salesforce platform: extend your social strategy with the appexchange - dreamforce 2012 - 9/18

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Extend your social business vision with 1650+ partner solutions on the AppExchange. Join us as we cover the top social apps on the market today, from DocuSign to Concur. If you are searching for ways to extend your social strategy and get even more value out of Salesforce, you cant miss this session.

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  • 1.Salesforce Platform: Extend YourSocial Strategy with theAppExchangeBecca Krass, salesforce.com, AppExchange Curator - @becsmayDave McDermott, Kelly Services, Director of Sales Enablement - @davemcdermottAndrew Bartels, PSA Insurance & Financial Services, Director of IT - @adb1146Richard Rothschild, Pandora, VP of Information ServicesSara Varni, salesforce.com, Director of ISV Marketing

2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include but are not limited to risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10- Q for the most recent fiscal quarter ended July 31, 2012. This documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. 3. Becca KrassAppExchange Curator@becsmayIn/beccakrass 4. The World is all About Apps 5. The is the Leading Marketplace forBusiness Apps 1700+ Apps20K+Reviews 1.4M+Installs 6. We Have Apps for Just About Everything ExpenseRecruiting Marketing Accounting ManagementContract IT Field eLearning eSignature Collaboration Sales Analytics Compensation Management Helpdesk Service 7. All new design for easy access Optimized for mobile for a greatexperience at work, home or on-the-go New organization by category, industryand collection for easier discovery of apps 8. Bring Your Customers To Life Within Your Company Project ManagementeSignature AccountingCompensation ManagementIT Help DeskField ServiceSurveysRecruitingMarketing ProductivityAutomation Tools Cloud . Mobile . Social 9. Sell: Streamline Processes, Close More BusinesseSignatureCompensation Management Cloud . Mobile . Social 10. Sell: Docusign eSignature Send documents electronicallyto collect eSignatures Sign from any device Follow status via Chatter 11. Sell: Xactly Express Compensation ManagementPay commissions or bonuses based on bookings or cash receiptView current and historical commission payments 12. Service: Delight Your Customers with World-Class Support eSignature Compensation Management Field Service SurveysCloud . Mobile . Social 13. Service: ServiceMax Field ServiceManage work orders, optimize scheduling for field agentsManage inventory, warranties, contracts & entitlementsAvailable for iPad 14. Service: Clicktools Customer SurveysBuild fully branded surveys, scripts, forms and landing pagesCreate/amend ANY salesforce information 15. Market: Find & Nurture Your Best LeadseSignatureCompensation ManagementField ServiceSurveysMarketingAutomation Cloud . Mobile . Social 16. Market: Marketo Marketing AutomationEmail marketing and landing page creationLead nurturingLead scoring & analytics 17. Collaborate: Bring Data & Users Together in Real-TimeeSignatureCompensation ManagementField ServiceSurveysMarketing ProductivityAutomation Tools Cloud . Mobile . Social 18. Collaborate: ePrize Contest BuilderPromote a competitive spirit with gamificationLaunch sales competitions within ChatterReward activities like: Follow-up on leads Advancing opportunities Adding records, completingfields 19. Work: Recruit and Retain the Best EmployeeseSignatureCompensation ManagementField ServiceSurveysRecruitingMarketing ProductivityAutomation Tools Cloud . Mobile . Social 20. Work: Jobscience RecruitingSource, track and manage candidates with resume parsing & intelligent searchSyndicate postings via social networksDesign recruiting campaigns to target talent 21. Innovate: Connect Your Back Office to the Front Office Project ManagementeSignature AccountingCompensation ManagementIT Help DeskField ServiceSurveysRecruitingMarketing ProductivityAutomation Tools Cloud . Mobile . Social 22. Innovate: Milestones Project Management Basic project management: track Force.com projects, milestones, and tasksLabs Collaborate viaon project progress and task status 23. Innovate: FinancialForce Accounting & PSA Full accounting solution to manage: Billing Accounts Receivable Collections General Ledger Accounts Payable Reporting & Analysis PSA to manage projects, timecards, billing, & expenses 24. Innovate: Remedyforce IT Service Desk Management ITIL-based service desk management Out-of-the-box: Incident/problem management Change management Service request catalogue Self-service portal 25. Bring Your Customers To Life Within Your Company Project ManagementeSignature AccountingCompensation ManagementIT Help DeskField