and the Post Office to new initiatives such as in-store coffee shops.
8
A Resolution Interiors Case Study
9
The Thinking A fundamental part of our on-going works with Musgraves also includes delivering an on-going programme of new and refurbished Budgens & Londis forecourts. This programme has also seen us develop bespoke concession areas for key producers and suppliers such as Cuisine de France. For them we designed branded hot and cold food to go dispensers which formed part of a dedicated food to go area within the wider store. We have also designed independent coffee shops to sit within the layout of the Budgens supermarket. The brief for Chalfont St Peters was to keep as close to the existing Budgen’s brand look and feel as possible, whilst bringing a familiar coffee shop look. The site at Chalfont St Peter’s is one of the largest Budgens stores within the portfolio and we delivered a complete refurbishment to a very high standard. The Resolution Musgraves represent a huge number of individual owners and small retail groups, so striking the right balance between bespoke finishes and retaining the overall brand look and feel is critical to the success of every project. Our efforts in this area have been recognised by the Convenience Retail Awards 2012, where we scooped a prize and also receiving a high commendation for Symonds’ Wells forecourt store.
A Resolution Interiors Case Study
Project: Häagen-Dazs Café Concept"Location: Bluewater"
The Challenge!We teamed up with the well-known famous ice cream brand Häagan Dazs on delivering their new café concept into Bluewater. The company has been creating ice cream flavours since 1961 and today has many stores and franchises across the world. For this particular brief they were looking for us to take their brand concept and tailor it to this unique space, whilst ensuring that it also complemented the wider Bluewater environment. " !!The Thinking!Within just three weeks we implemented a completely new package. This involved a complete rip out, installing new ceiling features, lighting, signage, flooring and shop front. Alongside the painting, tiling and wallpaper decorations, we also fitted unitary and modified all alarms and sprinklers." !!The Resolution!We completed a three week programme from instruction to completion of the Blue Water Häagan Dazs store."
10
A Resolution Interiors Case Study
11
A Resolution Interiors Case Study
Case Studies Retail
Client: Virgin Media Concept Store Project: Westfield, West London The Challenge Our challenge was to realise the brand new concept –‘Our House’ store for Virgin Media, at the Westfield Shopping Centre in West London. Using the latest in digital technology the flagship store has been designed to provide a fun and immersive brand experience at every touch point. The Thinking To create the complete House structure, we were able to source and create complete re-decorations such as bespoke digitally printed wall paper, fabrics, cushions and rugs that formed an essential element of the overall design. The electrics were re-routed to accommodate entirely new fixture’s and fittings and to showcase specially designed floor lighting representing broadband connections, as well as a bespoke try before you buy merchandising system and interactive wall. The bar represented a highly complex design feature given its elliptical shape and curved inverted base, but we were able to manufacture these bespoke items without compromising any of the design integrity. The Resolution Designed by Allen International and built by Resolution Interiors. We conducted the build programme in just six weeks, including complete rip out, installation of all fixtures, fittings (also supplied by us) and electrics and HVAC together with all build elements.
12
A Resolution Interiors Case Study
Client: Nike Project: Boxpark, Shoreditch Challenging spaces & environments As lead contractor, we were most excited to be involved with this ground breaking project, delivering the Nike retail and experiential units at Boxpark, London. We overcame the specific challenges of the environment – in a shipping crate – and continued excellent liaisons with the Boxpark development team. March also saw us completing the refurbishment of Nike Westfield Whitecity. Design Integrity
Working to Nike’s design intent, and integrating with the visual merchandising team we continued to provide smart solutions in readiness for the final installations, and in view of future proofing this innovative space. We developed a highly comprehensive technical drawing package including GA, mechanical & electrical, lighting design, fire protection, RCP, floor plan, builders works and elevations.
