sabc 2010 project plan
TRANSCRIPT
SABC 2010 PROJECT PLAN Presentation
to the Portfolio Committee on Sport and Recreation
1st June, 2010
Introduction of Delegation
1. Mrs. Charlotte Mampane
2. Mr. Nhlanhla Sibisi
3. Mr. Peter Kwele
4. Mr. Mandla Soko
5. Mr. Ayanda Cishe
6. Mr. Andile Noganta
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Contents
1. PROJECT OVERVIEW
2. OBJECTIVES
3. PROJECT OUTLINE & THE JOURNEY
4. PROGRAMMING THEMES
5. WORLD CUP SCHEDULE AND COMPLEMENTARY PLAN
6. PRODUCTION AND TALENT PLAN
7. MARKETING AND CREATIVE
8. TECHNOLOGY PLAN
9. CONCLUSION
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SABC VISION
Broadcasting for Total CitizenEmpowerment
18 Radio Stations
3 Television Channels
Alternative Media Platforms
Programming
News & Current Affairs
PR & Marketing
Live Commentary Shows
NATIONAL ROLE
THE PLATFORMS DELIVERABLES
EXPECTED OUTCOMES
Restored SABC’s integrity and public confidenceImproved awareness about the World Cup & History of Soccer
Improved knowledge about SAFA, FIFA and the LOCImproved knowledge about Government investment
Improved knowledge about South Africa & Africa’s Socio-economic & Political ProfileMassive Support for the South African National Team
World Class Broadcast Service that translates to increased audience share across the network
SABC - Official Broadcaster of the 2010 FIFA World Cup
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Strategic Objectives
1. To create a 2010 broadcasting legacy for the SABC by improving the minimum broadcasting standards and technology.
2. To ensure that every South African has access to the World Cup through relevant programming on SABC platforms (Radio, Website and Television).
3. To deliver a World Class Broadcast Service that translates into increased audience share across the network
4. To create a bond with the listeners by delivering the Build Up Campaign & Tournament matches using all South Africa’s 11 official languages.
5. To champion and reflect the nation’s readiness in the buildup to the 2010 FIFA World Cup and galvanize the nation to support the Senior Men’s National Team, “Bafana Bafana”: 1 team - 48 million supporters.
6. To ensure financial sustainability and a Return On Investment through the effective exploitation of our rights ownership.
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Improved awareness about the World Cup & History of SoccerImproved knowledge about South Africa & Africa’s Socio-economic & Political Profile
Massive Support for the South African National TeamWorld Class Broadcast Service that translates to increased audience share across the network
SABC’s Journey to 2010
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Programming
2010 Programming Themes
1. Patriotism
2. Sustaining Livelihoods
3. Xenophobia and Racism
4. Preparedness
5. Heritage of Football
6. Spirituality and Football
7. Celebrating Freedom, Unity and Diversity
8. Showcasing the rest of Africa
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2010 Programming Objectives: Themes
1. PatriotismProgramming that advocates, ignites and engenders national pride, identity and consciousness whose legacy lives beyond 2010.
2. Sustaining LivelihoodsProgramming that showcases all the 2010 commercial and job creation opportunities.
3. Xenophobia & RacismProgramming that exposes the social ills of xenophobia and racism and promotes racial tolerance and tolerance of people from other countries.
4. PreparednessProgramming aimed at keeping the nation abreast of the latest developments around the 2010 FIFA World Cup initiatives and showcasing the state of readiness from a variety of angles.
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2010 Programming Objectives: Themes
5. Heritage of FootballProgramming that showcases the history of football with the aim of generating interest in the game of football and the World Cup itself.
6. Spirituality and FootballProgramming that showcases the spiritual side of football from the individual players’ and their nation’s perspective, as global obsession about football is often regarded as religion itself.
7. Celebrating freedom, unity and diversityProgramming that showcases the nation by showing the success of a free and democratic South Africa, and acknowledging the contribution that some of the World Cup participating countries have made towards our freedom and the role sport has played in this regard.
