sales enablement for the automotive industry

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Right information. Right Audience. Right time.

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Right information. Right Audience. Right time.

The auto industry continues to invest billions of dollars on advertising, annually.

Spend on advertising in 2013

$ millions

Source: http://www.statista.com/statistics/261767/advertising-spending-of-selected-automobile-manufacturers-in-the-us/

General Motors Co.

Ford Motor Co.

Toyota Motor Co.

Fiat Chrysler Automobiles

Honda Motor Co.

Nissan Motor Co.

Hyundai Motor Co.

Volkswagon

Kia Motors Corp.

BMW

0 250 500 750 1,000 1,250 1,500 1,750 2,000

1,812

1,138

1,275

1,166

662

862

289

527

404

167

Every dollar spent has one objective. Get prospective customers to your dealerships.And prospects are arriving better educated, well researched and with higher expectations to experience your brand promise.

Your prospect meets your sales person. The moment of truth.How will your sales person exceed their expectations?

✔ Complete product knowledge

✔ Sales collateral up to date

✔ Competitor comparisons ready

You measure everything else. Imagine if you could measure the sales conversation?What was demonstrated and discussed?

What collateral was shared with the prospect?

What was the follow up promised by your sales person?

Auto dealerships in other markets are already using Showcase.

Closing ratios are dramatically increased.Showcase provides rich analytics on when and how the sales conversation takes place.

Training new sales people and new models is expedited and consistent.

Best practice can be shared. Poor performers can be trained.

Showcase improves consistency and professionalism, every time.Every piece of information they need is always current and at their fingertips.

Video, pricing, colors, specs are always available anywhere on any device.

Using Showcase, your sales team presents professionally, credibly and consistently.

– W Edwards Deming

Showcase gives you 100% visibility on who is using the information you provide to help increase sales and profitability.

It measures what your sales team shares with your customers.

And it measures when customers access it, so follow ups can be made.

“ You can’t manage what you don’t measure.”

“ We can send customers to our websites and hand them brochures, but we want to support those crucial face-to-face interactions with timely, accurate, attractive information. Showcase fits that need perfectly.”

MARCUS WALKER, MITSUBISHI MOTORS

It’s time to raise performance in sales.Showcase provides best practice consistency and 100% accuracy in the presentation of current sales collateral.

We help your people through the process of sales and follow up until they close.

One more thing.

We can be the single source of truth, across your business.✔ Essential sales information

✔ PIN protected training and back office resources

✔ Repair shop sales or parts information

✔ Breaking news from company management

Measure it constantly. Improve what works. Discard what doesn’t.

We’re all over the world.And our customers have embedded Showcase in their communications infrastructure.

Let us prove it to you.We’ll build you a demo, test it with your people and prove that it works.

When can we start?

[email protected] showcaseworkshop.comNZ: 19 Blair Street, Wellington, 6011

US: 510 Red Hill Avenue, San Anselmo, CA 94960