VALUE CHAIN ANALYSIS OF

STRATEGIC ALIGNMENT MODEL(SAM)Strategic Alignment ModelFramework for aligning IT with business strategyFramework for conceptualizing and directing strategic role/management of ITFramework for leveraging IT on a continuous basis to achieve sustainable competitive advantageStrategic Alignment ModelExternal and Internal DomainsFour DomainsTwo internal and two external domainsExternal domains also referred to as Strategy Domains (Business Strategy Domain and IT Strategy Domain)Internal domains also known as Infrastructure Domains (Business Infrastructure and IT Infrastructure Domains)The Strategic Alignment Model

Four Perspectives of SAMStrategy Execution

Technology Transformation

Competitive Potential

Service LevelStrategy Execution Perspective

Technology Transformation Perspective

Competitive Potential Perspective

Service Level PerspectiveBusiness StrategyScopeCompetenciesGovernanceBusiness InfrastructureStructureProcessesSkillsIT StrategyScopeCompetenciesGovernanceIT InfrastructureInfrastructureProcessesSkillsTHANKYOU !!