sales kit for mpi brochure

12
Marketing Brochure for Airport Standees An initiative by: Supported by:

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The objective is to brand MPI and to promote Malaysian real estate as a preferred investment destination to foreign travelers. The airport standee was officially launched in 25th May 2012. As of today, more than 6,000 Greater Kuala Lumpur maps and 2,000 supplement brochures have been distributed through this initiative.

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Page 1: Sales kit for MPI Brochure

Marketing Brochure for Airport Standees

An initiative by:

Supported by:

Page 2: Sales kit for MPI Brochure

About MPI’s Airport Standees

The objective is to brand MPI and to promote Malaysian real estate as a preferred investment destination to foreign travellers. The airport standee was officially launched in 25th May 2012. As of today, more than 6,000 Greater Kuala Lumpur maps* and 2,000 supplement brochures have been distributed through this initiative.

Note: * Only able to display 60 maps in each standee in one time due to the thickness

Page 3: Sales kit for MPI Brochure

The locations

MPI airport standees provide you an alternative marketing channel

Page 4: Sales kit for MPI Brochure
Page 5: Sales kit for MPI Brochure
Page 6: Sales kit for MPI Brochure
Page 7: Sales kit for MPI Brochure

Layout

Page 8: Sales kit for MPI Brochure

Space allocated for developer

29.8 cm

41.8 cm

Page 9: Sales kit for MPI Brochure

Pricing package

RM10,000 covers

• 10,000 copies of brochure • to replenish brochures 3 times a week • miscellaneous cost such as supporting staff, mileage, parking fees, preparing daily passes etc.

For a period of one month

Page 10: Sales kit for MPI Brochure

Project timeline Week 1 2 3 4 5 6 7 8

1) Confirmation of booking, 50% upfront needed

2) Design stage and proof-printing

3) Printing stage

4) Delivery time on every Mon, Wed & Friday for 4 weeks

5) Exit schedule - the remaining balance will be sent to the Malaysia Property Gallery in Singapore as well as MPI events

Let’s do some math: In total, we have 6 airport standees with 2 dispensers each which able to cater 1,800 brochures in one time. This will display more than 5,000 brochures in a week. Within 2 weeks, 10,000 copies will be distributed.

Page 11: Sales kit for MPI Brochure
Page 12: Sales kit for MPI Brochure

For further information and up-to-date tracking of Malaysian Real Estate data, visit: www.malaysiapropertyinc.com

For more information about this initiative, write to [email protected] OR [email protected]

This document contains information that is publicly-available and has been relied on by Malaysia Property Incorporated on the basis that it is accurate and complete. MPI is not liable if the case proves to be otherwise. No warranty or representation, express or implied, is made to the accuracy or completeness of the information contained herein, and the same is submitted subject to errors, omissions, change of price, rental or other conditions, withdrawal without notice, and to any special listing conditions imposed.