8. Showcasing the rest of AfricaProgramming that focuses on the African Continent on issues pertinent to 2010.
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PREPAREDNES34%
HERITAGE10%CELEBRATING
FREEDOM21%
PATRIOTISM32%
SPIRITUALITY 3%
PREPAREDNES HERITAGE CELEBRATING FREEDOM PATRIOTISM SPIRITUALITY
Total TV Minutes 14,871mins
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2010 Programming Themes
Scheduling: Management of Audience Flow
2010 Scheduling Objectives:
1. Road to 2010:
Deliver integrated programming mix across all platforms within the network that seeks to enhance the
2010 FIFA World Cup viewing experience
2. 64 Matches Live:
Deliver compelling world class live soccer action on TV and Radio
3. Highlights:
Deliver highlight packages to keep viewers abreast of all the soccer action
4. Repeats:
Exploit and maximise content to deliver revenue opportunities
5. News Access:
Deliver up to date and compelling 2010 FIFA World Cup across the network
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Complimentary across the network;
Creation of repeat opportunities for audience maximization;
Optimization of audience retention;
Maximization of World Cup content exploitation / amortization; and
Creation of revenue generation opportunities and environments.
SABCTV Transversality
SABC1 SABC2 SABC3
• Home of “LIVE” soccer matches• Mzansi Razzmatazz World Cup
channel • High entertainment value of sport
content
• We bring you 8 matches “LIVE”• World Cup catch-up service • Alternative viewing experience• Family viewing content e.g.. family
movies
• World Cup catch-up service• Alternative viewing experience • Higher LSMs focus• Entertainment and lifestyle skew
Transversal World Cup Schedule Rationale
SABC1 SABC2 SABC304h00-06h0008h00-10h00
11h00-13h0023h00-01h00
00h00 – 02h00Altenative view ing 03h00-05h00
05h00- 07h0008h00 – 10h00 Alternative view ing
11h00-13h00 23h00-01h00
00h00-02h0003h00-05h00
05h00- 07h0008h00 – 10h00 Alternative view ing
11h00-13h00 23h00-01h00
00h00-02h0003h00-05h00
Altenative view ing
Altenative view ingAlternative view ing
Altenative view ing Wee
kday
11-21 June 2010
Wee
kday Live Matches &
EntertainmentAltenative view ing
Altenative view ing
Entertainment
Satu
rday
Satu
rday
Live Matches & Entertainment
Alternative view ingEntertainment
Live Matches & Entertainment
Sund
ay
Sund
ay
Live Matches & Entertainment
A total of 32 matches will be flighted LIVE during the first 10 days of the tournament.
Sixty-four (64) re-run opportunities have been created.
The network re-run ratio per match will be 2.0
Schematic Chart: Re-run Opportunities & Complimentary – 11-21 June 2010
SABC1 SABC2 SABC304h00-06h0008h00-10h00
11h00-13h0023h00-01h00
00h00 – 02h0003h00-05h00
Altenative view ingAltenative view ing
Wee
kday
Wee
kday
22-25 June 2010
Live Matches & EntertainmentAltenative view ing
Altenative view ing
Altenative view ingLive Matches & Entertainment
SABC1 and SABC2 will flight 8 matches each during this period;
5 re-run opportunities will be created - a re-run ratio of 1.5 per match will be achieved.
Schematic Chart: Re-runs Opportunities & Complimentary – 22-25 June 2010
SABC1 SABC2 SABC304h00-06h0008h00-10h00
11h00-13h0015h00-17h00
Live Matches & Entertainment
23h00-01h00 00h00 – 02h00Entertainment Altenative view ing 03h00-05h00
05h00- 07h0008h00 – 10h00 Alternative view ing
11h00-13h00 15h00-17h00
Live Matches & Entertainment
23h00-01h0000h00-02h00
Altenative view ing 03h00-05h00
05h00- 07h0008h00 – 10h00 Alternative view ing
11h00-13h00 15h00-17h00
Live Matches & Entertainment23h00-01h00
00h00-02h00Altenative view ing 03h00-05h00
Wee
kday
Alternative view ingSatu
rday
Live Matches & Entertainment
Satu
rday
Altenative view ing
Entertainment
Wee
kday
26 June - 11 July 2010
Altenative view ingLive Matches & Entertainment
Altenative view ing
Sund
ay
Live Matches & Entertainment
Sund
ayAltenative view ing
Alternative view ing
Entertainment
Alternative view ing
With 16 matches left at this stage, the network will create 112 re-run opportunities.
