reviews seo tools

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Easy Rewriter................................................ 2 Functions Easy Rewriter...................................2 Criticism Easy Rewriter...................................2 Long Tail Magic.............................................. 4 Functions Long Tail Magic.................................4 Criticism Long Tail Magic.................................6 Stompernet................................................... 8 Different software Stompernet.............................8 Criticism Stompernet..................................... 11 I Business Promoter.........................................18 Functies IBP............................................. 18 Standaard en business versie IBP.........................19 Beoordeling IBP.......................................... 20 SEO Powersuite.............................................. 21 Beoordeling SEO Powersuite...............................22 Web CEO:.................................................... 24 Beoordeling Web CEO...................................... 27

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Page 1: Reviews  SEO Tools

Easy Rewriter..............................................................................................................................2Functions Easy Rewriter.....................................................................................................2Criticism Easy Rewriter......................................................................................................2

Long Tail Magic.........................................................................................................................4Functions Long Tail Magic.................................................................................................4Criticism Long Tail Magic..................................................................................................6

Stompernet..................................................................................................................................8Different software Stompernet............................................................................................8Criticism Stompernet........................................................................................................11

I Business Promoter..................................................................................................................18Functies IBP......................................................................................................................18Standaard en business versie IBP.....................................................................................19Beoordeling IBP................................................................................................................20

SEO Powersuite........................................................................................................................21Beoordeling SEO Powersuite...........................................................................................22

Web CEO:.................................................................................................................................24Beoordeling Web CEO.....................................................................................................27

Page 2: Reviews  SEO Tools

Easy Rewriter

Easy Rewriter rewrites articles for your website. It will copy the original article in a slightly different one. You can make 3 different copies of the original article. You can also take an article of someone else, Easy Rewriter will rewrite it for you. They will never find out it originally was their article. You can also rewrite an article from a different language. Easy Rewriter will try to translate that article. However this is not optimal, since it is translated by a computer. So it will never translate it exactly in what you meant.

Functions Easy Rewriter

Easy Rewriter got one function: Rewriting articles. You make a copy of the original article, and it rewrites one, two or three different articles for you. Easy Rewriter can import the rewritten articles in the Article Spinner. Easy Rewriter also got a spelling check.

You can see the difference between the original article and the new article in the Article Spinner. Here you can see what is changed in the text. You can also get synonyms for all adverbs and verbs. So you can still change the article the way you want it. You will also get a explanation of the word.

The rewritten articles will always be in English, not another language. You can input another language in Easy Rewriter though. It will translate it for you in English by Goole Translations. Like said before, this is not optimal, since it is translated by a computer.

Criticism Easy RewriterEasy Rewriter can rewrite articles for your own website. The copy is adapted so others don’t know what the original article was. This way you can change articles of your concurrent as well. It is not a web based program. So you have to download it and install it on your computer. It is possible to install it on two computers, with the same registration key. So you can use Easy Rewriter on your computer at work or at home for example.

The articles created by Easy Rewriter make it possible to put more content on your website. It is less time consuming then write new articles yourself over and over again. The constant changing of the content of your website attracts web crawlers from search engines. They like it if the webpage changes a lot. The drawback is, the rewritten articles are in English only.

Advantages Easy Rewriter:- Possible to install it on two computers.- The rewritten articles are new articles for the search engine. Since this looks like new

content, it will increase your page rank. - Possible to insert 41 different languages. - Rewritten articles can be adapted if you want.

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- English Dictionary available Easy Rewriter will also give you synonyms for the words.

- Live Help support.

Disadvantage Easy Rewriter:- Not an optimal translation tool.- The rewritten articles are not always100% what you meant. - Only English rewritten articles available.

Interface:Easy Rewriter got a good interface, it is easy to follow. You know what to do, when you see it. With just one click you can make one, two or three rewritten articles of the original one. You can also import the results in the Article Spinner. All you have to do is clicking you’re your mouse.

Criticism Interface: 8/10

Support:Easy Rewriter got a good support function. There is a nice tutorial, which explains how the tool works. But you don’t always need the tutorial, since the tool is pretty straight forwarded. There is also a small FAQ list and you can also mail your questions to the help desk.

Criticism Support: 9/10

Quality:The quality of Easy Rewriter is not optimal. You can only make rewritten articles in English. The original articles can be from a different language, but the results are always in English. The translation doesn’t work 100% either. It is a computer translation, so not always the right one. It will give you weird translations sometimes. The original articles are not always perfectly rewritten. Although you can change them later in the Article Spinner.

Criticism Quality: 4/10

Easy Rewriter gets a six on the scale of ten. It is a nice tool you rewrite your English articles in English. You can change the rewritten articles if you like. The articles are also optimized for search engines. They will see it as an original text. However you can’t use this tool to translate it from other languages. It is translated by google translations, which is a computer tool. The computer doesn’t translate sentences but every word at his own. To rewrite English articles in English, Stershop will advice this tool.

