rise of the conscious consumer - newmarket.co.nz
TRANSCRIPT
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Rise of the consciousconsumer
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About us
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NZ is the 15th higher per capita producer of plastic waste around the world!
39kgper person, per year
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Urgency required to eliminate plastic waste in NZ
• the average New Zealand household uses 941 plastic containers or bottles a year
• That’s 1.76 billion plastic containers disposed of annually
• 39% of which is not recycled.
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Waste remains paramount in the top 10 concerns
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Despite a challenging 2020, people are trying to live more sustainably
36% of Kiwi’s are highly committed to leading a sustainable lifestyle.
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And are increasingly trying to do their bit
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It’s a great and important time to innovate
1 in 3 Kiwi’s want eco products
Yet over 54% can’t find them
The market is more green than we think
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Address the source Design out waste Keep materials in use
Plastic Return Programme NZ
Create demand for recycled plastic
Renewable sugar plastic vs petrochemical plastic
Refill & Reuse
Redesign
Do good and drive business growth
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Remove the need for plastic bottles
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Find a different way to clean