13
A Resolution Interiors Case Study
The Challenge To establish a model store concept to be rolled out across Tenovus’ fast growing retail estate, ensuring that the design would achieve maximum return on investment to ensure maximum return to those in need by creating the ultimate charity retail model. The Thinking We wanted to create an in-store environment that would express the enormous warmth of the brand. Identifying key themes to inform the design, such as heritage & local spirit, local fundraising events, up cycling, and connection through sharing personal stories formed the backbone of the concept. For us these formed the reasons to believe why, ‘second hand is not second best’. A bold geometric pattern, and a vibrant colour palette was used to induce a feeling of positive well-being while also representing the brand colours. The pattern would also add visual impact, leading customers into and through the store. The Resolution "This contemporary looking shop proves that second-hand really isn't second best when it comes to shopping as the store is brim full of quality labels at affordable prices in a fabulous looking environment.” Andrew Hufford, Director of Income Generation at Tenovus
14
A Resolution Interiors Case Study
Client: Tenovus New Design Project: New Store Design Concept
15
A Resolution Interiors Case Study
Client: Screwfix Project: Various Sites The Challenge: We’ve been working with Screwfix for over 7 years now. As part of our on-‐gong rela@onship, and the ambi@ous plans of this progressive retailer, we are tasked with conver@ng their fast growing retail estate as well as an array of new formats. The Thinking: Posed with a different challenge everyday – the Screwfix account is never quiet. Whether its working in a remote loca@on, managing the ever-‐changing date movements on the programme or finding a new and exci@ng way to sell their products to the trade – we always have to be on top of our game working on a faster, cheaper, beHer solu@on. Works range from us going into a brand new building and conver@ng it to our carefully planned shop floors, through to the other extreme of tearing down an asbestos riddled roof and crea@ng something wonderful from a derelict building! This year we have managed to expand the estate and were proud to open store 250 in the autumn of 2012. Alongside the new store programme, we have also worked on a number of development projects which include new ini@a@ves and store formats. Earlier in the year we completed 45 Trade+ Bolt On stores. During the summer we worked on a design project to create the ‘store of the future’ which has been launched as Screwfix Plus – their first shop off the shelf store. The Resolu1on: Crea@ng more efficient processes, focusing efforts on our procurement and paying careful considera@on to which suppliers we work with have all been key factors in constantly exceeding this clients KPI’s. Moving forwards we are set for another successful year in 2013, no doubt with plenty of new ideas and challenges from Screwfix – watch this space!
16
A Resolution Interiors Case Study
Client: Screwfix / Watersmith / Geared Up Project: Stoke on Trent The Challenge Create the very first Watersmith showroom, by developing a virtual catalogue offer into a branded customer experience. Exemplify the quality of their product and services to sa@sfy the needs of both the tradesman and the retail customer a like. The Thinking Bringing the Watersmith’s catalogue to life for our home improvement shopper meant balancing the extensive choice, whilst giving them the confidence to design their own suite. For the trade we needed to build in the ease and efficiency of ordering true to the Watersmith catalogue offer. We understood that with over 1000 product lines, the emphasis needed to be on the product as opposed to the shop fixtures. Product placement was therefore essen@al within the concept development. We employed the power of repe@@on, to inspire and dazzle trade and consumer alike. Large scale graphics and colour coding ensured that trade could quickly find what they were looking for while bathroom sets featuring the latest in contemporary design provided inspira@on for our home improvements shopper. The Resolu1on Open day was a huge success, and Screwfix are thrilled with the feedback received from customers and suppliers alike. While this is very much a pilot store we all have high hopes that Watersmiths will con@nue to live beyond the pages of the catalogue. “Taking Watersmith from catalogue to showroom was always going to be an ambi@ous task. It’s a huge stretch for the brand, and therefore cri@cal to get it right first @me. The showroom exemplifies the Watersmith brand promise, and is the first step in accelera@ng growth of the brand” Sarah Fowkes Marke-ng Manager
Charlotte Byrne T +44(0) 1935 422700 M +44(0) 7720 971126 [email protected] www.resolutioninteriors.com
………………………………………………………………………………………………………………………………………..
………………………………………………………………………………………………………………………………………..