role of the canadian forage and grassland association in advancing the forage and grassland sector
DESCRIPTION
Role Of The Canadian Forage And Grassland Association In Advancing The Forage And Grassland Sector. Vern Baron Lacombe Research Station Lacombe, AB. Strategic Road Map. Start Here. Have A Good Look At Yourself. Scales Are The Moving Target. We talk like we are here. We are here. - PowerPoint PPT PresentationTRANSCRIPT
Role Of The Canadian Forage And Grassland Association In Advancing The
Forage And Grassland Sector
Vern BaronLacombe Research Station
Lacombe, AB
Strategic Road Map
Start Here
Have A Good Look At Yourself
Scales Are The Moving Target
Plot Field Farm Landscape Region
Animal Field Farm Landscape
National
We are here. We talk like we are here.
Kyoto is here.
Feed yard Feed lot
Pasture
The landscape is made up of farm units; the farm has field units.
Scales Are The Moving Target
Plot Field Farm Landscape Region
Animal Field Farm Landscape
National
We are here. We talk like we are here.
Kyoto is here.
Feed yard Feed lot
Pasture
The landscape is made up of farm units; the farm has field units.
Local Farm organization
CFGA
Research, Extension Gov’t and Industry experts
Your Farm
Community
A Good National Organization Has To:
• Work with commercial entities which may not be their own.
• Value the component parts• Work with government and government
resources to it’s advantage (public good).• Share information, even financial information
Trends in Farm Organizations:Consolidation
• Too many meetings --- Time constraints• Lack of resources (volunteers) and cash• Larger voice
• Grain Farmers of Ontario is an amalgamation of corn, soybean and wheat farmers. The process took 10 years.
• The grass roots wanted more from the cost of a membership.
Examples of Good Farm Organizations:(in common strong leadership)
• Manitoba Farm Business Groups – Prairie Provinces Farm Account Book - Development of leadership skills - Shared financial information and farm business
analyses (why? – Good for business!)• Ontario Corn Producers Association (leadership,
knowledge-based and innovative) – Now amalgamated into Grain Farmers of Ontario• Canola Council of Canada – (started small, valued and
mixed government and industry expertise and resources)
Focus
• The hardest thing about a forage organization is to focus on forage, work on forage and improve forage.
Prioritization: A Problem for Forages in a “Winner - Loser” Environment
Roles Of A National Organization• Advocate• Educator• Leader• Voice• Consensus Builder• Broker• Futurist• Representative• Image Builder
Urgency vs. Importance Decision-Maker for Your Role
Urg
ency
Importance
AdvocateBroker
Futurist
Leader
Voice Consensus Builder
ImageBuilder
Educator
When you come to a stop:
Summary
• Define, understand and respect the roles along the local to national scale for CFGA and important stakeholders
• Are there good models or examples to follow?• Focus on forage: How do you handle
prioritization in CFGA and for forages within stakeholder organizations?
• What is the role of CFGA? – Advocate, broker, consensus builder and futurist?
Road Map to Success
Start Here