revenge of the nerds - why digital performance for app and website success

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Revenge of the nerds Dave Anderson Marketing Director @daveando

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Page 1: Revenge of the Nerds - Why digital performance for app and website success

Revenge of the nerds

Dave AndersonMarketing Director@daveando

Page 2: Revenge of the Nerds - Why digital performance for app and website success

Disrupt or be disrupted

Page 3: Revenge of the Nerds - Why digital performance for app and website success

#Perform2015

52% of the Fortune 500 firms since 2000 are gone“ ”

@daveando

Page 4: Revenge of the Nerds - Why digital performance for app and website success

#Perform2015

@daveando

Page 5: Revenge of the Nerds - Why digital performance for app and website success

The new rockstars…

Page 6: Revenge of the Nerds - Why digital performance for app and website success

mobile

browser

network

multi-geo3rd parties cloud

containers

services

codehosts

synthetic

logsbusinesstransaction

applications

multi-tier network

relax

Page 7: Revenge of the Nerds - Why digital performance for app and website success

#Perform2015

There are now 24,093 unique Android Devices28% more than last year…

Developer Migraine?

@daveando

Page 8: Revenge of the Nerds - Why digital performance for app and website success

#Perform2015

Page 9: Revenge of the Nerds - Why digital performance for app and website success

Generation of spoilt idiots

Page 10: Revenge of the Nerds - Why digital performance for app and website success

44% of people will vent on social media if they experience a poor performing website or app

Page 11: Revenge of the Nerds - Why digital performance for app and website success

0.5 secs increase in response time, beyond 2.5 seconds, reduced conversions by 11%.

— Gopal Brugalette, Nordstrom

It needs to be quick…real quick

@daveando

Page 12: Revenge of the Nerds - Why digital performance for app and website success

Australian Crawl

Page 13: Revenge of the Nerds - Why digital performance for app and website success

#Perform2015

Digital Performance Management

Page 14: Revenge of the Nerds - Why digital performance for app and website success

The World’s Leading Brands Trust Dynatrace

Page 15: Revenge of the Nerds - Why digital performance for app and website success
Page 16: Revenge of the Nerds - Why digital performance for app and website success

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