A proposed idea by

Index

About RewardPortEngagement Ideas – Concepts & CampiagnsExciting Reward Options The Omni Channel ModalityFestival Calander

Introduction to RewardPort

RewardPort is in the business of products, services and solutions for corporate promotions, loyalty, rewards & gifting programs, which are delivered and managed offline, online and on mobile platform. Over 1400programs done for 400 corporates to reach out to over 20 million customers annually

Key Features

Unique products

Pioneers in some of the product ideas and concepts. Having a first mover advantage.

End to end solutions for corporate in area of loyalty, rewards, promotions & gifting.

Global fulfillment capabilities

Platform - offline, online & mobile integrated.

Ready to deploy platform for customer loyalty, employee incentive & dealer programs

Delivery Model

PRINT

ONLINE

DIGITAL

CUSTOMERS

EMPLOYEES

CHANNEL PARTNERS

YOURCOMPANY

PromoteRetainAcquireMotivateReward

YOURACTIVITIES

Customer

Dealer

Employee

DESIGN TECHNOLOGY MONITOR ENGAGE MEASURE FULFILL1 2 3 4 5 6

PRODUCTS

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Engagement Ideas – Concepts & Campaigns

Gift With Purchase – Assured Prize Scratch and Win SweepstakeCashbackTrial /Sampling Selfie Contest Time Bound Loyalty

Various Engagement Ideas

Assured Prize- Everyone gets something for SURE!

A) Tangible gifts - Various Merchandises, etc

A) Experiences- Movies, Pizzas, Coffee, Ice Cream, Salon, Coaching/ learning, Out Door Activities etc

Scratch-N-Win

Creating levels of high & low gratification through assured gifts with an element of surprise to the consumers.

Selfie Contest

Engaging consumers of all ages through social media channels in exciting contests where they feature your brand in their selfies

Cash Back

Consumer wins cash- back with every purchase

Sweepstake

A contest where every participant gets various offers (from e.g.: Myntra, Jabong, Dominos’, Café Coffee Day, Shoppers’ Stop, etc) & few lucky participants win a grand prize (like car, bike, International Holiday, etc)

Time Bound Loyalty

Increase your market share & consumer loyalty through a unique engagement program; where the consumer gets an assured gift with every purchase, the assured gift gets bigger with every additional purchases

Trial/ Sampling (Feedback Incentive)

Consumers get a chance to sample your product at any MT or GT & get an assured prize ; we ensure a bigger prize for them when they buy the actual product

Tangible Experiential

White Goods

Car

Brand Merchandise

Bikes

Apparels

Movie

Coffee

Salon

Pizza

Holiday

Family Activities

Recharge

IPL Tickets

Buy One Get One

Learning/ Coaching Classes

Exciting Reward Options

(Tickets, DVDs, Meet-Greet the Stars, Movie Merchandises)

Movie ExperienceEnjoy a cup of coffee at the nearest CCD/ Costa Coffee

CoffeeWatch the action live at the stadium

IPL 2015 Tickets

Recharge

Mobile & DTH top ups with every purchase

Salon

Rejuvenate yourself!

Pizza

Free Pizza delivery at your door step

Holiday

Domestic & International holiday packages

Family Activity (Amusement Parks)

A fun day out with family at Amusement/ Theme Parks

•Learning/ Coaching Classes (For Kids & Adults)

Learn & Enhance your hobbies/ talents/ sports through sessions by Experts

Buy One Get One

Buy a product & get one free!!!

Dental Check Up

Complimentary Dental check up at IDA approved clinics

Store Missed call Social Sms Mobile

Contact Web Service Kiosks Sale

IVR

SMS

Consumer gets the voucher, sends a smsto know what he has won

Online

Consumer gets the voucher, he logs onto the website to know what he has won

Instant

Consumer gets his reward as soon as he gets his voucher

In- Store Device

Tablet placed on every point of sale to ensure that consumer gets himself registered then & there to redeem his gift.

The Omni Channel Modality

Pongal

The campaign concept: Welcome the first festival of the year with a new look

Concept Integration: With every purchase, a salon experience will be offered as an assured gift instantly or through a simple SMS registration. The experience can be redeemed Online.

Holi

Concept Integration: As selfies are currently in trend, we will create a selfie contest on a social media platform; wherein the brand will be directly visible in every photograph. Multiple rewards can be won though this contest after registering Online or through an In Store Device provided at every Store. The rewards can be redeemed online.