The network will achieve 7.0 re-run ratio between 26 June – 11 July 2010
Schematic Chart: Re-runs Opportunities & Complimentary –26 Jun 11 July 2010
Weekday Schedule (1 of 6)
SLOTS SABC1 SABC2 SABC3 etv SLOTS04:00 04:0005:00 Rel Prayer 05:0005:10 05:1005:15 05:1505:30 05:3005:55 Bethesda 05:5506:00 06:0006:30 06:3007:00 Children 07:0007:30 07:3008:00 B&B Informercials 08:0008:30 Isidingo 08:3009:00 Generation 09:0009:30 Seskhona Rep 7de Laan Rhythm City 09:3010:00 Generations e-shobobo/Scandal 10:00
10:30 Isidingo 3rd Degree/ShowBizz Report/Playa 10:30
11:00 Sunset beach 11:0011:30 11:3012:00 My 2010 Live/ PVA 12:0012:30 Soccer 411 12:3013:00 Judge Judy 13:0013:15 13:1513:30 13:3013:45 13:4514:00 14:0014:15 Half Time 14:1514:30 Children 14:3014:45 Children 14:4515:00 15:0015:15 Wrap Up 15:1515:30 15:3015:45 15:4516:00 16:0016:15 16:1516:30 16:3016:45 Half Time 16:4517:00 17:0017:15 17:1517:30 17:3017:45 17:4518:00 Early Edition 18:0018:15 S1 ENT PROMISE Early Edition 18:15
Informecials/Backstage
Young & the Restless
Informercials
Informercials/Great Expectations/Planet
Parent/e-shibobo
News Day/5 minutes
WWE Wrestling
Live Match Hectic nine 3 Talk
Hip2b2
OprahLive Match Dragon Ball
Sotho/Venda NewsWrap Up
Live Match 7 de Laan
AtchaAll My Children
Build Up - Match As The World Turns
Build Up - Match Days of Our Lives News @ 1pm
Live MatchJudge Mathis Africa News update
Soccer DocFamily/Children's movie
Hi-Lights- Day b4Match Re-run
Dr Phil
Match Re-run
World TodayEducation
Good Morning Morning Live
Yo WC Live
AM Shopping Match Re-run
WEEKDAY
Children programming
Early Sunrise
African Language News
Weekday Schedule (2 of 6)SLOTS SABC1 SABC2 SABC3 etv SLOTS18:30 18:3018:45 18:4519:00 News 19:0019:15 19:1519:30 19:3019:45 Sitcom 19:4520:00 20:0020:15 20:1520:30 20:3020:45 20:4521:00 21:0021:15 Half Time 21:1521:30 21:3021:45 21:4522:00 News 22:0022:15 Wrap Up 22:1522:30 22:3022:45 22:4523:00 23:0023:15 23:1523:30 23:3000:00 00:0000:30 00:3001:00 01:0002:00 02:0002:30 02:3003:00 03:0003:30 03:3004:00 04:0004:30 04:3005:00 05:00
News
Rhythm City
Music Lounge
Open University
MovieMatch Re-run
Sabc News International Match Re-run
Reality
Live Match Andries Plak
50/50 Foreign drama
Live Match
Movie MovieGood evening
Match Re-run
NEWS Muvhango
Build Up - Match Motswako
B&B 7 de Laan Isidingo
Generations Afrikaans News
Movies
Movies
Wrestling/Playa
Cheaters/Skin Deep/Playa/Local
drama/Movies
Scandal
Saturdays Schedule (3 of 6)SLOTS SABC1 SABC2 SABC3 etv SLOTS04:0005:00 Rel Prayer 05:0005:10 05:1005:15 05:1505:30 05:3005:55 Op pad 05:5506:00 Thabang Thabong ® Grassroots 06:00
06:30 Eish ® Informercial/Three Agents/Cool Catz
06:30
07:00 Children Three Agents/Cool Catz
07:00
07:30 AM shopping Get Along Gang, The
07:30
