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Page 1: Sales academy courses

Sales Academy Courses

The Administrator,

The Sales Academy

Growth Partners

P.O Box 51672-00100 Nairobi

Tel: 020 8012627 Cell: 0720 790 173

Email: [email protected]

Page 2: Sales academy courses

Strategic Negotiations

Course Content

1. Negotiation Outcomes 2. Success Factors in Negotiation 3. The Effective Negotiator 4. Negotiation and Personality 5. The Power of Preparation 6. Ethics in Negotiation

Duration 2 days

Account Management

Course Outline: 1. Challenges in Account Management

2. Account Definition Criteria

3. Key Account Management Process

4. Account Management Dashboard

5. Account Planning

6. Account Acquisition Strategies

7. Account Growth Strategies

8. Defending Accounts from Competition

9. Relationship Management

10. Tools for Account Management

11. Territory Planning

12. Time Management

Duration: 2 Days

Selling to Big Companies

Course Content

1. The Big Company Buying Situation 2. Strategy of Getting into the Big Companies 3. Dealing with different buying interests 4. The Key buyer Influences and the buying motivations 5. Managing the Selling Process 6. Reach the decision makers 7. Prospecting in Large Companies

Duration 2 Days

The Frontline Sales Manager

Course Outline 1. Role of a Sales Manager

2. The Sales Managers Focus

3. Factors Affecting Sales Team Performance

4. The Sales Fitness Check

5. Key Performance Measures in Sales Management

6. Sales Planning and Forecasting

7. Converting Great Plans into Results

8. Territory and Accounts Planning

9. Territory Management

10. Effective Sales Leadership

11. Sales Force Coaching and Mentorship

12. Sales Motivation and Incentives

13. Tools for Sales Management

Duration: 2 Days

Page 3: Sales academy courses

The Sales Mastery

Course Outline 1. Self Discovery: Know your Sales Personality

2. Self Motivation

3. Sales Success Behaviours

4. Sales Time Management

5. The Selling Image

6. The Sales Success Framework

7. Managing the Sales Pipeline

8. Professional Selling Models

9. Lead Generation and Management

10. Rapport Building

11. Persuasion Techniques

12. Managing Sales Relationships

13. Making Effective Presentations

14. Negotiation Skills

15. Relationship Building

16. Writing Effective Proposals

17. Leveraging the Internet

18. Sales Tools

Duration 12 Weeks (Evening /Weekend Only)

All these courses can be tailored to your unique organizational needs. For all enquiries on course contents and booking contact

The Administrator,

The Sales Academy

Growth Partners

P.O Box 51672-00100 Nairobi

Tel: 020 8012627 Cell: 0720 790 173

Email: [email protected]