A Presentation on Strategic Alliances and Joint Ventures To The African-American Business & Professional

Network

What Every Business Executive Needs To Know About Strategic Alliances and

Joint Ventures

Definitions and Examples Three Reasons to Enter a Strategic

Alliance Twelve Critical Success Factors For

Strategic Alliances The Six Top Tips Thou Shall Never, Ever

Forget in a Strategic Alliance

Ronald W. Brown, Esq., MBA

WHAT IS A STRATEGIC ALLIANCE?

A Strategic Alliance is a formal relationship between two or more parties to pursue a set of agreed upon goals or to meet a critical business need while remaining independent organizations.

Partners may provide the strategic alliance with resources such as products, distribution channels, manufacturing capability, project funding, capital equipment, knowledge, expertise, or intellectual property. The alliance is a cooperation or collaboration which aims for a synergy where each partner hopes that the benefits from the alliance will be greater than those from individual efforts.

Ronald W. Brown, Esq., MBA

STRATEGIC ALLIANCES HAVE BEEN USED BY:

Health Care Entities Law Firms Airlines Telecommunications

Companies Pharmaceutical

Companies Automotive Companies The Efficiency Experts. Do-You Enterprise

Services

Ronald W. Brown, Esq., MBA

WHAT IS A JOINT VENTURE?

A joint venture (JV or J-V) is a legal entity formed between two or more parties to undertake an economic activity together.

The JV parties agree to create, for a finite time, a new entity and new assets by contributing equity.

They then share in the revenues, expenses and assets and "control" of the enterprise

Ronald W. Brown, Esq., MBA

Some Examples of Joint Ventures

Ronald W. Brown, Esq., MBA

Your Marriage

Scarecrow, Dorothy, Lion, and Tin Man

The Four Tops and The Temptations

The Legion of SuperheroesInspector Renault and Rick at the end of Casablanca

THREE REASONS TO ENTER A STRATEGIC ALLIANCE?

To do more and better with someone else than you can do by yourself.To enter a new business market or geographic territory that might otherwise be closed to you.As a tool to execute a well thought out strategic business development plan and strategy.

Ronald W. Brown, Esq., MBA

STRATEGIC ALLIANCES AND FAITH, COMMITMENT AND TRUST

Every strategic alliance entails some amount of faith, and at least two forms of trust. Anyone who has ever been in a strategic alliance has had to have faith in the future success of the alliance.

And perhaps even had to make a leap of faith in the face of innumerable uncertainties in a strategic alliance.

Ronald W. Brown, Esq., MBA

Strategic Alliance and Joint Ventures: Words of Wisdom from Two Sages

“Small opportunities are often the beginning of great enterprises”---Demosthenes

“If you always do what you have always did, then you will always get what you always got.” –Jackie “Moms” Maybley