russell monkarsh, jesus garcia, gabriela moreno and ...trinagre/itp140/examples/rapidnavi.pdf ·...
TRANSCRIPT
Definition Statement
RapidNavi is a mobile app that allows tourists to explore new cities in the quickest and safest way possible by creating the fastest route in order to hit as many spots in one day! Ran out of places to see? Visit suggested landmarks, restaurants, stores and other must-see places along or near your route to get a taste of wherever you may be visiting!
User Profile
● Tourists ● People unfamiliar to big cities ● Most ideal for tourist in walking cities ● Any smartphone user
Core Features
● Add as many destinations/stops and let RapidNavi instantly generate your entire route in the best order so that you don’t zig-zag around town ● Determine destination travel time and most ideal mode of
transportation ● Find recommended local stores, events, restaurants, and other
can’t miss places in the area along your route
Competition ● inRoute- Intelligent Route and Road Trip Planner
○ Designs long road trips ○ Allows planning optimal routes between many locations
● Route4Me Route Planner ○ Incredibly hard to use (bad user interface) ○ Very similar features ○ Does not seem to follow any of the iOS UI guidelines
Resource Requirements
Human Resources
• Developers
• Marketing Team
• Uber
Technology Resources
• Dedicated Server
• Database
• Google Map API
Monetization Strategy
• Ads
• Full and Lite Versions
• Lite version will have ads and limited use of some features
• Full version will have no ads and access to all app features
• Companies pay to advertise events on “Around Me” page