Page 4: Reviews  SEO Tools

Long Tail Magic

Long Tail Magic is a tool to analyse your website. The tool will show you how many visitors you got on your website. It will also show you what your visitors do on your website.

As always, if you use Long Tail Magic for the first time, you should start a new campaign. This campaign contains the website you want to analyse. If you ad your website, you will get a code which you have to place on your website. If you did that, your website can be analysed by Long Tail Magic.

Functions Long Tail Magic

Long Tail Magic got 5 different amount of reports. There are filters for all report. You can start different campaigns on different website for example. You can get the reports from all of your selected websites. You can also make reports on a certain time stamp, such as last week. You can convert all those reports in Excel or text files. This way you can analyse your data on your own computer.

The five different reports are:- Search Terms Reports.- Footprint Reports.- Referring Domain.- Web Browser Reports.- Entry Pages Reports.

Search Terms Reports:These reports will show you where your visitors come from. Are they coming from search engines, external links of do they just type your web address in their browser. If they come from a search engine, you can also see whick keywords they typed to get to your website. You can check the exact URL from the website they came from as well. You can quickly analyse the most used keywords your visitors use to get to your website.

Footprint Reports:Every time an user gets to your website, he will leave a footprint. This footprint will tell you what the user did on your website, such as how many page views he did, how many clicks and on wich page he left your website. You will see a print screen on the next page which will show you what the footprint reports.

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User Footprint example

Referring Domain:Here you can see what domain your users came from. They came from google for example, or an external link. If the user just types your web address in his browser, you will see your own domain name since there is nothing to redirect from. Here you can check which websites got a link to your website.

Web Browser Reports:The Web Browser Report shows you which browser your visitors used to get on your website. It will also show you how many time each browser is used. Examples of browsers are Internet Explorer, Firefox or Opera. This way you can find out which browsers your visitors use most. You can adapt your site on this, since some browsers will show scripts slightly different then other browsers.

Entry Pages Reports:Here you can see how many unique clicks and page views you got on your website. You can check which pages of your website are visited most common and which pages are not visited at all.

Page 6: Reviews  SEO Tools

Criticism Long Tail MagicLong Tail Magic is an analysing tool. It will analyse the visitors of your website. It will show you exactly what your visitors did on you webpage and where they went. The different reports will analyse this for you. Based on the reports you can change your website, or contact the webmasters from other websites who linked to yours. This will give you even better results on your website.

The entire program is web based. This is a huge advantage, since you are able to check the program wherever you are. It doesn’t matter if you are at work or at home, as long as you got internet connection.

The reports of this tool will let you know if you need to adapt your PPC campaigns. You can find out what your visitors use for keywords in search engines and where the visitors come from.

Advantages Long Tail Magic:- Web based, so no installation on your computer. This way you can also check it

everywhere you go tan internet connection. - You can convert the reports to Excel or a text file for later analysis. - It will lower the costs of your PPC campaigns. - You can analyse multiple websites, not just one.

Disadvantages Long Tail Magic:- It costs $97,- (ca €70,-).- It got a small FAQ, but no interactive help or support.

Interface:The tool got a good interface. The starting screen shows you a small description how to start. It shows how to start a campaign and which code you need to implement on your website. The tool is pretty straight forwarded and easy to use. If you click on the different functions, you will know how to use them. It is web based, so you don’t need to install anything.

Criticism Interface: 8/10

Support:Like said before, the program got a good interface. But it does have a very limited support. There is a small FAQ list, but there is no other support possible. There is none on the website either.

Criticism Support: 4/10

Quality:If you like to know what your visitors do on your website and where they are from, this is a good tool. The reports will show you all this data. You can also import your reports in Excel or text file to use later on. By doing this you can analyse all your reports and check if it differs a lot. It is not possible to import your data in other tools.

Criticism quality: 6/10

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Long Tail Magic got a six on the scale of ten. You can use the tool to analyse what your visitors are doing on your website and where they come from. However it is not possible to import your data in other tools except Excel or text programs. If you like to analyse what your visitors are doing on your website, Stershop will advice this tool. If you would like to improve your website according to SEO, this is not the right tool to use.

Page 8: Reviews  SEO Tools

StompernetStompernet is a website for your online marketing campaigns. You can make an account. You will get a couple of high rated tools, and you have acces to the Stompernet forums with lots of other Stomper users. Here are the most important tools which you get together with Stompernet membership.

Different software StompernetThere are a lot of different tools which come in with your Stompernet account. These tools are:

- Stomperqast- Stompersocial- Traffic Geyser- Stompercommerce- Seo Qast- Review Qast- Market Samuari

We will discuss this software briefly.

