Road Trippin’ is an on-air and on-line franchise that encourages viewers to travel to “featured” cities or special events. The mission is to create a travel itinerary to get viewers to visit the location by highlighting places to stay, places to eat and things to do in and around the highlighted area!

On air segments will showcase a town/event and the assets at the destination:

Destination and the assets will be highlighted in in the morning newscast. Through video and experience, our reporter will highlight where to stay, eat and what to do at each destination by building a travel itinerary. The morning your city is highlighted we will reveal a travel secret – something cool to see or do that not everyone may know about your destination!

Viewers will be directed to website to see all itineraries. The website will provide video and specific information about each business. After the segment airs the video player will play all previous news segments!

Any location that has not yet aired on TV will have all info available to an online viewer except for the “secret”! You’ve got to tune in to morning news on Thursday to learn the “secret” places to see or things to do.

Sponsored seasonal program that features local travel destinations.

News Segment airs weekly, so viewers can plan a fun weekend getaway.

Promos send viewers to the website to discover information.

Website features weekly destination and additional information about the getaway. All locations are archived on the website.

Social media posts will highlight the road trips and provide information about our sponsors.

4 Title Sponsors

5 Weekly Segment Sponsors

HOME PAGE

Sponsor 1 Sponsor 2

Sponsor 3 Sponsor 4

Sponsor 1 Sponsor 2

Sponsor 3 Sponsor 4

WEBSITE

Visited Locations Pre Roll

Video Player to Run News Segment on the Location

Title Sponsors

Weekly Segment Sponsors

FEATURES:

Place to StayPlace to Have FunPlace to EatThe SecretSpotlight Business

Each Sponsor Will Receive:• 2-3 Minutes Video Segment• Brief Description of Sponsor’s Business• Identification in Facebook Posts (over 37,000 Facebook Fans)• Link to Sponsor Website(s)

The Weekly Location Sponsor Will Receive:

• 2-3 Minute Video Segment that can be Viewed on the Road Trippin’ Website

• Identification on Road Trippin’ Website with a Link to Sponsor’s Website (12 Months)

• Inclusion in the Weekly Road Trippin’ Segment during Eyewitness News at 7am on Thursday

• One Month Banner Ad Campaign on WCHS and WVAH Websites (728x90, 160x600 or 300x250 ad size)

Weekly Location Sponsor