08:00 S Striker Care Bears 08:0008:30 Skunk Fu 08:3009:00 Children Magazine 09:0009:30 09:3010:00 10:0010:30 DIY Met Riaan 10:3011:00 11:0011:30 11:3012:00 My 2010 Live/ PVA Where were You ® 12:0012:30 Soccer 411 e-shibobo 2010 12:3013:00 Showbizz Report 13:0013:15 13:1513:30 13:3013:45 13:4514:00 14:0014:15 Half Time 14:1514:30 14:3014:45 14:4515:00 15:0015:15 Wrap Up 15:1515:30 15:3015:45 15:4516:00 16:0016:15 16:1516:30 16:3016:45 Half Time 16:4517:00 17:0017:15 17:1517:30 17:3017:45 Wrap Up 17:4518:00 18:0018:15 18:15
The Music of an African Genius
SATURDAY
Rugby
e-insert/Informercial
WWE
eNews Early Edition
Rhythm City
Informercial/WWE Bottomline
Movies
Gilmore GirlsBuild Up - Match
Live match
Live match
Selimatunzi
Hi-Lights- Day b5 House CallMatch Re-run
Muvhango Omnibus
Build Up - Match
Me TimeLive match
Live match Life's funniest moments
Bollywood Movie
Yo WC Live Weekend Live
Children
Generations Match Re-run
Me Time
Informecials
Match Re-run
Education
Good Morning
Saturdays Schedule (4 of 6)SLOTS SABC1 SABC2 SABC3 etv SLOTS18:30 Rugby 18:3018:45 18:4519:00 19:0019:15 19:1519:30 19:3019:45 19:4520:00 20:0020:15 20:1520:30 20:3020:45 20:4521:00 21:0021:15 Half Time 21:1521:30 21:3021:45 21:4522:00 22:0022:15 Wrap Up 22:1522:30 22:3022:45 22:4523:00 23:0023:15 23:1523:30 Monk ® 23:3000:00 00:0000:30 00:3001:00 01:0002:00 02:0002:30 02:3003:00 03:0003:30 03:3004:00 04:0004:30 04:3005:00 05:00
Movie
News
The Showbizz report
Movie
Movie
Variety (Ripley's Believe it or not)
Music Lounge
Match Re-run Movie
Sabc News International Match Re-run
Live matchMad TV
MovieGood eveningWithout A Trace ®
Match Re-run
Documentary
Afrikaans News News
NEWSGhost Whisperer
Movie
Build Up - Match
Live match Sotho News
What if Tonight's your night/Lotto
Live
Sundays Schedule (5 of 6)
SLOTS SABC1 SABC2 SABC3 etv SLOTS04:0005:00 Rel Prayer 05:0005:10 05:1005:15 05:1505:30 Tyrannus 05:3005:55 Bethesda Religion 05:5506:00 Jakkals Jol ® Religion 06:0006:30 Hosanna Religion 06:3007:00 Sport Religion 07:0007:30 Documentary Religion 07:3008:00 S Striker Religion Religion 08:0008:30 Yotv WC Live Religion Hillsong 08:3009:00 Children Hillsong 09:0009:30 09:3010:00 10:0010:30 Life 24/7 Heathcliff 10:3011:00 11:0011:30 11:3012:00 My 2010 Live/ PVA Darma/Simcha Behind the Name 12:0012:30 Soccer 411 12:3013:00 13:0013:15 13:1513:30 13:3013:45 13:4514:00 14:0014:15 Half Time 14:1514:30 14:3014:45 14:4515:00 15:0015:15 Wrap Up 15:1515:30 15:3015:45 15:4516:00 16:0016:15 16:1516:30 16:3016:45 Half Time 16:4517:00 17:0017:15 17:1517:30 17:3017:45 Wrap Up 17:45
SUNDAY
WWE Wrestling
Seconds from disaster
Planet's funniest Animals
Informercial
Variety
Live Match
MovieBuild Up - Match
7 de Laan
Live Match
Live Match Legacy 2010
Spirit Sundae
Hi-Lights- Day b4 Eastern MosaicMatch Re-run
Dr PhilBuild Up - MatchTop Billing
Live Match
Sport on 2 Reality
Informecials
Match Re-runEducation
Good Morning
Yo WC Live Weekend Live
Match Re-runGospel Gold
Isidingo Omnibus Children
10.5
Return to the batcave: misadventure of Adam
Sundays Schedule (6 of 6)SLOTS SABC1 SABC2 SABC3 etv SLOTS
