ricycled tm : biomass product delivers a new dimension in csr 28th april 2010 presented by: hector...
TRANSCRIPT
RICYCLEDTM : BIOMASS PRODUCT DELIVERS A NEW DIMENSION IN CSR
28th April 2010
PRESENTED BY: HECTOR INGRAM
RICYCLED ASIA PACIFIC SDN BHD
WOOD THIS GOOD DOESN’T GROW ON TREES!
Outline
1. Introduction to RicycledTM
• Biomass turned into a functional product with many benefits
2. RicycledTM and CSR reporting
WOOD THIS GOOD DOESN’T GROW ON TREES!
Introduction to RicycledTM
Biomass content: 55% - 60% Rice husk waste from Malaysian farms is ground to a powder.
Plastic content: 40% - 45% Waste PVC from Malaysia is ground.
During the RicycledTM production process the two materials are mixed and extruded into a solid, wood like material.
WOOD THIS GOOD DOESN’T GROW ON TREES!
Benefits of RicycledTM
1. More durable than wood: rot free, rust free, termite proof!
2. Environmental benefits:
• Can be used as wood alternative, therefore reducing need for unsustainable wood. Using 1 tonne of RicycledTM can save 3.3 tonnes of forest from being cut.
• Diverts biomass and plastic wastes from landfill and therefore reduces the release of greenhouse gases.
• Waste generated during production is re-used.
• At the end of it’s life the RicycledTM product can be returned to the factory to be crushed and re-extruded into a new product.
WOOD THIS GOOD DOESN’T GROW ON TREES!
Biomass re-used in RicycledTM
1. Rice production figures
• Rice production in Malaysia is approx 1.8 million tonnes per year.
• Equates to 390,000 tonnes of husk per year.
• Approximately 60% goes to landfill and 40% is burnt.
2. RicycledTM reduces negative impacts
• Locks up methane: 21 times Carbon GWP over 50 year time frame.
• No landfill or incineration required for waste.
• Eliminates methane production / green house gas / potential pollutant source / rodents etc.
WOOD THIS GOOD DOESN’T GROW ON TREES!
RicycledTM : Reducing Carbon Footprint
a) ‘DOESN’T GROW ON TREES’
• 3.3 tonnes forest stand need to be felled, trimmed & sawn to make 1 tonne of planks.
• 1 tonne of RicycledTM extruded planks can be used as an alternative, saving unnecessary felling of trees.
b) ‘IT DOESN’T COST THE EARTH’
• Locks away methane
• Reduces pressure on landfill
• Recycling of pre and post consumer waste
WOOD THIS GOOD DOESN’T GROW ON TREES!
RicycledTM : a New Dimension of CSR
Consuming materials like RicycledTM can ‘green’ your business and form part of your CSR activities in the following areas:
1. Reducing carbon footprint
2. Responsible material selection and use
3. Education and awareness
4. Self-regulation and incentives
5. Green Building Index (GBI)
WOOD THIS GOOD DOESN’T GROW ON TREES!
Procurement practice increasingly selects products with green performance characteristics
• Government policies
• Multi-national companies conscious of their environmental impact will buy ‘green’ products if performance as good as alternatives.
Education and awareness
• Changing patterns of behaviour over time to maximise value of waste products, and more careful use of resources.
Self regulation and incentives.
• Seen as responsible
• Doesn’t have to be imposed in a way that is difficult to manage
RicycledTM : Responsibility
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RicycledTM : Green Building Index example
Materials like RicycledTM can contribute to GBI accreditation:
Tax and other incentives for having GBI accreditation
WOOD THIS GOOD DOESN’T GROW ON TREES!
RicycledTM : Summary
Responsible use of Malaysia’s agricultural waste
• Malaysian technology, born & bred.
• Product with performance characteristics as good, or better than current materials it replaces.
• Makes economic sense.
• Delivers multiple environmental benefits.