Stomperqast:StomperQast achieves everything a business owner or marketer might desire, all in a single system. It is first and foremost, an advanced global sms text messaging system system. But it goes further, it allows you to collect, build, market and communicate with as many databases as you wish to build, via...Combined communication modes:- Email- Mobile sms- IM (Instant Messenger)- Social media(Twitter, Facebook, LinkedIn etc)Automation – setup up mobile and email autoresponder seriesManagement on the go – tie your mobile phone to your account and easily text everyone on your list.Segmentation – Send your message only to specific area codes.Two Way Texting – Send messages back and forth with your customers

Stompersocial:In a recent survey, 81% of all marketers indicated that the number-one advantage of Social Media is generating exposure for their business, followed by increasing traffic and building new business partnerships. But many also use social media to monitor brand, competition, or find profitable niches. There are also numerous examples of social media being used for customer support and interaction. And of course, the power of social media to generate testimonials, reviews and viral traffic is legendary.But there's a huge problem, marketers fight every daily in staying on top of the myriad of Social Media sites. What's needed is a sophisticated system that monitors the entire social media universe non-stop, simplifies personal interactions, and helps orchestrate marketing campaigns. Something you can boot up and leave running all day on your desktop, where within once click you have a 10,000 foot view of your custom social media world -or- you can zoom in to the personal interaction level in a snap.

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The social media management system is out, it's free for all Stomper members and it is the exclusive StomperSocial.What you get:   1.      The StomperNet "Social Twenius Machine" by PeopleBrowsr   2.      Access to all StomperNet Faculty - 24/7 (via PeopleBrowsr)   3.      The Twitter Twenius Intensive Starter Program     4.      The 100 Twitter Twenius Strategies eBook (11 MB)   5.      The "RAW Twenius" interview (covering Social Media Outsourcing for Pennies on the Dollar)   6.      MyTwitter Toolbar (Over 250 tools & resources. Mac or PC)   7.      27 Step Master Twitter Set-up Guide   8.      Exclusive PeopleBrowsr Strategy and how-to

Traffic Geyser:Nobody would question the power of video to get unbelievable placement in Google’s search results, we’ve all seen it for ourselves. The only problem is that video is really complicated, frustrating, time consuming and worst of all, expensive with all the software and cameras and stuff, right?Not with Traffic Geyser.All you need to do is call their number from your home or cell phone and Traffic Geyser will do all the work for you!Most importantly, it will also send out your video to over 55 sites to generate targeted traffic for your websites!    *      By submitting to tons of free video hosting services at once, i.e. YouTube, Google Video, Revver, etc.    *      A built-in slide-show creator generating videos from audio (or an included toll-free phone number) and photo files    *      By submitting video links to over a dozen social bookmarking sites    *      Automatically creating blog "articles" from your video titles and descriptions    *      Automatically creating iTunes-compatible podcasts    *      Automatically "transcoding" your video files into formats that play on many portable devices (iPods, iPhones, AppleTV, Zune, etc.)    *      Submitting your podcast feeds to top podcast directories    *      Storing "templates" to submit your content multiple times, very rapidly with different keyword titles    *      Providing tools to embed audio files in a custom flash player to put on your site    *      Support for multiple "profiles" and accounts on over 40 different services to submit your content under different aliases

Stompercommerce:There are dozens of options when looking for an online shopping cart platform. The problem is that none of them give you the exact solution you need without having to add expensive features or have (more) expensive programming done to make it do what you need. Even worse, they usually stink when it comes to being search engine friendly!StomperCommerce solves these problems and much more!    *      SEO friendly, full featured Ecommerce solution – Totally Stompernet approved    *      Coupon codes, tiered pricing, shipping calculation, and all the features you could need, built into a gorgeous, easy to use back office!

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Seo Qast:Google dropped a bomb when they released their universal search changes awhile back. What most didn’t realize is that when they revealed this new version of their search, they also revealed exactly what types of content you should be using to market your business!Finally, a tool has arrived that helps you to automate the process of sending out your content, “spins” it to make it appear unique to Google, and gives you the control you need to ensure that your content always looks right.SEOQast is going to save you a ton of time and actually get you the positioning you need in Google.SEOQast helps you distribute and spin all of these different types of content:    *      Videos    *      Podcasts    *      Articles    *      Press Releases    *      RSS Feeds    *      Social Bookmarks    *      Classified Ads    *      Web Directories

Review Qast:ReviewQast is a service that is White-Labeled as a StomperTool that allows you to provide your customers with a Review card that they can fill out and send in to the ReviewQast folks.They will then post that customer review on Google Local or other review sites.You get 1 Free review per month as a StomperNet member, and if you want more, you can easily sign up for more. If you already have a free review posted in one month and a second one comes in, you'll be sent an email asking if you want to either upgrade or just wait and post the 2nd review the next month for free.You probably can guess that getting great reviews, that are REAL, from an ethical 3rd party like ReviewQast, can really boost your rankings if you're in a local search type of business.

Market Samurai:There are dozens of “keyword research” tools available and they vary in price from free to thousands of dollars per month. What if you could get your hands on the one solution that does everything you need? Even better, how about you get it for free just for being a member of StomperNet?We’re proud to be able to give you Market Samurai, the true solution to niche selection and keyword research!    *      Uncover the best, most profitable keywords for your market.    *      See Cost Per Click, Adwords traffic, and Real Search Volume straight from Google    *      Analyze the backlinks of your competitors, and the power of their link network.    *      Find new sources of content, new research locations, and unpromoted content you can claim.    *      Finds sites you can put your links on that will give you the best value in the eyes of Google.    *      Find profitable products you can promote in literally any market.    *      Market Samurai will write effective, converting ads for you with a few button clicks.