18:00 Wrap Up Afrikaans News eNews Early Edition/AXN Action TV 18:00
18:15 S1 ENT PROMISE eNews Early Edition/AXN Action TV 18:15
18:30 18:3018:45 Gare Dumele 18:4519:00 19:0019:15 19:1519:30 19:3019:45 19:4520:00 20:0020:15 20:1520:30 20:3020:45 20:4521:00 21:0021:15 Half Time 21:1521:30 21:3021:45 21:4522:00 22:0022:15 Wrap Up 22:1522:30 22:3022:45 22:4523:00 23:0023:15 23:1523:30 23:3000:00 00:0000:30 00:3001:00 01:0002:00 02:0002:30 02:3003:00 03:0003:30 03:3004:00 04:0004:30 04:3005:00 05:00
Movies
Movies
Movies
Medical Detectives
News
Comedy
Music Lounge
Match Re-run Movie
Sabc News International Match Re-run
A Country Imagined
Live Match Documentary
Monk
MovieGood evening
Match Re-run Gilmore Girls ®
Gossip/ RGBStockvel Soccer Special News
NEWS Sotho NewsForeign Drama
Build Up - MatchIts Gospel time
Live Match Foreign Drama
DocumentaryFokus
Radio Schedules
TIME CHANNEL
05H55-06H00
06H00-07H00
07H00-09H00
09H00-12H00
12H00-13H00
13H00-15H30
15H30-19H00
19H00-20H00
20H00-22H30
22H30-00H00
00H00-05H55
3 MATCHES IN A DAY
World Cup Prayer
Current Affairs Show
Breakfast Show
Mid-Morning Magazine Show
Music Show
LIVE SOCCER MATCH
LIVE SOCCER MATCH
Current Affairs Show
LIVE SOCCER MATCH
Sports Magazine Show
Music Show
2 MATCHES SAME TIME
World Cup Prayer
Current Affairs Show
Breakfast Show
Mid-Morning Magazine Show
Music Show
2010 Talk Show
LIVE SOCCER MATCH MATCH 1 & MATCH 2
Current Affairs Show
Magazine Show
Sports Magazine Show
Music Show
11 JULY 2010
World Cup Prayer
Current Affairs Show
Breakfast Show
Mid-Morning Magazine Show
Music Show
2010 Talk Show
Afternoon Drive Show
Current Affairs Show
LIVE SOCCER MATCHGRAND FINALE e.g. SA v Brazil
Sports Magazine Show
Music Show
11 JUNE 2010
World Cup Prayer
Current Affairs Show
Breakfast Show
Mid-Morning Magazine Show
Music Show
SA Road to 2010
LIVE SOCCER MATCHSA v Mexico
Current Affairs Show
LIVE SOCCER MATCHUruguay v France
Sports Magazine Show
Music Show
Production
Production Objectives
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2010 FIFA World Cup affords the country and the SABC a once in a life time opportunity to emerge as a broadcaster of world class status by delivering the ultimate broadcast experience for our television audiences and radio listeners.
Our aim therefore is for the SABC to be single-minded in our focus for 2010 success. This same spirit must prevail in the period leading up to, during and beyond the World Cup.
Production Approach
Production Scope
All 64 matches will be live on Radio and Simulcast on Television in 11 languages.
SABC 1 will broadcast 56 matches live, as well as world cup integrated content such as magazine and documentary programming;
SABC2 will broadcast 8 matches live and World Cup integrated content from a support position;
SABC 3 will deliver World Cup integrated content, lifestyle related content and repeats of matches; and
Radio – All language stations will broadcast all 64 matches live in a language of the station.
