r/ga story board
DESCRIPTION
Shop for Health - and its potential workingTRANSCRIPT
![Page 1: R/GA Story Board](https://reader030.vdocument.in/reader030/viewer/2022020323/568c46e91a28ab49168bba8c/html5/thumbnails/1.jpg)
Tom tends to buy mainly frozen meals when he shops for groceries. He is a single father without much time to make food. As he shops, he sometimes wonders if there are any risks in eating like this - especially for his son.
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At the self checkout kiosk, he gets the option of sending himself a report on how healthy he shops. He notices the fact that its an external company called ShopforHealth. He is interested and clicks yes, as he �nishes paying.
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Later that night, Tom sees the email from ShopforHealth in his inbox. He signs up for it and integrates his Giant Eagle advantage account to his pro�le.
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ShopforHealth asks him a few quick questions about himself and his family.
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ShopforHealth generates a report based on his family pro�le. Immediately, Tom realizes certain things about himself about the quantity and quality of the food he’s buying. He’s eating a lot of processed foods v.s whole foods and he’s not eating a balanced diet according to USDA’s recommendation.
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Tom is also able to look at the trends in his food purchases. He can identify speci�c products that may have led to an imbalance as well as view substitutions for his purchased products that have higher points. �is way he is able to generate a grocery list for future purchases.
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�e grocery list is generated based on his pattern of purchasing, the list also slowly adds food stu� that would make him a balanced eater. It also allows him to incorporate suggested product substitutions and manual additions to his list.
![Page 8: R/GA Story Board](https://reader030.vdocument.in/reader030/viewer/2022020323/568c46e91a28ab49168bba8c/html5/thumbnails/8.jpg)
Tom prints out the personalized shopping list that ShopforHealth generates.
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So that the next time Tom goes to the grocery store, he has the printed shopping list as a reference.
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