These are the most important tools you get with your Stompernet membership. If you are not okay, you get your money back if you cancel your subscription within 1 month.

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Criticism StompernetStompernet is a big entrepreneur website. A lot of internet marketers come together here to get help from other internet marketers. Stompernet also offers a lof of great software for their members. Of course there is a price of this: it costs $200,- a month.

On the website of Stompernet, there are forums where you can talk to others and maybe solve your problems. If you got a problem, ask it on the forums, perhaps they can help you out.

Advantages Stompernet:- A lot of internet marketers, so a lot of help from them.- More tools for your internet campaigns.- Al the tools are quite diverse, this means you got something for everyone. It contains

mailing software, article software and video software for example.

Disadvantages Stompernet:- It costs $200,- (ca €140,-) a month.- A couple of software accounts only come as trials with your Stompernet Membership.

Interface:The interface is okay. At first you have to look a little where to go, but after the first impression you can find everything quickly. The forum got a nice interface and a search button to see if your question is already asked and answered before.

Criticism Interface:7/10

Support:The support is very good with this membership. You have a membership with a lot of other Internet Marketers. This way there is a lot of knowledge, and almost every problem can be solved by others. If you got a question, ask it and it will most likely be answered. The support for the software is good as well. The question about the software are most of the time answered within the hour.

Criticism Support: 10/10

Quality:The quality of the different software is okay. Some tools are used only for American Internet Marketers, others are for marketers all over the world. The software used for all over the world is very helpful, and will help your marketing campaigns. However, it is a huge drawback that some are only for America.

Criticism quality: 6/10

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Webposition 4.0

Webposition 4.0 is a program designed for analysing websites. You can analyse any website you want. By using this program, you can easily compare your website with the websites of your competitors. If you analysed your website by using Webposition 4.0, you can adjust your website accordingly, so next time you are even higher on the rankings of the search engines.

Functions Webpostion 4.0

Webpositions 4.0 got a lot of functions. I will name the functions and give a description of all of them below.

- Reporter- Wordtracker Keywords- Page Critic- Page Builder- Submitter- Scheduler- Meta Manager- Link Defender

Reporter:The reporter makes an analysis of the website. You can name any website you want, even if it is not your own. The problem is if it is not your own, you cant really change anything to optimize your website. The program got a small tutorial movie. This movie explains the most important functions of this Reporter. Another option is to comparise your own website with the websites of your competitors. Your website will be analyses based on important keywords. You can implement those keywords from your meta tags on your website, or you can chose those keywords by yourself. It is even possible to import the keywords from the Webtrends program. The analysis got the next functions:

1. Visibility in the search engines.2. Position of your website on the chosen search engine(s). This is the position of the

chosen keywords.3. Page, wich page of your website will be found by the search egines if the users input

the chosen keywords.4. Details, wich means the first 30 results of the chosen keywords on the chosen search

engine(s). This includes every result, so not just your website.5. Alerts. This means your pages who went out of the top 30 of the chosen search

engine(s) when users search on the chosen keywords. 6. Trend, a graphical analysis of the chosen keywords on the chosen search engine(s)

with all your analysis reports. This will only appear when you have made the same analysis before.

7. Competitive, the comparison with your competitors.

This is a nice analysis. The report will tell you how your website is competing with your competitors. If this analysis says your got a poor ranked website, you know you have to adjust

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your website.

Wordtracker keywords:If you tell Wordtracker Keywords the subject of your website, the tracker will generate most used keywords on this subject. He will generate approximately 25 keywords, who are used most by websites with the same subject. When you click on the keyword, Wordtracker will tell you the most used words by search engine users.

Example Wordtracker Keywords: Search Engine Optimalisation

You can collect all the keywords you like in your 'basket'. The search engine can calculate the KEI of the chosen keywords. If the KEI of the keyword is high, its a good keyword to use on your website. If the KEI is low, you should reconsider using that keyword on your website.

Page Critic:Page Critic will give you advice how to improve your SEO. Page Critic works the same as the Reporter does. Page Critic can also analyse a singel webpage. With the Page Critic you can only use 1 keyword and 1 search engine for advice, witch is different then the Reporter. The analysis containts the next factors:

1. Page Average, this will analyse different factors on your webpage. The analysis will advice you of the average of this factors and it will show the real number of your website. Factors are for example keywords prominence, keywords frequency and word counts.

2. Page Advice, this will give you a global advice about your webpages. 3. Engine Advice, this will give you a global advise about increasing your page rank on

the chosen search engine. 4. Page Analysis, this will compare your own webpage with those of your competitors. 5. Page Properties, this will show the use of javascript, frames and other well known

factors on your webpage.

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This analysis will show you how your webpage competes agains your competitors. If your webpage got a poor score, you will have to adjust your webpage.

