rosemarie gomes 11 th 17
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Rosemarie Gomes 11 th 17. Business Profile. - PowerPoint PPT PresentationTRANSCRIPT
Rosemarie Gomes
11th
17
1
Recyclets is a company that keeps up with the latest trends while thinking about the environment. Recyclets are bracelets that are made out of aluminum soda can tabs. I will satisfy the customer’s needs by making the eco-friendly bracelet fit, feel, and look the way my customer desires. This way they can look stylish and help the environment at the same time.
Type of Business: Retail
Legal Structure: Sole Proprietorship
I have the ability to make all the final decisions without asking someone else in charge for their opinion
2
Opportunities
-The trend of going green will not go away any time soon
-Bracelets are a current trend
-3 out of every 10 people in the ages of 18-30 do not separate their recyclables from the garbage
-National recycling rate is only 30%
Qualifications
-I have been making/beading hand made jewelry since I was 9
-Craft Club freshmen year
-Bilingual with English being my first language
-Taking a Marketing / Entrepreneurship class
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By Location
-Hartford County
By Population
-Females in all ages & education doesn’t matter
By Personality/Behavior
-Women who recycle, are creative, fashionable, open to new ideas, and who like to wear bracelets
By Income
-Varies
-pocket money/spending money
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Competitor Price Quality Greatest Strength
Greatest Weakness
Repurposed For You
$18.50 Good durable Limited variety of styles
Dubz & Kittle $15.00 Excellent Ships worldwide
Lack of styles
Handmade hemp by Kandy
$5.00 Poor Price Unattractive
Competitive Advantage
Recyclets is inexpensive
Recyclets have a variety of styles, colors, and charms and are made to fit your unique personality
5
Price: Lower than the competition
Place: Hartford county
Product: Eco-friendly, inexpensive, & stylish
Promotion: Website, business cards, and word of mouth
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Phase Method Description CostAwareness •Website
•Word of mouth•business cards
• My website would be on webs.com•Through family & friends •25 business cards / punch out cards
•$0.00 •$0.00•$0.50/ mo
Purchase •Punch out cards•discounts
• The fifth Recyclets will be free
•10% discount if they recommend
•$4.73•$.50
Retention Great customer service
• My product and great service will bring my customers back
•$0.00
Definition of One Unit
One Bracelet
Cost of Sales Per Unit
Direct Labor(Labor Cost per Hour)
Time (in hrs.) to make 1 unit
Direct Labor Cost Per Unit
$ 8.25 20 minutes or .33 hours
$ 2.72
Total Direct Labor Per Unit $2.72
Material Description Cost/Total Quantity Cost Per Unit ($)
Aluminum cans $0/5 $0.00
Beads $2.80/ 30 $1.62
Charms $1.50/10 $0.15
Ribbon $1.79/ 9 ft $0.23
Jewelry Box $0.59/99 $0.01
Total Material Cost Per Unit $2.01
Variable Costs Per Unit $0.00
Cost of Sales Per Unit $4.73 7
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Definition of One UnitDefinition of One Unit One Bracelet One Bracelet
Selling Price per Unit $ 10.00
Direct Labor Per Unit $ 2.72
Materials Per Unit $ 2.01
Total COGS Per Unit $4.73
Variable Costs Per Unit $
0.00 Total Cost of Sales $4.73
Gross Profit Per UnitGross Profit Per Unit $5.27$5.27
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Business Schedule for a Typical Week
Entrepreneurship 28 hrs.
School Hours 45 hrs.
Sleep 56 hrs.
Free-Time Hours 39 hrs.
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Type of Fixed Cost Monthly Cost
Entrepreneurial Stipend $30.00
Utilities (internet &phones) $2.75
Advertising ( Website & business cards) $ 5.99
Rent ( from home) $40.00
Depreciation (computer, equipment) $36.04
Total Monthly Fixed Costs $114.78
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Month Units Sold
January 27
February 70
March 27
April 27
May 50
June 70
July 70
August 26
September 26
October 70
November 50
December 50Monthly Break-
Even Units
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Total = 563
0
10
20
30
40
50
60
70
80
Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec
Units sold
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Selling Price Per Unit Selling Price Per Unit $10.00$10.00
# of Units Sold 563
Total Sales $5,630.00
Total COGS $2,662.99
Other Variable Costs $0.00
Total Variable Costs $2,662.99
Gross Profit $2967.01
USAIIRD (Yearly) $1,377.36
Other Costs/Unforeseen $100.00
Total Fixed Costs $1,477.36
Profit before Taxes $1,489.74
Less Estimated Taxes $372.44
Net ProfitNet Profit $1,117.30$1,117.30
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(ROS)20%
For every $1 dollar of sales, my business earned :
$0.20
(ROI)
305%
For every $1 dollar invested, my business earned :
$3.05
Yearly Net Profit / Start-up Investment X100
Yearly Net Profit / Start-up Investment X100
14
Entrepreneurial hours needed for start-up
Wage I pay myself Total start-up
time investment
2 Hours $ 8.25 $ 16.50
Item Where I will buy this?
Cost of Item
Thin sewing needle Joanne’s Already own
Computer Best Buy Already own
Business cards www.Vistaprmit.com 250 for $ 5.99
Scissors, flat nose pliers, & sandpaper
Joanne’s Already own
CASH RESERVE $344.34Estimated TOTAL START-UP INVESTMENT $366.83
Total: $
15
Source Amount Debt
Equity
Gift
Personal Savings
$366.83
For total start- up investment
$366.83
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Recyclets donates 5% of their annual net profits to the Susan G. Komen for The Cure.My customers will be aware of my donations through my business cards, website, and when my customers purchase a bracelet a note will come in the jewelry box which will have the logo of the Komen organization with an explanation.
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• Business-To hire at least one
employee to help in the first year
-To expand my eco friendly jewelry line to making not only bracelets but necklaces, anklets and earrings
• Educational -To graduate SMSA with high honors and receive a full scholarship to the university of my choice-To graduate from the university of my choice and get into Medical School
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Thank You for your Consideration of
RecycletsPlease visit us at: http://recyclets.webs.com/