royal collection€¦ · royal collection a new season is coming… as we all cope with the...
TRANSCRIPT
![Page 1: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/1.jpg)
ROYAL COLLECTIONCharmelita® • Colorita® • Salt Lake® 2020/2021
![Page 2: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/2.jpg)
ROYAL COLLECTION
A new season is coming…
As we all cope with the challenges every day that are caused by COVID-19 or better knownas the Corona virus, we are hopeful and see / hear positive messages. We have taken time to refl ect and are ready for next season. We decided it would be wiser to only make a digital brochure this time around. So, with pride we present you our new 2020-2021 brochure fi lled with best-selling potted alstroemerias, trendy variegated leaves and much more.
Sustainability on top of mindDuring time where health is on top of mind and our society slows down, it is good to refl ect onour impact on mother earth. Colorita® and Salt Lake® plants are a great sustainable product to cultivate. The cultivation process has a low impact on the environment and low energy costs. Consumers love these plants for their easy-care character.
Colorita® requires very little maintenance and fl ourishes all summer long. They are also heat tolerant, attract pollinators and can even survive a soft winter without too much frost.
As Royal Van Zanten, we also take our responsibility. Our sites are MPS-certifi ed and are amember of Floriculture Sustainability Initiative (FSI). If you like to know more about this topicplease contact us.
Trend forecast 2020-2021We love to point out our unique products. With these plants you can diff erentiate yourselvesfrom your competitors in the market and off er your clients something special.
- Variegated leavesWe are the only breeder that off ers you potted alstroemeria plants that have variegatedleaves. It was already predicted that the variegated plants would be a big trend in 2020. A newgeneration is looking for unique plants and variegated leaves are popping up everywhereon social media. Still growing in popularity and gaining more fans every day. With our whitealstroemeria Fabiana® and red Katiana® you can hop on board with this trend!
- Unique fl ower shapeYentl® and Charmelita® White both have unique fl ower shapes. Yentl® has bigfl owers and has curled edges on each petal. Charmelita® has multiple compact fl owers. Herpetals have a more pointy shape.
Are you interested in our products and / or Colorita® concept and do you want to be inspired on how you can make a diff erence with our varieties? Then please contact your Area Manager.
Stay strong, stay healthy!
Charmelita® • Colorita® • Salt Lake® 2020/2021
![Page 3: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/3.jpg)
5
| IN
DE
X
Introduction 3
Index 5
Trends 6
Colorita® 8Red 10Pink 1 1Purple 12Orange 14Yel low 15White 16Bi -colour 17
Charmelita® 18
Specifi cations 19
Salt Lake® 20
Index
![Page 4: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/4.jpg)
6
| S
ALT
LA
KE
Katiana®
7
| TR
EN
DS
Fabiana®
#INSTAGRAMMABLEVariegated leaves and plants are trending on social media. Especially with the
millenial plantlovers on Instagram and TikTok. We off er you two unique potted
alstroemerias with variegated leaves.
#variegatedplants 84.680 posts | #variegated 146.266 posts (source: Instagram)
![Page 5: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/5.jpg)
Colorita®
Boost your garden or terrace with an explosion of colours with Colorita®. Colorita® is
available in seven striking colours, fl owering continuously from spring until late autumn.
For USA: all Colorita® varieties are well suited for growth between USDA hardiness zone
6 (for cold tolerance) and zone 9 (for heat tolerance and drought resistance).
![Page 6: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/6.jpg)
| C
OLO
RIT
A
11
Eliane® Ivana® Theresa®
PINKBESTSELLER
| C
OLO
RIT
A
10
Kate® Katiana®
BESTSELLER Variegated leavesRED
![Page 7: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/7.jpg)
| C
OLO
RIT
A
12
Louise®
PURPLE
Tamara®
BESTSELLER
| C
OLO
RIT
A
13
Mulan® Meghan®
![Page 8: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/8.jpg)
15
| C
OLO
RIT
A
| C
OLO
RIT
A
14
Eliane® Orange
ORANGE
Amina®
BESTSELLER
Ariane® Lisa®
YELLOW
BESTSELLER
| C
OLO
RIT
A
15
![Page 9: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/9.jpg)
16
| C
OLO
RIT
A
Claire®
Variegated leaves
Fabiana® Yentl®
WHITEBESTSELLER
| C
OLO
RIT
A
16
| C
OLO
RIT
A
17
BICOLOUR
Diana® Paola®
![Page 10: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/10.jpg)
18
| S
ALT
LA
KE
18
| S
ALT
LA
KE
Charmelita®
• Exuberant fl owering
• A long lasting fl ower bouquet in your garden
• Naturally robust and compact, easy in transport
• Attractive fl owers
White
| C
HA
RM
ELI
TA
18
| S
PE
CIF
ICAT
ION
S
19
* 1 cm = 0,4 inch
Variety Color
Availability North
America Height (cm)* Flowersize (cm)* Croptime (weeks)
CHARMELITA 20 25 30 35 40 3 4 5 6 7 8 15 16 17 18
White zapriwhi White •
COLORITA 20 25 30 35 40 3 4 5 6 7 8 15 16 17 18
Kate® zaprikate Red •
Katiana® zaprikatia Red •
Eliane® zaprielia Pink •
Ivana® staprivane Magenta
Theresa® zapriteres Pink
Louise® zaprilou Lilac
Tamara® zapritama Lilac •
Mulan® zaprimu Lilac •
Meghan® zaprimeg Lilac Blue •
Amina® zapriamin Orange • Eliane® Orange zaprieliarange Orange • Ariane® zapriari Yellow • Lisa® zaprilisa Yellow • Claire® zapriclair White •
Fabiana® zaprifabi Cream yellow •
Yentl® zapriyen White yellow • Diana® zapridapal Yellow Red • Paola® stapripal Pink Yellow
Young plants
104 Cell tray
35 Cell tray
50 Cell tray (U.S.A.)
![Page 11: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/11.jpg)
20 21
| S
ALT
LA
KE
| S
ALT
LA
KE
Salt Lake®
• Attracts butterfl ies
• Easy care
• Flowers all summer long
• Drought and heat tolerant
Limonium Salt Lake®
Height 30-40 cm / 12-16 inchCroptime 16-18 weeksPotsize 20 cm / 8 inchLow energy impact
![Page 12: ROYAL COLLECTION€¦ · ROYAL COLLECTION A new season is coming… As we all cope with the challenges every day that are caused by COVID-19 or better known as the Corona virus, we](https://reader033.vdocument.in/reader033/viewer/2022060412/5f10f69cb7823c463e15f6de/html5/thumbnails/12.jpg)
Lavendelweg 15 • 1435 EW Rijsenhout • P.O. Box 265 • 1430 AG Aalsmeer • The Netherlands
www.royalvanzanten.com
+31 (0)297 38 70 00
driven bypassion