Page builder:Page Builder will optimize your webpages. It will not create entire webpages, but it will give you the basis elements optimized for the chosen search engine. If Page Builder generated your page, you can finish designing it with your own website editor.

This page can only be optimized for the chosen search engine and chosen keywords. Your page wont be optimized for all search engines, since engines use different techniques to index webpages.

The page can be optimized according to a chosen template. Webposition 4.0 got a few default templates, but you can also implement your own templates.

Submitter:The submitter will submit your pages tot the search engines. If you submit your page to the search engine, the search engine will send his spider to the webpage. This way it will index your webpage on his database. If your webpage is optimized according the search engines optimilisation techniques, your webpage will get a high page rank on your keywords.

Every time you addapt your webpage, you need to submit it to the search engines again. If you submit your page again, the search engines know adjustions are made to your webpage. The search engine can probably addapt your page rank.

Scheduler:Webpositions 4.0 also got a Scheduler. You can give your orders to the scheduler, so the scheduler will analyse your orders on a regular interval. An example for interval is daily or weekly. The scheduler got three different options:

1. Webposition Analyses.2. Link Defender(See the topic Link Defender).3. Other programs used by windows.

If you made a analysis on your website, you need to do that on a regular interval. Your competitors will also adapt their websites. This will change your analysis as well. You can order the scheduler to do the analysis every month for example. If you ordered the scheduler once, it will do the analysis every month further on.

The scheduler can also be used on the other options, wich are Link defender and other windows programs.

Meta Manager:Webpositions 4.0 also contains a Meta Manager. The Meta Manager got three options:

1. Multi file tag editor.2. Duplicate tag finder.3. Missing tag finder.

De Multi file tag editor will create meta tags for your webpages. If you fill in the keywords you like on the chosen webpage, Meta Manager will create de meta tags for your webpage.

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De Duplicate tag finder defends you of multiple meta tags. If will search your webpage or entire website and automatically deletes the multiple tags.

De Missing tag finder searchs your website if your webpages contains title, keyword meta tags and description meta tags. If a webpage dont contain those tags, you can adjust them by using the Meta Manager.

Link Defender:The Link Defender searches for broken links on your website or webpage. If the Link Defender finds the broken links, it will try to repair them. If that doesnt work, it will generate a report with the broken links. The Link Defender will show you exactly where the broken links can be found and whats wrong with the link.

Link Defender: Broken links

Standaard and professional version Webpositions 4.0

There are two different versions of Webpositions 4.0, the professional version and the standard version. They survey below will show wich funtion are contained on the professional version but not on the standard version:

- PPC Keyword rank reports. - Worldwide payed search engine support, like Adwords and Yahoo search marketing.- Excel based smartreports.- Possibility to make .CSV data reports. You can import those reports in other

applications who support .CSV files. - Reports can be send by email.- An unlimited domain support. The standard version of Webposition 4.0 restrict to only

5 domains.

The standard version cost $149,-(ca €105,-).The professional version cost $389,-(ca €275,-).

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Criticism Webposition 4.0

Webposition 4.0 is developed for companies to optimize their website for the chosen search engines. It contains a few good options, like Reporter, Page Critic and Wordtracker Keyowrds. These functions will give you a nice view of what you need to adjust to website SEO proof.

Webposition 4.0 also contains a few extra functions to simplify maintenance of your website. Functions like this are the Submitter, Link Defender and the Page Builder. Those functions can come in handy and are time saving.

Advantages Webposition 4.0:- A good SEO analysis of your website.- Possible to import reports from Webtrends.- A nice keywordstracker with KEI indexing.- A Page Critic funtion, to optimise a webpage by the search engine you chose. - The program contains a large number of different search engines.- Live product support.

Disadvantages Webposition 4.0:- The standard edition costs $149,-(ca €105,-) , the professional edition costs$389,-(ca

€275,-).- Tutorial video is from the old program, Webpositions 3.0 Gold. There are a few slight

differences between the video and the program.

Interface:The interface of the program is good. It is easy to start and there is also a expanded tutorial video. The function who are not contained in the video are the Meta Manager, Scheduler and the Link Defender. The tutorial video is still from an old version wich didnt contain these functions. The other functions are almost the same as in the tutorial video. Both the tutorial video as the applications are in English.

Interface: 7/10

Support:The live support program is good. There is a big list of FAQ's on the website. Users can also discuss the questions. This will help you out with most question you have about Webpositions 4.0. This way you wont need to wait for the mail or phone to be answered. If you still got a question thats not listed on the FAQ, you can always mail of phone the support. The mail will be answered within 24 hours. The phone support is a little different, since it is an American company. This means the technical support is only open from 09.00 till 17.00 Pacific Time. This means between 17.00 and 01.00 GMT.

Support: 8/10

Quality:The quality of the reporst are good. You get a lot of information about your website. It will also advise you how to improve your website. You can also import your analysis in the page

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builder. This will save time to optimise your webpage. The amount of search engines listed is big, so every company will benefit of it. The program also got a possibility to import reports from Webtrends program.

