revenue results $2200 for a 3-day online blitz concentrated (thur/fri/sat)
DESCRIPTION
Slam Jam Weekend Dealer Blitz. Charlotte / WSOC & WAXN. Revenue Results $2200 for a 3-day online blitz concentrated (THUR/FRI/SAT) 7 Weekend packages successfully sold to area dealers since Memorial Day… booked $15,400 and closing more! Client Results - PowerPoint PPT PresentationTRANSCRIPT
Revenue Results
• $2200 for a 3-day online blitz concentrated (THUR/FRI/SAT)
• 7 Weekend packages successfully sold to area dealers since Memorial Day… booked $15,400 and closing more!
Client Results
• Tracked and measured impressions with direct links to dealers website for sales event.
• Web blitz averaged 200 click-thru’s to dealers webpage over 3-day period.
What Was Sold?
• Rich Media Home page push down (THUR ONLY)
• 200,000+ impressions scheduled on site high traffic areas (THUR/FRI/SAT)
• Exclusive Banner News Headline Emails (THUR/FRI/SAT)
Slam Jam Weekend Dealer BlitzCharlotte / WSOC & WAXN
Why did they buy?
• Dealers are tired of Newspapers inefficiency • Weekend Web blitz provides direct and dynamic ads leading up to weekend sales event. • Clients DOMINATE website for 3 days - enormous concentrated exposure. • Auto GM’s understand consumer movement to Web.• Agency’s present innovative package to their dealers and position blitz value against print resulting in garnering the agency commission.
Who Bought it?
• Agency Media Planners• Auto Dealer GM’s
News Headline Emails
Home page Push Down Runs Thursdays Only