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January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Reward Theory (Copyright) William Fisher September 15, 2009

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Page 1: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Reward Theory (Copyright)

William Fisher September 15, 2009

Page 2: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

Page 3: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

Marginal Cost

Page 4: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

Marginal Cost

Willingness and ability to pay of consumer X

P(X)

X

Page 5: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

Willingness and ability to pay of consumer Y

P(X)

X

Page 6: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

Willingness and ability to pay of consumer Z

P(X)

X

P(Z)

Z

Page 7: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

Aggregate Consumer Demand

P(X)

X

P(Z)

Z

Page 8: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 9: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 10: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 11: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 12: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 13: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 14: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 15: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 16: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Page 17: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

P(X)

X

P(Z)

Z Q

In the absence of copyright, copying and competition will drive the price down close to marginal cost

Page 18: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

In the absence of copyright, copying and competition will drive the price down close to marginal cost

P(X)

X

P(Z)

Z

Resultant Consumer Surplus

Q

Page 19: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

P(X)

X

P(Z)

Z Q

In the absence of copyright, copying and competition will drive the price down close to marginal cost

Page 20: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

P(X)

X

P(Z)

Z

Page 21: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

P(X)

X

P(Z)

Z

Profit-Maximizing Behavior by a Copyright Owner who can engage in perfect price discrimination

Page 22: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

P(X)

X

P(Z)

Z

Profit-Maximizing Behavior by a Copyright Owner who can engage in perfect price discrimination

Page 23: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Conditions Created by the Grant of a Copyright

$

Quantity

P(Y)

Y

Marginal Cost

Profit-Maximizing Behavior by a Copyright Owner who can engage in perfect price discrimination

P(X)

X

P(Z)

Z Profit-maximizing output

“Monopoly Profits”

Page 24: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

$

Quantity

C G

H

Marginal Cost

O

A

I

Page 25: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 26: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 27: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

Revenues

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 28: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

Costs

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 29: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

Profits

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 30: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 31: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 32: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 33: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

Revenue loss

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 34: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

Revenue loss

Revenue gain

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 35: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

Profits

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 36: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

r

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 37: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

r

w

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 38: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

r

w

Revenue loss

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 39: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

r

w

Revenue loss

Revenue gain

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 40: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

p

u

q

v

r

w

Profit

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 41: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

O

A

I

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 42: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

C G

H

Marginal Cost

Marginal Revenue

O

A

I

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 43: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

B

C

D

E

F

G

H

Marginal Cost

Marginal Revenue

O

A

I

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 44: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

B

C

D

E

F

G

H

Marginal Cost

Profit-maximizing output

Prof

it-m

axim

izin

g pr

ice

Marginal Revenue

O

A

I

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 45: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

$

Quantity

B

C

D

E

F

G

H

Marginal Cost

Profit-maximizing output

Prof

it-m

axim

izin

g pr

ice

Monopoly Profits

Marginal Revenue

O

A

I

1

Profit-Maximizing Behavior by a Copyright Owner in the absence of Price Discrimination

Page 46: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Effects of Profit-Maximizing Behavior by a Copyright Owner

$

Quantity

B

C

D

E

F

G

H

Marginal Cost

Profit-maximizing output

Prof

it-m

axim

izin

g pr

ice

Monopoly Profits

O

A

I

1

2

Consumer Surplus

Page 47: Reward Theory (Copyright) Theory...January 21, 2010 © 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License. Economic

January 21, 2010

© 2008, William Fisher. This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.

Economic Effects of Profit-Maximizing Behavior by a Copyright Owner

$

Quantity

B

C

D

E

F

G

H

Marginal Cost

Profit-maximizing output

Prof

it-m

axim

izin

g pr

ice

Monopoly Profits

O

A

I

1

2

3

Consumer Surplus

Deadweight Loss (foregone consumer surplus)

E