The campaign concept: Share your happiness share the celebration and win prizes

April- May Summer Bonanza

Concept Integration: Consumer buys the product and gets an assured gift, which gives his child a the chance to enhance his/her talent in his/ her sport of interest or get sport merchandise instantly.

The campaign concept: Summer vacations, time to nurture the extra curricular talents of your children.

Eid

Concept Integration: Every product will contain an In Pack or On Pack Scratch N Win card through which the consumer can win an assured gift of movie tickets. The scratch N win will provide an element of surprise to the consumer & the tickets will be redeemed through a simple online procedure.

The campaign concept: With Big Movies releasing around this time, what better than a Movie date with family!

Ganesh Chaturthi

Concept Integration: We will run a time bound loyalty campaign here, which encourages the consumer to purchase HUL products multiple times, & he/she wins a bigger prize with every purchase. A unique code will be provided on every purchase which will enable the consumer to register himself/ herself through an SMS. The prize will be redeemed online.

The campaign concept: With celebrations on for almost 2 weeks, nothing better than rewarding customers for repeated purchase during this time

Durga Puja

Concept Integration: A trial & sampling activity will take place at all MT & GT, where the potential consumer can win an assured prize (pizza vouchers) by simply sampling the product; & wins a bigger prize on the purchase

The campaign concept: What better way to enjoy a festival than a free pizza?

Dussera

Concept Integration: On every purchase the consumer gets to redeem some cash amount (either a cell phone top- up or cash credited directly to the bank account) through a SMS

The campaign concept: Get Cash Back with every purchase!

Diwali

Concept Integration: An assured gift on every purchase through a simple registration via SMS & the consumer automatically gets registered for the sweepstake where few lucky winners win an International Holiday or a Car

The campaign concept: Let the festival of lights light up your life! Sweepstake offer, win big and yes everyone gets something.

Christmas

Concept Integration: Consumer gets an assured ‘Family Fun’ gift voucher. They redeem it against bookings at their choice of Family Activity Centers; Amusement Parks, Theme Parks, Weekend Getaways, Camping / Trekking Trips.

The campaign concept: It’s the end of the year, the holiday season on and time for a fun filled family outing

Celebrations Activity Reward Modality Redemption

New Years Day SELFIE CONTEST MULTIPLE ONLINE ONLINE

Vasant Panchami SAMPLING SALON/ COFFEE INSTANT ONLINE

Republic Day ASSURED MOVIE INSTANT ONLINE

Maha Shivratri BOGO MOVIE / COFFEE SMS ONLINE

Chhatrapati Shivaji Maharaj Jayanti CASH BACK CASH SMS ONLINE

Ram Navami ASSURED TANGIBLE INSTANT ONLINE

Mahavir Jayanti SCRATCH N WIN RECHARGE SMS ONLINE

Dr Ambedkar Jayanti CASH BACK CASH SMS ONLINE

May Day SAMPLING IPL TICKETS SMS ONLINE

Independence Day ASSURED / SWEEPSTAKE COFFEE SMS ONLINE

Parsi New Year SCRATCH N WIN MULTIPLE ONLINE ONLINE

SUGGESTED CAMPAIGN FOR OTHER FESTIVE DATE

Celebrations Activity Reward Modality Redemption

Raksha Bandhan ASSURED _ SWEEPSTAKE MOVIE ONLINE ONLINE

Janmashtami SCRATCH N WIN PIZZA MOVIE ONLINE ONLINE

Milad-un-Nabi BOGO PIZZA MOVIE ONLINE ONLINE

Guru Govind Singh Jayanti SAMPLING MERCHANDISE INSTANT ONLINE

Birthday of Swami Vivekananda ASSURED BOOKS SMS ONLINE

Netaji Subhas Chandra Bose Jayanti CASH BACK CASH ONLINE ONLINE

Buddha Purnima SCRATCH N WIN TRAVEL INSTANT ONLINE

Birthday of Rabindra Nath Tagore COACHING CLASSES MUSIC DANCE INSTANT ONLINE

Mahatma Gandhi Birthday SCRATCH N WIN MULTIPLE INSTANT ONLINE

Guru Nanak Birthday SWEEPSTAKE TRAVEL SMS - INSTANT PHONE

SUGGESTED CAMPAIGN FOR OTHER FESTIVE DATE