Quality: 8/10

Webposition got a 7.5 on the scale of ten. Is it a good tool, to optimilize your website. There are costs for this product, but those are one time costs. Stershop will advise to use this program for optimilising your website.

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I Business Promoter

The purpose of I Business Promotor is to promote your websites. It will increase your rankings in the major search engines and it helps to promote your website. You can also get expanded analysing reports on your website. On top of that, it got a self checklist, so you can see where you stand on optimizing your pages.

Functies IBP

IBP heeft meerder functies. Hieronder worden de functies eerst opgesomd, en vervolgens wordt er een beschrijving per functie gegeven:

- Checklist- Keywords- Optimization- Links- Submission- Rankings- Analyser Tools

Checklist:IBP heeft een ingebouwde checklist, zodat je precies kan zien wat je al gedaan hebt om je website te optimaliseren en wat nog niet. Dit is een handige functie, als er bijvoorbeeld twee mensen aan een website werken. Op deze manier kan de ene precies zien waar de ander gebleven is en hier op verder gaan.

Keywords:Zoals het word al zegt, kan je hier onderzoek doen naar de keywords die betrekking hebben tot de website. Bij het intikken van het onderwerp van de website, stelt IBP keywords voor die mogelijk gebruikt kunnen worden. De gekozen keywords kunnen vervolgens ook nog geanalyseerd worden. IBP geeft per keyword aan hoe vaak er naar gezocht wordt, wat de KEI1 is en zelfs een grafische weergave wat de trend is van een periode. Deze keywords kunnen ook nog per groep ingedeeld worden.

OptimizationHier krijg je een rapport hoe de site er op dit moment voor staat en wat er aan moet gebeuren om meer bezoekers te genereren. Je kan dit report ook opslaan op je computer en zelfs via de mail sturen naar degenen die daar geïnteresseerd in zijn. Ook kan je via de scheduler dit rapport wekelijks of maandelijks uit laten voeren en deze sturen naar de gekozen e-mailadressen of opslaan op je computer.

1 ? KEI betekent hoe populair een keyword is ten opzichte van hoe vaak deze door de concurrent gebruikt wordt. Als de KEI tussen de 100 en 400 is, is dit een erg goed keyword om te gebruiken. Als de KEI tussen de 10 en de 100 zit, is het een goed keyword om te gebruiken en onder de 10 kan je het beter niet gebruiken.

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Het is een zeer uitgebreid rapport. Er wordt onder andere weergegeven wie de concurrentie is en hoe je webpage op dit moment geoptimaliseerd is volgens 35 factoren.

Links:Via deze optie is het mogelijk om link partners te vinden. Hoe meer andere websites naar je page linken, hoe beter de zoekmachines dit zullen belonen met hogere rankings. IBP zoekt voor je naar mogelijke link partners.

Submission:Na verloop van tijd vinden de zoekmachines je website ook wel, maar het gaat altijd nog sneller als je de website aanmeldt bij de zoekmachines. Ook IBP biedt hiervoor een mogelijkheid om automatisch, semiautomatisch en handmatig aan te melden bij alle zoekmachines.

Rankings:

Daarnaast is het ook mogelijk om een uitgebreid rapport te krijgen over de rankings per keyword.

Tools:Er zijn ook nog een groot aantal analyser tools:

- Website optimization editor, hier kan je de webpage optimaliseren volgens de eerder verkregen gegevens.

- HTML validator, hier kan je kijken of er fouten in de html code van de website zitten waardoor zoekmachines niet alles kunnen zien.

- Search Engine Spider Simulator, hiermee kan je zien wat de spiders van de zoekmachines zien op je website.

- Keyword Density Analyser, oftewel hoe vaak je keyword op de site wordt genoemd ten opzicht van de andere tekst.

- Broken Link Checker, deze controleert of alle link op je webpage werkend zijn en goed linken.

Naast deze mogelijkheden zijn er ook nog een aantal mogelijkheden om je betaalde online campagnes zoals adwords te beheren.

Standaard en business versie IBP

Er zijn twee verschillende versies van IBP, namelijk de Standaard versie en de Business versie. De business versie heeft alle features van IBP. Hieronder staat weergegeven welke features de business versie wel heeft, maar de standaard versie niet.

- Een ongelimiteerd aantal projecten ten opzichte van de 5 bij de standaard versie.- Het maken van SEO rapporten over je website voor je cliënten. - De SEO rapporten kunnen ook met eigen logo gemaakt worden, zodat derden niet

weten hoe het rapport gemaakt is. - Alle opties in IBP zijn mogelijk.

De standaard versie kost €249,95 en de professional versie kost €499,95. Naast deze versies is er ook een nog een free demo. Hiermee zijn er uiteraard een stuk minder features mogelijk.

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Beoordeling IBP

I Business Promotor is a widely used software. You can optimize your website or webpages by using this software. It shows you what parts on your website you still have to optimize and what parts are already optimised.

Advantages IBP:- You can make a very nice report of your website.- Reports which give you your rankings.- A keyword finder with KEI index. - Live product support and updates.