SABC WORLD CUP BROADCAST CENTRE
The centrepiece of the SABC’s 2010 FIFA World Cup Offering will be a set housed at theSandton Convention Centre, the key idea is to provide a Sportainment approach.
Why Sandton Convention centre?Accessibility to the FIFA Headquarters based at Nelson Mandela Square, where VIP’s, dignitaries, and former players will be based, additional to that the FIFA Congress will be held in Sandton;
The convention centre is in close proximity to the main FIFA fan fest in Johannesburg;
Provides easy access to Telecoms inter-connectivity
The 1800m2 is large enough to provide for an Indoor and unique viewing experience;
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Set Design
30
On Air Talent Strategy
As a global event, balanced perspectives from competing countries must be represented, ultimately the success lies in the final product that is delivered to the homes of our viewers. To leave a lasting impression, the
SABC aims to deliver the best experience with an impressive line up of local, international and African On Air Talent.
On Air Talent Strategy…Expected Outcomes
Talent StrategyTelevision Panel
International (B)Coaching local teams
Ernest Middendorp - Maritzburg
African
George WeahJay Jay Okocha
Jimmy Adjovi BocoAbedi Pele
Amankwaa CoudjoeChristopher Bongo
South African
Gavin HuntClive Barker
Steve KhompelaMike Mangena
John MoetiRoger de Sa
Shakes MashabaOwen Da Gama
Local Presenters
Walter MokoenaTshepo Mabona
Studio Guests
International (A)Paul Ince
Dwight YorkeBernard LamaLaui Scolari
Sven-Goran ErikssonKevin KeeganRicardo Villa
Osvaldo ArdilesGerard Houllier
South AfricanFemale
Fran Hilton SmithDesire Ellis
Talent StrategyRadio Panel
South African
Gavin HuntClive Barker
Gordon IgesundSteve KhompelaMike Mangena
John MoetiRoger de Sa
Shakes MashabaOwen Da Gama
CommentatorsSimon RamafaloSidney MashigeJ. Mashimbye
Alfie KoonyaditseBhekie Letswalo
A MbonaniM. Scott
Joe HudlaThabo Kofa
Brian MofokengJohan Russouw
C. Machipa
Commentary
Reporter 1SAFM, Tru FM, Lotus FM
Reporter 2PCS
Studio Guests
International (A)Paul Ince
Dwight YorkeBernard LamaLaui Scolari
Sven-Goran ErikssonKevin KeeganRicardo Villa
Osvaldo ArdilesGerard Houllier
International (B)Coaching local teams
Ernest Middendorp - Maritzburg
African
George WeahJay Jay Okocha
Jimmy Adjovi BocoAbedi Pele
Amankwaa CoudjoeChristopher Bongo
On Air Talent StrategyAt Venue
Commentators
English Duane Dell ‘OcaSizwe Mabenaor World Feed
VIP Camera
Deshi BaktawerMarks Maponyane
To alternate
Commentators
VernacularBaba Mthetwa – SetswanaThemba Jokozela – XhosaCebo Manyapelo – Tswana
Joe Hudla - IsiZulu
Good Morning Mzansi – a local infotainment programme providing a daily update on all happenings relating to the 2010 FIFA World Cup
• Presenter – Carol Manana - AnchorTrevor Noah - Co anchorSimon Gear - Weather
Soccer 411 – a preview show• Jeffrey Zikhali
Jonty MarksDavid Kekana
Audience Entertainment – on set at the SICCAndile(Formerly LIVE – SABC 1)David KauBonang MathebaLebo Mashile
FIFA Fan Fests / PVA’sPresenter – Joy Monareng
Red Carpet @ Sandton Convention CentreVaylen KirtleyLebo Motsoeli
On Air Talent StrategyProgramming Panel
Marketing
Expected Outcomes
Competitive Advantage & DistinctivenessClear and single minded campaign idea – FEEL IT…It is Here!
