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TRANSCRIPT
By Ugne Maria Cijunskyte.
16-18
19-25
26+
How old are you?
Male
Female
What gender are you?
I asked a range of different aged people to
complete my questionnaire so I could find
out about different audiences however, I
focused mainly on 16-18 year olds as they
are my target audience.
I focused on an even amount of males and
females as my target audience doesn’t
specify a gender.
Yes
No
Do you purchase music
magazines?
If yes please state
which ones:
0
2
4
6
8
10
12
14
16
18
20
Kerrang Vibe XXL MME Blender
Magazine
The majority of the people that answered ‘yes’
were in the 16-18 age group, this reassures
me that my target audience are interested in
buying music magazines and could buy mine if
it’s completed to a high standard.
The magazine ‘Vibe’ (rap & hip-hop genre)
was the one most people stated they
purchased, this tells me that my magazine is
a popular genre and will receive a lot of
attention. On the other hand i now know that
i need to make my magazine unique as it
has a lot of competition.
How much are you willing to pay
for a music magazine?50p-£1
£1.50-£2.50
£3+
What genre of music do
you listen to?
0
5
10
15
20
25
30
HipHop R&B Classical Jazz Pop Other
Most people were willing to pay £1.50 to
£2.50, this is the average price for a
magazine. This information is valuable as I
know not to over price my magazine.
Hip-hop was the most popular
choice which proves I have chosen
the correct genre for my target
audience.
What attracts you to your
favourite magazine? Pictures
Stories and news
Free girfts and vouchers
Quizes, Surveys and competitions
If you were to purchase a music
magazine, what would you expect to
see inside?
celebrity interviews
music charts
info on new albums and videos
More than ½ of the people chose
‘pictures, stories & news’ This supports
my initial ideas which suggest that I use
lots of pictures.
The results were very close, this
tells me that I need to include
aspects of every answer in my
magazine.
Wh a t c o l o u r s
w o u l d a t t r a c t
y o u t o b u y a
m a g a z i n e ?Bright
Dark
Pastel
Metalic
Wh a t
w r i t t e n
c o n t e n t
w o u l d
i n t e r e s t
y o u t h e
m o s t ? 0
2
4
6
8
10
12
14
16
18
real life stories Celebrity gossip Celebrity interviews
comments & stories sent in my
readers
T h e m a i n c o l o u r
s c h e m e c h o i c e s w e r e
d a r k a n d b r i g h t .
T h e s e t w o c o n t r a s t
w h i c h m a k e s i t
d i f f i c u l t f o r m e t o
c h o o s e o n e
h o w e v e r , I
r e s e a r c h e d d e e p e r
i n t o t h e q u e s t i o n
a n d f o u n d t h a t m o s t
16-18 y e a r o l d s v o t e d
f o r d a r k , t h i s
a l l o w e d m e t o
c h o o s e a d a r k
c o l o u r s c h e m e a s
t h e y a r e m y t a r g e t
a u d i e n c e .
T h e s e r e s u l t s g i v e
m e a n i d e a o f w h a t
I n e e d t o i n c l u d e
i n m y m a g a z i n e i n
o r d e r t o a p p e a l t o
t h e t a r g e t
a u d i e n c e . T h e
n u m b e r o n e c h o i c e
w a s ‘c e l e b r i t y
How many music orientated magazines do you buy a
month?
1
2
3
4+
Most people opted for 2 magazines a month. In fact, the people that
went with this choice were the ones that claimed they enjoyed Hip-hop
music. This information tells me that my target audience are purchasing
magazines regularly which means it’s likely that my magazine will be
bought.