Disadvantages IBP:- It costs €249,95 for standard version and €499,95 for business version.- Link function does not work optimal. It sometimes wont do the job for you.

Interface:IBP got a very nice interface. Most of the things are clear at the moment you see them. And if they are not clear, there is also a quick tour to guide you through the software. At the start you see a checklist, which gives you information what part of the website you didn’t use yet, and what you should do next. With this list you can continue where you started last time you used the software.

Interface: 9/10

Support:IBP got a nice support as well. There is a FAQ list on the website. This will answer the most frequently asked questions. The website also gives you a short tutorial of what job the different parts of the software do. This way you wont have to ask questions to the support by mail, but you can get going right away. If there are still a few questions left, you can ask them by mail. They will reply within 24 hours on working days.

Support: 8/10

Quality:IBP is high qualified software. It gives you a checklist to see where you left last time. It gives nice reports where you can see a lot of information for your website. You can also submit your website to the different search engines in different languages. And there are a couple of nice add ons, like broken link checker or html validator.

Quality: 8/10

So IBP gets a 8 out of 10. You can use the software to make your website SEO proof. Of course you have to pay for the software, but that is a one time cost. So you can definitely use this software to improve your own website.

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SEO Powersuite

SEO Powersuite is a powerful tool to increase the traffic on your website. It contains 4 modules. Those modules are:

- Rank Checker- Website Auditor- Spyglass- Link Assistant

These tools will help you out, increasing your traffic.

Rank Checker:This software will check your rankings on the chosen keywords. You can schedule the software so it will check your website every few days for example. Rank Checker will also show you the difference between your rankings last time and your rankings now. You can see the difference in a graphical way or a textual way.

Website Auditor:This module will give you advise on your website. Where you still need to improve it and where you already got your website seo proof. You can even edit your website inside the website Auditor yourself.

Spyglass:Here you can spy on your competitors. you can check how many backlinks they got, and where they come from. If you know where they come from, and it is a good website, you can ask for links to that website as well. This way you get the same quality backlinks as your competitors who are above you on the rankings.

Link Assistant:With Link Assistant you can exchange links with link partners. You can search for link partners on the chosen keywords, and you can exchange your links with them. Link Assistant will also send an email with the request with your websites information if you like.

You can buy all the modules, or if you only like one of them, you can buy each module separately as well.

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Beoordeling SEO PowersuiteSEO Powersuite got some powerful software to adjust, analyse and improve your website. You can also check on your competition and the software even makes link exchanges for you. The software is easy to use. If you enter your details once, you wont have to do that again. It will automatically recall it.

Advantages SEO Powersuite:- Link Assistant got a lot of link partners. - The Rank Tracker software also gives you the KEI of each keyword, and shows your

rankings in different search engines.- You can check the backlinks of your competition, so you can use them for your own

website as well. - You can easily ask for link exchanges with Link Assistant. It even creates template

emails for your.- Good support and help function.

Disadvantages SEO Powersuite:- You can only use one copy on your licence. This means you can use the software on

more the none computer at office.- The costs for the entire package are €600,-

Interface:The software got a good interface. You can use all four modules as you should think you use them. First of all, you enter the website of your project. Then you check the keywords in the Rank Checker. After that you analyse your competition with Spy Glass. And lastly you can check Link Assistant for your backlinks. If you don’t know how it works, there is also the help function to help you out.

Interface: 7/10

Support:The support is good. There is no complete tutorial of how all modules work. But the software is as simply as can be, and does not need a tutorial. There is a small help function to help you out with the small questions though. And there are also support tickets on their website. They will respond within a few hours on working days.

Support: 9/10

Quality:As already said, SEO Powersuite is a powerful tool. You can see the keywords with their KEI index. You can see how your website is ranked on different search engines. You can look for Link Partners with the Link Assistant, who you can send emails by using the software. And you can spy on your competitors.

Quality: 8/10

SEO Powersuite got a 8 out of 10. There is no complete tutorial for the software, but there is a nice support function. It is a powerful software to use. Link Assistant even helps you making

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your own link pages. So this is a nice addition to your website promotion software package, although it can cost up to €600,- if you like all modules. But it is more then worth it.

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Web CEO:

Web CEO is a tool for analysing your websites. You can analyse, optimize and adjust your websites. A nice addition is that you can check the website of your competition as well. With the help of Web CEO your rankings in the search engines will be increased.

Web CEO is divided in 4 modules:-         Find your niche-         Promote your site-         Analyze your site-         Maintain your site

Find your niche:This is the first part of building your website. It is important that you will do this right, else you get the wrong people on your website. People who dont have interest in your products at all.

Keywords:You need keywords for your website. Without keywords, your customers wont find your website on the search engines. Web CEO gives you a few suggested keywords for the chosen subject. If you choise Electronics for example, Web CEO will give you the most used keywords. It will also give you the KEI for each keyword. KEI means how often it is searched and how often it is used by other websites. The software also shows you how the competition is ranked at the most important search engines for the chosen keywords.