Broader access through multiple broadcast platforms including Radio and Television
TV Simulcast broadcast with Radio on all 64 games LIVE in ALL 11 official languages
THE CREATIVE EXECUTION
Billboards
Press Ads
Wall Mural
Taxis
Taxis
Buses
Activations Helicopter
PVA & FAN FESTS
• To inculcate a culture of public viewing, creating a popular community meeting place “for the love of the game” and thereby reaching out beyond the traditional consumers of football.
• Ensuring that every South African has access to the World Cup in a medium and cultural relevance of their choice.
• Rekindling, nurturing and galvanising the nation behind one goal - support for the Senior Men’s National Team, “Bafana Bafana” and other National Teams behind the 2010 FIFA World Cup - 1 team 48 million supporters.
HOST CITY FAN FEST VENUE FAN FEST VENUE BRANDING DELIVERABLES
Bloemfontein Mangaung Sport Centre 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Cape Town Grand Parade 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Durban New Beach 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Johannesburg Innes Free Park & Elkah Stadium 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
FIFA Fan FestTM South Africa: SABC Contributions
FIFA Fan FestTM South Africa: SABC Contributions
HOST CITY FAN FEST VENUE FAN FEST VENUE DELIVERABLES
Port Elizabeth St Georges Park 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Mbombela Bergvlam High School 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Polokwane Cricket Club 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Pretoria TBC 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
Rustenburg Field’s College 1. OB2. Talent (on air personalities)3. Signature Programmes4. Brand Activation5. Hospitality Management
DISTRICT NAME
MUNICIPALITY CHOSEN TOWN EVENT VENUE
Metsweding Kungwini Local Municipality Bronkhorstspruit Ekangala StadiumDie Draai
West Rand Randforntein Local Municipality Randfontein Greenhills Stadium/ Mohlakeng Stadium
Sedibeng Emfuleni Local Municipality Sebokeng Mphatlalatsane Hall/ Tsotetsi Sport Complex
Vereeniging Constitutional Square
Metro Municipalities
Tshwane Temba Temba Sports Ground
Soshanguve Giant Stadium
Ekurhuleni Kempton Park Dries Niemand Stadium
City of Johannesburg Johannesburg Mary Fitzgerald Sqaure
PVA Sites per ProvinceGauteng
Technology Plan
Technology plan for TV
Requirement - to provide technology services for the live broadcast coverage of all 64 matches on SABC 1 and SABC
2, with all channels being available on analogue, DSTV & Vivid in standard definition
Requirement - to provide technology services for the live broadcast coverage of all 64 matches on SABC 1 and SABC
2, with all channels being available on analogue, DSTV & Vivid in standard definition
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Technology plan for TV – tournament coverage
• 56 matches will be broadcast live on SABC 1 and 8 matches will be broadcast on SABC 2 (one of the final games in each of the groups in the round of Group Matches). Of those 64 matches…– 12 matches will be presented live from the stadium using a
five camera OB – the 12 matches are the 3 South Africa Group Match games, 1 match from the Round of 16, 4 Quarter Finals, 2 Semi-Finals, 3rd Place Play-off and the Final
– 8 matches will be presented live from a PVA– 64 matches will be presented live from a studio at the SABC
Broadcast Center
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Technology plan for TV – tournament coverage
• Match coverage programming will include live contributions from PVAs, with a total of 47 PVAs being covered
• Commentary will be mixed English and Vernacular from all matches• Production will be in HD (16:9) and then down converted to SD (4:3)
at Henley for broadcast on analogue, DSTV and Vivid• HD archive recordings to be done at IBC
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Technology plan for TV - facilities
• Up to four HD OB vans will be used for the coverage of the 12 matches presented live from stadiums
• Two HD MPUs together with two EVS vans will be used for the coverage of the 8 matches presented live from PVAs
• One OB van and one SD MPU will be on hot stand-by for unexpected events and productions
• Two DSNG units with two cameras each will be used for the live contributions from the 47 PVAs (one per day)
• Ten ENG teams will gather stories in Host Cities
MPU - Multi-Purpose Unit EVS - video server used on OBs DSNG - Digital Satellite Newsgathering
64