ServiceSurveysRecruitingMarketing ProductivityAutomation Tools Cloud . Mobile . Social 26. Bonus Round: 6 More Apps to Check Out! JitterbitRinglead Import/Export data, flat Identify and de-dupe files and databasesexisting leadsCalendarAnythingLinkedIn for SalesforceCreate calendars for anyConnect Contacts tostandard or custom object LinkedIn profiles MemonicAction Plans Clip web content and Set up sales templates for attach to accounts easy follow-up 27. Dave McDermottDirector, Sales Enablement@davemcdermott 28. All About Kelly Services, Inc.Kelly is one of the worlds largest talent supply chainmanagement companies. We invented the staffing industry,and remain at the forefront of industry innovation.2004Launched Salesforce CRM (54 users)2008Fell in love with the AppExchange2010Chatter launched globally; one of our first trulyglobal applications; cultural shift begins (7,500 users)2012Social Enterprise License signed (12,000+ users) 29. Kelly Services 65 years and counting 30. Kellys Social Enterprise (we love apps) 31. Global Supplier Relations, DocuSign Challenge: How do we process massive amounts of paperwork, customized by program, all requiring signature, in the most efficient way possible? Results: Over 6,000 envelopes sent to date (80,000) pieces of paper. 120,000 envelopes in the next 3 years. We also used it to process 8,000 requests resulting from a legislative change. 32. Demand Generation, Marketo Sales InsightChallenge:How do we know whats a hot lead?How do we track when it becomes a win?Results: Campaigns Members: 60,000 Opportunities Tracked: 804 Millions in Wins! 33. Andrew BartelsDirector of [email protected]/in/andrewbartels 34. All About PSA Insurance & Financial ServicesPSA Insurance & Financial Services is a diversifiedFinancial Services firm with offices in Baltimore, Maryland &and metro Washington, D.C. Implementation includes full bi-directional integration betweenbackend Agency Management System, GL and salesforce.com Primary ETL Tool deployed is Informatica Cloud All users have access to Sales Cloud or Chatter 100% Adoption achieved within 6 months of deployment 35. The Top Three Apps Deployed at PSA 36. Connecting Front and Back Offices, Informatica Challenge: Provide bi-direction data connectivity between salesforce.com & backend ERP Systems Results: 360 degree view of customer relationship 100% Daily use of Salesforce by all Producers Allowed cross system BI to be performed in Salesforce 37. Project Management, TaskRay from Bracket Labs Challenge: Make everyday task & project management social Results: Brings visibility to project management Virtual Whiteboard Full Chatter integration Changes the priority Discussion 38. Find Hidden Relationships, BranchIT for Salesforce Challenge: Instantly answers the question of who knows somebody at this prospect Results: Grants visibility into your greatest untapped relationship data silo Leads to warm introductions as opposed to cold calls The BranchIT Moment story 39. Richard RothschildVP of Information Services 40. Pandora: Were All About Apps Sales Analytics Accounting Sales Intelligence HCMAdvertising Network Sales Comp Vendor Education Customer SupportPandora Auto Pandora Home Pandora Mobile Pandora Business 41. Todays Focus: Vana HCM, FinancialForce, Brainshark Accounting HCMVendor Education 42. Human Capital Management, Vana WorkforceVana Workforce is a global provider of human capital softwareand service solutions specifically designed to the needs ofsmall and medium enterprises delivered on-demand Complete and Integrated Human Capital Management Suite Global HR, Benefits, Leave & Absence, Performance and Talent,Succession Time Entry, Payroll Connect, Chatter Collaboration 43. Accounting End-to-End, FinancialForce Accounting FinancialForce Accounting is a full end-to-end solution Billing, Accounts Receivable, GL, Accounts Payable, Financial Reporting & CRM built natively on Force.com. Chatter integration moves Accounting into the heart of the business to avoid problems and improve customer services Simplify processes like invoicing, collecting cash, and servicing customers Generate invoices with one click from your integrated Salesforce CRM 44. Communication and Training, BrainsharkEasily transform static content such as PowerPoints intovoice-enriched online and mobile video presentations. Share as links with customers, prospects, partners, or employeesand track viewing details in Salesforce Deliver more effective, measureable sales & marketingcommunications and online training Product high-impact online video presentations quickly and easily 45. Dave McDermott Andrew Bartels Richard Rothschild Sara Varni Becca KrassKelly Services PSA Insurance & Pandora salesforce.com salesforce.com Financial Services