Optimize pages:At this section you can see if your webpage is optimised for the search engines or not. Web CEO gives you an advice report, an analysis report and a density report. The advice report gives you advice of certain factors on your webpage. Factors like number of keywords in the title, use of headings and number of words on your webpage. The analysis report gives you an analysis how these factors are on your own webpage. The density report gives you an indication how much the chosen keywords are used on your webpage. All these reports are for the chosen search engine. The software also gives you a SE report, Search Engine report. The report shows you what search engins see on your webpage and what not. It also shows you the working links, which they can or cannot follow.

Edit Pages:Here you can adjust your webpages. You just found out what advice the report gave you on your webpage and what should be adjusted. You can do that here. If you adjusted your website it is recommended to run the optimize page function again to see if it all fits now. At edit pages you can also make a site map. This is a survey where all your links can be found. This is pretty easy for web crawlers from search engines. With a sitemap they can quickly see and follow all the links on your website. 

Promote your site:It is nice to have a perfect website. But you also need to promote it. Web CEO helps you out promoting your website.

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Submit URL's:Here you can add your websites to the search engines. Of course if you wait long enough, web crawlers from the search engines will find your site. But that can take months. If you submit your website to the search engines, they notice instantly your website is online and hopefully index your website.

Find link partners:External links to your website are important for increasing your websites page rank and rankings in search engines. Web CEO can find link partners for you, so you can try and ask for external links to your website.

Manage PPC Campaigns:PPC campaigns are paid per click campaigns. So you pay for getting visitors to your site. If someone is searching for something what is being sold on your website, the search engines also gives a extra link to your website. If the user clicks on that link, you need to pay for it, but you get more visitors on your website. Web CEO offers a module where you can manage your campaigns on the search engines. It doesnt even matter if you already got an account or not, the software can make one for you if you like.Only thing you have to do is give the keywords you like and the money you like to pay for each click.

Analyse your site:One day you can have high rankings on the most search engines, next day that ranking can go down to the 3rd of 4rd page. It can change almost every day. So it is important to run scheduled analyses on your website.

Check rankings:Here you can see the rankings on the chosen search engines and for the chosen keywords. Where are your ranked? Did your ranking increased? Or did it go down? Here you can check it out. You can also check your competitors on the chosen keywords, so you can see how far you still have to go to beat them.This function also checks if your page are indexed on the search engines. If they are not, you can add them through Web CEO. 

Analyse link partners:With this function you can analyse your external links. To which webpage do your link partner link to? How much external links do you have on your website and webpages? Here is the way to check it.

Traffic reports:Traffic reports shows you how much traffic you got on your websites. How much unique visitors do you have? Where do they go? Where are they from? How did they get on your site? All this information is in this traffic report. If you know this you know where you can focus your marketing campaings.

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Maintain your site:It is important to maintain your website. This is important for both search engines and human visitors. If you see a website where no links are working, you wont come back to that website. Same counts for web crawlers. If they see all broken links for example, your page rank goes down.

Control site quality:Control site quality checks your website if all links are still working or if all your webpages are still accesible. If they are not you can adjust them, so they work again.

Monitor site uptime:At the start of 2010 some major search engines got a new algorithm to rank your website. It is about the loading speed of your website.Here you can see if your website is still online and how fast your load speed is.

Beoordeling Web CEO

If you like your website as much SEO proof as possible, then Web CEO is a nice software to use. With it you can both optimise, analyse as adjust your webpages.

You can also submit your website to the search engines and ask link partners to exchange links. With those functions you can win a lot of precious time.

Advantages Web CEO:- You can get a nice SEO analysis of your website- A nice keyword tracker with KEI indexing. You can also check with your competition. - You can get both graphical analyses and table analyses. - There are a lot of different search engines available. - Live product support and a tutorial video.- A free trial with limited functions.

Disadvantages Web CEO:- It costs around $199,-(ca €140,-_ for the small biz version and $389,-(ca €275,-) for

the professional version. - The software is not web based, so you cant use it everywhere you like.

Interface:The interface of the software is okay. At the start up you can choose what you like to do. Not all options are clear at the start, but a lot gets better with the tutorial video. This is online on their website, and explains every function of Web CEO.

Interface: 7/10

Support:This software got a very nice support. There is a FAQ list available on their website, which answers the most frequently asked questions, without waiting for an email or phone call. It is possible to ask questions by email or phone though. Emails will be answered within 48 hours on working days. You can ask questions by phone on working days from 07.30 AM till 07.00 PM GMT time.

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Support: 9/10

Quality:The quality of the software is quite good. There are a lot of possibilities to adjust, analyse and promote your website. You can choose to make the analysis in graphical form or table form. There are also a lot of well known search engines, so you can choose the one you like most. It got very good analyse reports, so you can get a lot of information regarding your website.

Quality: 8/10

The final score for Web CEO is a 8 out of 10. You can use the software to make your website as SEO proof as possible. Of course you have to pay for it, but that is a one time fee. So you can use this software to analyse and improve your own website.