Kate Huebler

Highlights

Education

Experience

Programs & Applications

3842 Basilone St. Apt 2 (619) 760-3456 San Diego, CA 92110 KateHuebler@Gmail.com

Twitter.com/#!/KateHuebler | LinkedIn.com/in/KateHuebler

• Increased manual links to client site on top-ranking fashion blogs for top sunglasses brand. • Created blog posts and infographic content for top sports company& electronics company. • Drove traffic for client's site via social media contest & outreach spiked highest sales ever,

crawl rate increased from 518 daily 1,431 within four months. • Local search efforts for clients responded to increasing organic search traffic and higher

rankings on Google Places. • Created blog in CRM for 125 properties & developed video tour interface for top-ranking realty

company. • Increased Facebook fans by 44%, weekly users by 45.5%, post feedback by 103%, and active

monthly users by 94% over the course of the year, and almost brand new Twitter account earned Twitter Grader report of 94 and doubled followers for Santa Barbara City College.

San Diego State University

Bachelor of Arts in Political Science, GPA of 3.64, Class of 2009 • Selected for Qualcomm’s Information Communication Technology Honor’s Program, a

competitive program with coursework centered around practical applications of technology & business.

• Minor in Spanish; studied for one semester at Universidad de Antonio Nebrija in Madrid, Spain. • Member of Dean’s List all semesters; winner of Henry Jansenn award awarded to members of all

interdisciplinary honor societies. • 65 page senior thesis that analyzed & interpreted socioeconomic variables.

Direct Avenue June 2011- Present Consultant

• Create & execute strategy to optimize social media marketing focusing on Facebook, LinkedIn & Twitter with a B2B industry-specific focus.

• Design customized graphics, email marketing, & web page optimization. • Facilitate production of online newsletter & editing content.

Thunder SEO September 2011- February 2012 Marketing Intern

• Used principles of SEO to increase web traffic for clients via expansion of local search, blog creation & outreach, social media, promotions/contests, & manual linking.

• Researched & implemented video chatting technique to help client better communicate with their customer to drive sales.

• Designed optimized landing pages based on research of target audiences. Santa Barbara City College August 2010 - May 2011 Marketing Intern

• Managed daily content of social media channels for Facebook, Twitter, & YouTube, Wrote & designed blog aimed at prospective students.

• Produced over 90 videos to promote SBCC. Assisted in coordinating media to update website. Took photographs for use in social media & general marketing.

• Won 3rd place in CCPRO award amongst California Community Colleges. Additional experience

Volunteer for Assemblymember Ben Hueso April 2010 - July 2010 • Created & maintained Facebook page to aid in winning campaign. Co- Founder & Vice President of Aztec Volunteers January 2007- December 2008 • Used Facebook page as primary method of coordinating members & events. Media Assistant for Cultural Arts & Special Events at S.D.S.U. August 2006 - May 2008 • Organized & promoted variety of on-campus events

•Microsoft Word, Excel, PowerPoint

•Photoshop •CMS (Wordpress, Blogger)

•Basic HTML, CSS & Dreamweaver

•Hootsuite •iMovie •InDesign •Illustrator

•Google Analytics & Google suite

•Facebook, Twitter, LinkedIn, & Youtube Marketing

•Email Marketing(iContact, Constant Contact)

•Tools for SEO & SMM